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Cavs Reveal AM/FM Simulcast

Jason Barrett

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In another significant move entering into the 2014-15 season, the Cavs have signed a second iHeartMedia (formerly Clear Channel) powerhouse to serve as the official broadcast home of Cavaliers basketball. The longtime partners have agreed on a new multi-year contract for WTAM 1100 AM as the radio home of the Cavs, that includes the addition of its FM sister station, 100.7 WMMS. All 82 Cavs regular season games, as well as the seven preseason games and all playoff games will be simulcast live on the two Cleveland stations. The 50,000-watt WTAM and 34,000-watt WMMS will serve as flagship stations for the 24-station Cavs Radio Network.

“iHeartMedia is proud to extend our long standing partnership with the Cavaliers,” said Gary Mincer, Cleveland market president of iHeartMedia. “In addition to hearing every game on Newsradio WTAM 1100 AM, we are also excited to now include 100.7 FM WMMS as a second Cleveland flagship station. iHeartMedia looks forward to being a part of the Cavaliers bright future!”

The new agreement makes the Cavs only one of five teams in the NBA that airs its games on both an AM and FM station. (The others are the Miami Heat, Utah Jazz, Phoenix Suns and the Portland Trail Blazers.)

“Our continued relationship with iHeartMedia will ensure Cavs fans get the same quality broadcasts and Cavs programming that ranks among the best in the NBA,” said Len Komoroski, Cavaliers CEO. “Fans know when they tune in they can count on getting comprehensive game coverage delivered by a team of top broadcasters in the NBA who are experienced Cavaliers insiders.”

Cavs fans can look forward to enjoying complete coverage during the season before, during and after every game. In addition, the Cavs and iHeartMedia will collaborate to develop new content on multiple platforms to engage and interact with fans in all new ways as the team and stations move into an exciting future together.

Veteran broadcaster John Michael will return for his fourth season as play-by-play announcer and will be joined by Cavalier Legend Jim Chones, who will be back for his fifth season as color analyst. Returning for his 23rd year is studio host Mike Snyder, who will anchor all pregame, halftime and postgame shows. Former OSU great and NBA player Brad Sellers is back for his fifth year as postgame studio analyst, while producer and locker room reporter Scott Zurilla is back for his 21st season.

Each broadcast on the Cavaliers Radio Network begins with “The First Merit Tip-Off Show,” an inside look at the upcoming game. Hosted by Snyder, the show airs 30 minutes prior to game time. It is a comprehensive look at what is happening around the NBA, including interviews, highlights, game reports, injury updates and a preview of the Cavaliers game with Head Coach David Blatt and John Michael.

Following each game broadcast, fans can participate in the “Postgame Call-In Show.” Snyder will be joined by Chones and Sellers to provide game analysis, and review the stats and highlights. Fans will hear comments from players in both locker rooms, Coach Blatt’s postgame press conference, live reports and highlights from other games around the league, as well as comments from Cavaliers fans everywhere.

Fans can also hear the “Discount Drug Mart Cavs Insider Radio Show,” every Monday from 7-8 p.m. on Newsradio WTAM 1100 and the Cavaliers Radio Network. The “Discount Drug Mart Cavs Insider Radio Show,” hosted by Snyder offers fans the most up-to-date information on the Cavs and will feature Head Coach David Blatt, players, coaches and others in the Cavs front office, along with newsmakers around the NBA and other special guests.

Also, every Monday through Friday morning at 8:25 a.m., fans can listen to host Bill Wills and Snyder on WTAM 1100 AM for the Cavs Daily Update. They will be joined on Mondays, Wednesdays and Fridays by John Michael or Jim Chones. On Tuesdays and Thursdays, coaches and members of the front office, along with other Cavalier Legends will appear with Wills and Snyder. Michael will also host the daily “Cavaliers Update,” which is broadcast mornings and afternoons on WTAM 1100 and the rest of the Cavaliers Radio Network and features the latest news on the Cavaliers, including game recaps, previews and other NBA features.

Credit to the Cleveland Cavaliers website where this story was originally published.

Sports Radio News

16.9% of All Sports Radio Listeners Are Streaming

The news comes as Nielsen reported that 11.3% of all radio listenership comes thru a stream, up from 6.9% in May of 2020.

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Streaming Radio

According to Nielsen, sports radio stations are the third-most streamed spoken word format, just behind Talk/Personality and News/Talk/Info. The trend is continuing to show that streaming is on the uptick.

The survey found that in May 2022, 16.9% of sports talk radio’s audience tunes in via the station’s online stream. That news comes as Nielson reported that 11.3% of all radio listenership comes thru a stream, up from 6.9% in May of 2020.

Nielsen notes that in the 45 PPM markets they are grabbing data from and the 4,800+ stations that stream in those markets, just 30% of them are encoded. That encoding allows for Nielsen to accurately measure the streams. They used the listener data from 1,500 stations across the U.S., in their latest report, AM/FM Radio Streaming Growth in PPM Markets

The survey also showed that streaming levels differ widely by radio format. Spoken word formats display strong streaming listenership (Talk/Personality: 31.2%, News/Talk/Info: 19.1%, All Sports: 16.9%). In fact, Nielsen found that 1/3 of all AM/FM streaming in PPM markets is to spoken word formats.

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Sports Radio News

New Study Finds Listeners to MLB on Radio Are Willing to Spend

More than one third (34%) of the respondents recently purchased clothing/apparel that features their favorite team… 27% have visited a ballpark in the past year. That compares to only 19% of the average MLB fan base has made an apparel purchase to support their team while just 11% have gone to a game in person in that same time span.

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MLB Radio

When it comes to advertiser’s attempting to reach an affluent and engaged audience, sports talk radio might have a whale on their hands. Major League Baseball play-by-play features an audience that has money and has no problems spending it.

In a recent MRI-Simmons study, data shows that consumers who listen to MLB broadcasts on the radio are the perfect audience for sports marketers. According to the analysis, done by Katz Radio Group, nearly two thirds (62%) of those surveyed consider themselves “super fans” of baseball. That number is 58% higher than the average.

Radio Listeners to MLB

Those “super fans” are willing to spend to support their team, as well. More than one third (34%) of the respondents recently purchased clothing/apparel that features their favorite team. Those fans are also far more willing to make the trip to see their team. The study found that 27% have visited a ballpark in the past year. That compares to only 19% of the average MLB fan base has made an apparel purchase to support their team while just 11% have gone to a game in person in that same time span.

The news continues getting better for advertisers. Continued analysis reveals that 66% of listeners are currently employed and have a median household income greater than $106,000.

Listeners to MLB games on the radio are also 34% more likely to place a sports bet and 106% more likely to be a participant in fantasy baseball.

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Sports Radio News

Jeff Dean Signs Off At ESPN Tucson for The Final Time

Dean said on Facebook: “…the years of burning the candle at both ends has taken a dire toll on my health and for the first time in my life, I’m going to put myself and my livelihood first”

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Jeff Dean Show

Fans will no longer be able to tune into ESPN Tucson and hear Jeff Dean hosting his show. Friday morning was his last show, according to his Facebook and Twitter pages.

The Jeff Dean Show had been airing from 7-9a MT weekday mornings. Dean took to social media to relay the news and the reason behind him stepping away from the microphone. Dean said on Facebook:

“This morning I signed off from my radio show on ESPN Tucson for the final time. I have been devoting too much of my life and my time to working multiple jobs…the years of burning the candle at both ends has taken a dire toll on my health and for the first time in my life, I’m going to put myself and my livelihood first”

Jeff Dean Facebook

Dean went on to emphasize that he isn’t stepping away from ESPN Tucson, he’s just taking himself off the air. He also added that “gladly, I will be continuing my position as PA announcer of University of Arizona Football and Men’s basketball.”

Dean would also go onto Twitter to add even further context for his self-removal from the ESPN Tucson airwaves. He added, “It’s not a decision I arrived at hastily, as it’s been a 6 month mental grind to make the ultimate decision that had to be made, and I’m not particularly happy about it, but I have to put my health first, we all do, and make sure we’re around long enough to enjoy life”.

Dean had been ESPN Tucson’s morning host since November 2019.

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