“You’re trying to create an environment where you either make somebody think or you make somebody laugh.” – Anthony Stalter
Anthony Stalter didn’t know when his chance would be to get in front of a microphone full time. So he did what many who didn’t have a career as a renowned pro or college athlete did.
He got his foot in the door in Detroit, working inside the promotions department, and put in extra time inside the office to make sure he got himself noticed. That same approach carried over to St. Louis where he started as a producer, and host of a small weekend show.
And it was then that not only his station, but one of his competitors, took notice and decided it was time to give him a full time gig.
101 ESPN in St. Louis is home to Stalter and his midday show, which he co-hosts with former St. Louis Cardinal Chris Duncan. Stalter talks about his trek to his daily seat at 101 ESPN, the good and bad things about working with a former athlete and a whole lot more on this edition of The Podcast About Sports Radio.
INSIDE THIS EPISODE
- How he wound up in sports radio despite wanting to go into law enforcement
- Starting his career in Detroit in the Promotions department & moving into programming
- Beginning his career in St. Louis as a Producer and how he got his shot as a full-time host
- His advice to hosts working PT about why it’s important to always be sharp
- The prep process for his show with Chris Duncan
- The benefits and challenges of working with a former athlete
- The two jobs of every host who hits the radio airwaves
- Creating an identity for yourself by becoming great at one thing
- His favorite benchmark on his program
FROM THE GUEST
- Anthony’s Twitter handle: @anthonystalter
The Podcast About Sports Radio is proud to partner with Barrett Sports Media, home of the sports radio industry’s premier website barrettsportsmedia.com. For the latest sports radio news around the country, as well as insights, and opinions from Jason Barrett and some of the sports radio format’s brightest minds, visit barrettsportsmedia.com
Jason Barrett is the owner and operator of Barrett Sports Media. Prior to launching BSM he served as a sports radio programmer, launching brands such as 95.7 The Game in San Francisco and 101 ESPN in St. Louis. He has also produced national shows for ESPN Radio including GameNight and the Dan Patrick Show. You can find him on Twitter @SportsRadioPD or reach him by email at JBarrett@sportsradiopd.com.
Seller to Seller: Adam Shifrin, Westwood One
Jeff Caves is a sales columnist for BSM working in radio, digital, hyper-local magazine, and sports sponsorship sales in DFW. He is credited with helping launch, build, and develop SPORTS RADIO The Ticket in Boise, Idaho, into the market’s top sports radio station. During his 26 year stay at KTIK, Caves hosted drive time, programmed the station, and excelled as a top seller. You can reach him by email at email@example.com or find him on Twitter @jeffcaves.
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Demetri is joined by Derek Futterman and Garrett Searight this week as Media Noise does a deep dive into ESPN Radio’s lineup change, taking both a national and New York-centric view.
Demetri Ravanos is the Assistant Content Director for Barrett Sports Media. He hosts the Chewing Clock and Media Noise podcasts. He occasionally fills in on stations across the Carolinas. Previous stops include WAVH and WZEW in Mobile, AL, WBPT in Birmingham, AL and WBBB, WPTK and WDNC in Raleigh, NC. You can find him on Twitter @DemetriRavanos and reach him by email at DemetriTheGreek@gmail.com.
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Stephen Strom can be heard hosting ‘The Sports Talkers Podcast’ for Barrett Sports Media. In addition to hosting here, Stephen works as a broadcasting assistant for the Miami Heat and color analyst for Nova Southeastern. Additional career experiences include working for SiriusXM, performing analyst duties for Princeton basketball, and hosting shows for TalkNorth.com. You can find him on Twitter @SStrom_.