Sports Radio News
Blundell Gains Ground In Toronto
Dean Blundell fared much better in his second month on the air for Toronto sports radio station Sportsnet 590 The Fan, while his chief rival’s ratings faded.
Blundell & Co., which replaced Brady and Walker, with hosts Greg Brady and Andrew Walker, as The Fan’s morning show on March 2, drew an average share of 3.3 per cent of listeners between ages 25 to 54 in April. That was a sizeable jump from 2.3 per cent in March.
At the same time, TSN Toronto 1050’s morning show, Mike Richards in the Morning, slid from an average share of 1.3 in March to 0.7 in April.
While it is only one month, the trend is encouraging for Fan owner Rogers Media, as Blundell’s 3.3 April share also stopped a steady morning-ratings slide that started a year earlier with Brady and Walker.
Bumping Brady and Walker to the 1-4 p.m. weekday slot initially created controversy because their ratings were considered stable, while Blundell’s mix of vulgar and sometimes misogynistic and homophobic humour in his previous job (on Toronto FM station 102.1 The Edge) kept him in hot water with Canada’s broadcast authorities.
Rogers never fully explained the reasons for the switch to Blundell, but the ratings now tell the story. A broadcast-industry source provided radio ratings from Numeris that showed Brady and Walker’s decline started in April, 2014, and they were never able to arrest the slide. That April, Brady and Walkerhad a 4.8 share of adults 25 to 54 in the morning slot; by February, 2015, that share was down to 2.4.
When Blundell’s 25-to-54 audience share dipped to 2.3 in his first month, there was much chortling from critics, especially when Richards simultaneously increased his share from 1.1 in February to 1.3 in March.
Blundell also increased his share of what is considered The Fan’s target audience, males ages 18 to 49. In March, Blundell had a 3.5 share with that group and raised it to 4.9 in April. This appears to have been done at the expense of Richards. His share of the men 18 to 49 went from 2.4 in March to 1.1 in April.
One explanation for Blundell’s improvement is the Toronto Blue Jays. Their season started in early April and The Fan is their long-time radio broadcaster. The theory is that listeners who go to sleep with the Jays’ game on their clock radios tend to wake up to the same station’s morning show.
The Jays games are The Fan’s highest-rated broadcasts, although Numeris does not separate them from the station’s other evening programs. The Numeris ratings for that slot in April gave the Jays a 4.9 share of adults 25 to 54, higher than for any other show on The Fan.
Running second to the Jays games was The Fan’s enduring drive-time show,Prime Time Sports with host Bob McCown, while Blundell’s show was third among the station’s shows. Prime Time drew a 4.4 share of adults 25 to 54 in April, up from 3.6 in March. McCown’s competition at 1050, TSN Drive with Dave Naylor, posted a 1.4 share in April, up slightly from 1.3 in March.
Credit to the Globe and Mail who originally published this article
Jason Barrett is the owner and operator of Barrett Sports Media. Prior to launching BSM he served as a sports radio programmer, launching brands such as 95.7 The Game in San Francisco and 101 ESPN in St. Louis. He has also produced national shows for ESPN Radio including GameNight and the Dan Patrick Show. You can find him on Twitter @SportsRadioPD or reach him by email at JBarrett@sportsradiopd.com.
Sports Radio News
Doug Gottlieb Details Interviewing For College Basketball Head Coaching Vacancy
“I’ve told people that for the radio element to — for the right thing — I’d give it up. The (podcast), I’m not giving it up.”
Fox Sports Radio host Doug Gottlieb recently interviewed for the vacant head coaching job at Wisconsin-Green Bay and detailed the experience on his podcast.
“I got a chance to talk to (Wisconsin-Green Bay AD) Josh Moon several times during the year after they had made their coaching job available and my approach to how I’ve done these things — and this is not the first time I’ve gone down this path, but this was a different path,” Gottlieb said on his All Ball podcast.
“This is a low-major, mid-major job, and there’s no connection there. I’ve told people that for the radio element to — for the right thing — I’d give it up. The (podcast), I’m not giving it up. I love doing it and I think there’s a very smart world where if I’m coaching I can still do this podcast and still do it with basketball people all over the country and the world, and it’s kind of like a cheat code.”
He continued by saying that seeing Shaka Smart be successful at Marquette has motivated him to continue to search for the right fit as a college basketball coach.
“That’s what I want to do. And last year when I was coaching in Israel, that also continued to invigorate me…this is something that I would really like to do. It has to be the right thing. It has to be the right AD who hits the right message.”
He continued by saying that a sticking point of negotiations was he wasn’t willing to give up his nationally syndicated radio program for the job. He was willing to take less money for his assistants pool, but also to continue doing his radio show.
Gottlieb did not get the position with the Phoenix, noting that he was a finalist but was never offered the job. The position ultimately went to Wyoming assistant coach Sundance Wicks. Wicks had previous head coaching experience and had worked with Green Bay athletic director Josh Moon at Division II Northern State. He admitted he wasn’t necessarily “all-in” on the job due to the current ages of his children and whether the timing was right to uproot his family to move to Northeastern Wisconsin.
The Fox Sports Radio host does have coaching experience. He has worked as a coach for the U.S. men’s basketball team at the Maccabiah Games, sometimes referred to as the Jewish Olympics.
Gottlieb’s father — Bob — was the head men’s basketball coach at Wisconsin-Milwaukee from 1975-1980, compiling a 97-91 record.
Sports Radio News
Waddle & Silvy: Scott Hanson Told Us to Lose His Number
“We didn’t call him back, so he set out what he wanted to do.”
Aaron Rodgers took immense pride in the fact that he told ESPN NFL Insider Adam Schefter to “lose his number” while discussing his future earlier this week on The Pat McAfee Show. ESPN 1000’s Waddle & Silvy said they’ve experienced similar treatment from guests on their radio show.
While discussing the Rodgers interview with McAfee, the pair admitted that NFL RedZone host Scott Hanson once told their producer to stop trying to book him for interviews on the program.
“I believe the presentation was ‘Do me a favor: lose my number after this interview’,” Tom Waddle said. “So he tried to do it politely. Scott Hanson did. Get out of here. That concept is foreign to me. How about ‘Hey, next time you text me, my schedule is full. I can’t do it, but thanks for thinking of me’. ‘Lose my number?’ You ain’t the President, for Christ’s sake. I’m saying that to anyone who would say that. ‘Lose my number?’ We’re all in the communication business. I just don’t know — why be rude like that to people? What does that accomplish? You know what it accomplished? We didn’t call him back, so he set out what he wanted to do.”
Co-host Mark Silverman then mentioned that the show once tried to book Hansen and NFL Red Zone host Andrew Siciliano together in the same block, with the idea of doing a trivia game to see who the supreme Red Zone host was. Siciliano agreed, but Hansen declined.
The pair also confirmed that an NFL Network personality had told them to lose their number, but couldn’t remember if it was Rich Eisen or not.
Silverman later joked that maybe Hanson was getting a new phone with a new number, and was politely sharing with the producer that he could lose the current phone number because he would share his new number in short order.
Sports Radio News
Seth Payne: Aaron Rodgers ‘Makes Gross Inaccuracies’ When Calling Out Media
“This is where Rodgers does this thing where he, in calling out reporters for their inaccuracies, makes gross inaccuracies in his accusations.”
Aaron Rodgers is always mad at the media for the inaccurate things he says they report, but according to Sports Radio 610 morning man Seth Payne, no one is more inaccurate than the quarterback himself.
Friday morning, Payne and his partner Sean Pendergast played audio of Aaron Rodgers responding to a question about a list of players he provided to the Jets demanding they sign. Rodgers called the idea that he would make demands “so stupid” and chastised ESPN reporter Dianna Russini, who was the first to report it.
“Now to be clear, Dianna Russini didn’t say demands in her tweet. She said wishlist,” Pendergast clarified.
They also played a clip of Russini responding to Rodgers on NFL Live saying that she stands by her reporting and it is her job to reach out to confirm that it is true.
“This is where Rodgers does this thing where he, in calling out reporters for their inaccuracies, makes gross inaccuracies in his accusations,” Seth Payne said.
He added that if Rodgers is being serious, he is doing some serious nitpicking. He claims that he didn’t give the Jets a list, but that he spoke glowingly about former teammates and told the Jets executives that he met with who he enjoyed playing with during his career.
Payne joked that maybe he wrote down the names in a circle pattern so that it was not a list. Pendergast added that he could have had Fat Head stickers on his wall that he pointed to instead of writing anything at all.
In Payne’s mind, this is a case of Russini catching stray frustration. Neither in her initial tweet nor in any subsequent media appearance did she use the phrase “demands”.
“What he’s actually responding to in that instance is Pat McAfee is the one that described it as a list of demands,” Seth Payne said.
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