Connect with us
BSM Summit
blank

Sports Radio News

ESPN’s Monday Night Madness

Jason Barrett

Published

on

blank

Promotion and vanity have long been first cousins at ESPN, and one of the annual family outings occurs during the first week of the Monday Night Football schedule. For the past seven years with little exception, ESPN management has assigned broadcasters to the second game of its opening week MNF doubleheader—the so-called “B” game that kicks off at 10 p.m. ET—with little regard for the announcers’ NFL game-calling experience. Obviously, that is the network’s right. When you pay $1.9 billion a year for a television property, as ESPN is currently doing for the rights to MNF, you get a few perks, and one of those perks is picking the announcers.

Some history: Mike Greenberg and Mike Golic, the ESPN Radio morning show personalities, were assigned the game from 2007 to ’10. That was clearly done as a promotional vehicle for the Mike and Mike brand, though both broadcasters prepared and took the assignment seriously. During the Mike and Mike Era of Monday Night Football, NFL analyst Mike Ditka was also brought in as part of a “Three Mikes” promotion. That’s the kind of marketing idea that sounds good at the ESPN cafeteria but loses steam once it crosses the Bristol, Conn. line.

Longtime NFL voice Brad Nessler restored some broadcaster sanity to the game in 2010 and ’11 (with the always-excellent Trent Dilfer) before ESPN management foisted the Late Night with Chris Berman concept despite Berman having never called college or pro football play-by-play.

Despite a lack of play-by-play experience, ESPN veteran Berman has called the late Monday Night opener each of the past two seasons. (Stephen Dunn/Getty Images)Despite a lack of football play-by-play experience, ESPN veteran Berman has called the late Monday Night opener each of the past two seasons.

Naturally, that announcement came with all the PR trimmings, including a podcast with Berman conducted by ESPN Pravda. If you want to call Berman’s assignment rewarding a longtime employee for years of NFL service, that’s totally fair, perhaps even heartwarming. If you want to call it a vanity play for an announcer who is as much a part of an NFL apparatus as The Duke football, that would be accurate too.

Because I’m a charitable guy, I’m going to give ESPN an idea that offers the dream tonic of promotion and boldness. Plus, there’s the bonus of having the game called by a professional football announcer:

ESPN should assign Beth Mowins to call the Chargers at Cardinals game (10:20 ET kickoff) on Sept. 8, and pair her with a quality NFL game analyst such as Dilfer or Steve Young.

Whether it’s college football, women’s basketball, softball, volleyball or anything else she’s assigned, Mowins is a no-shtick broadcaster who is always prepared and professional. She began calling college football nine years ago. In 2011 the network wisely promoted her to a full-time slate of college football on ESPN2’s Saturday noon telecast. Every Saturday, she chips away at the antiquated notion that football play-by-play must be delivered by a man. (Note to the inevitable mouth-breathers calling me a sports feminist: Blast away, but make sure you spell it correctly. It’s D-E-I-T-S-C-H.) If you want to compare her reps calling football to Berman’s, it’s the difference between LeBron James and Austin Croshere.

A woman calling the NFL on a regular basis is an idea whose time really should have come long ago. In 1987, Mike Weisman, then the executive producer of NBC Sports and one of the most innovative producers in sports broadcasting history, assigned then-newscaster Gayle Sierens to call the Seahawks-Chiefs game on the final Sunday of the regular season. Weisman offered Sierens six more game opportunities for the following year but she opted to focus on her news career. The headline on this Richard Sandomir profile of Sierens remains unchanged six years later: “First Women To Call NFL Play By Play, and The Last.”

Mowins has been one of ESPN’s top play-by-play announcers on sports ranging from volleyball and softball to college basketball and college football. She should get a shot at the late Monday Night opener. (Porter Binks for Sports Illustrated)Mowins has been one of ESPN’s top play-by-play announcers on sports ranging from volleyball and softball to college basketball and college football. (Porter Binks for Sports Illustrated)

Assigning Mowins the late MNF game would follow news that the CBS Sports Network will air a once-a-week, nightly opinion-based sports show with an all-female cast. That’s a smart play for CBS Sports, which needs different concepts (and more viewers). As long as the show avoids First Take buffoonery or pink ghettoizing every sports issue, the effort alone will have meaning. One of the women who will appear on the show is Amy Trask, the former CEO of the Oakland Raiders who now works as an NFL analyst for CBS. I asked Trask how NFL brass would view Mowins doing a one-off or multiple NFL games.

“The league is a business and to the extent it believes it beneficial—economically or from a public perception standpoint—to include a woman on a broadcast team, I believe that it would do so,” Trask said. “I don’t believe that players or coaches would be the slightest bit concerned about this. Stated differently, I believe that players and coaches are concerned with whether someone can get the job done and that it wouldn’t matter to them whether that person was a man or a woman.”

No broadcaster has worked more closely with Mowins than Debbie Antonelli. The two have partnered on more than 1,000 college basketball broadcasts or podcasts since they first began calling ACC games as a pair for Fox Sports South in the early 1990s.

“Beth is aware her margin for error is slim and it serves as motivation for her unique opportunity,” Antonelli said. “She is concerned with what’s in her control: her work ethic, her motivation, and her love for her job. No one dictates those things for Beth. She protects and respects the game she is broadcasting.”

I intentionally did not contact Mowins for this piece. She did not plant this idea for the column, nor did anyone on her behalf. In previous interviews with SI.com, she has said the NFL would be the highest honor for a football broadcaster but did not express calling NFL games as her ultimate broadcasting goal.

Antonelli believes Mowins would accept the assignment immediately if offered.

“As her friend, I would be thrilled for her to challenge herself at the highest level in football,” Antonelli said. “Detractors of having a woman call football say the same clichés—she didn’t play, she doesn’t know the game. Beth didn’t play football but she knows the game, the rules and it would be awesome for her to lead women into a different role in the NFL, a challenge that I’m positive she would navigate and handle.”

ESPN has been the most forward-thinking sports broadcaster when it comes to giving on-air female staffers opportunities, and assigning Mowins would be received with great pride from its employees (as well as women throughout the sports media.). As of now, alas, the late-game MNF assignment has been made:

The network told The MMQB earlier this week that Berman and Dilfer will call the game for a third consecutive year.

Credit to Sports Illustrated who originally published this article

Sports Radio News

ESPN Radio 94.1 Sells Station Naming Rights To Priority Automotive Group

“The programming on the station does not change.”

blank

Published

on

blank

Max Media has found an interesting new revenue stream in Virginia Beach. ESPN Radio 94.1 has sold its naming rights. The station has rebranded as Priority Auto Sports Radio 94.1.

“This is an important partnership for us,” said Priority Automotive COO Matt Elmer. “At Priority Automotive we think sports ties everyone together, so this is a great opportunity for us to be a voice in the community and partner with the number one voice for sports in Hampton Roads, ESPN 94.1.”

The programming on the station does not change. Listeners in the 757 will still hear the nationally syndicated ESPN Radio lineup except for in afternoon drive when The Tim Donnelly Show is on the air.

“The partnership between ESPN 94.1 and Priority Automotive is a natural evolution for both companies,” President and Market Manager Keith Barton added. “From the many youth organizations to college teams, Priority Automotive Has been dedicated to sports in Hampton Roads for decades. Max Media is incredibly proud to be partnered with such a class organization.”

Priority Automotive owns 17 car dealerships across Virginia.

Continue Reading

Sports Radio News

SiriusXM Plots Super Bowl LVII Coverage

“SiriusXM will deliver fans around the country the unique mix of sports, music and entertainment programming that you can only find on SiriusXM.”

blank

Published

on

blank

SiriusXM has announced its extensive plans for coverage of Super Bowl LVII and the events leading up to the big game.

A dedicated Super Bowl pop-up channel on SiriusXM Channel 104 will be just one of the avenues SiriusXM plans to cover the event. Amber Theoharis will conduct interviews with players, and personalities making their way through Radio Row throughout the week that will air on the pop-up channel.

Mad Dog Sports Radio will have a large presence on Radio Row, with shows hosted by Chris “Mad Dog” Russo, Adam Schein, Dusty Dvoracek, Danny Kanell, and Steve Torre all airing live on location in Arizona. Former NFL All-Pro wide receiver Brandon Marshall will be on hand to host I Am Athlete Tonight from the event, as well.

“With all eyes and ears focused on Phoenix for Super Bowl Week, SiriusXM will deliver fans around the country the unique mix of sports, music and entertainment programming that you can only find on SiriusXM,” said SiriusXM President and Chief Content Officer Scott Greenstein.

“With multiple game broadcasts, several channels in Phoenix covering the latest news and providing expert analysis on the teams, interviews with many of the celebrities in town for the game, and our exclusive concert with Luke Combs, our subscribers will have exceptional access throughout the biggest week on the NFL calendar.”

ESPNU Radio hosts Colt McCoy, Rick Neuheisel, and Max Starks will also be in Arizona on Radio Row, in addition to Dusty and Danny hosting their shows each day from Radio Row.

Fantasy football expert Jeff Mans and SportsGrid Radio host Scott Ferrall will also originate content from Radio Row.

SiriusXM will offer four different game broadcasts of Super Bowl LVII. The Kansas City Chiefs and Philadelphia Eagles home broadcasts will each air, as will the national Westwood One call. Additionally, a Spanish-language broadcast will also be provided. Listeners will also be able to hear the halftime show — performed by pop star Rihanna — on Sirius XM Hits 1, The Heat, and Super Bowl LVII Radio.

Continue Reading

Sports Radio News

BetQL Network Going to Arizona for Super Bowl Week

“Three shows will be at the BetMGM Sportsbook in Glendale.”

blank

Published

on

blank

BetQL is headed to Radio Row. Audacy’s sports betting radio network will be in Arizona ahead of Super Bowl LVII. 

Three shows will be at the BetMGM Sportsbook in Glendale. BetQL Daily and You Better You Bet will be live Monday through Friday. BetMGM Tonight will be live Monday through Thursday.

The network’s hosts will stay busy in the desert. BetQL is producing 52 hours of live audio and video content. Hosts are also scheduled to make 25 live appearances across other Audacy radio stations and digital channels.

Continue Reading
Advertisement

blank

Barrett Media Writers

Copyright © 2023 Barrett Media.