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Tunein Partners with NBA on Worldwide Audio Distribution

Jason Barrett

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TuneIn, the world’s largest audio network, today announced a multiyear partnership with the National Basketball Association (NBA), which will include live play-by-play of NBA preseason, regular season and postseason games in the United States beginning with the 2016-17 season on TuneIn Premium.

The partnership will provide TuneIn Premium users with access to all 1,230 NBA 2016-17 regular-season games, the entire NBA Playoffs and The Finals, as well as marquee events like the NBA All-Star Game, State Farm All-Star Saturday Night, and the NBA Draft presented by State Farm.

Starting today, fans outside of the United States, Canada and China can access live play-by-play of all remaining NBA games of the 2015-16 season.  In May, Women’s National Basketball Association (WNBA) regular season and playoff games will be available as the league celebrates its 20th season, and fans can also listen to action from the NBA’s official minor league, the NBA Development League, to stay up-to-date on star prospects.

“We’re excited to announce this new partnership with the NBA,” said Kevin Straley, Chief Content Officer for TuneIn.  “The combination of our platform with a global reach in 230 countries and territories, and the NBA’s international fan base makes this a perfect fit to extend TuneIn’s growing sports content portfolio.  The NBA is the worldwide leader for sports leagues in terms of engaging fans in both social and mobile distribution.”

TuneIn’s global audio network provides a host of high-quality digital sports content to more than 60 million active monthly users worldwide.

“NBA fans worldwide are passionate about the game and consume our content in numerous ways from television and radio, to mobile and social media,” said David Denenberg, NBA Senior Vice President, Global Media Distribution and Business Affairs. “TuneIn’s global platform is another unique way for our fans to experience the excitement of our game.”

TuneIn will also work with the NBA to create and launch original content alongside the game broadcasts, including daily talk, analysis and fantasy shows during the regular season. Other content will include:

  • On-Demand Content – Users will be able to listen to replays of the most recent 10 games for each team on a rolling basis if they can’t catch the live broadcasts
  • 24/7 NBA Channel – TuneIn plans to launch a live 24/7 channel consisting of a mix of NBA TV content and original programming so users can listen to live and on-demand basketball programming year-round

Sports Radio News

Joy Taylor Says Aaron Rodgers Is More Likeable After Pardon My Take Appearance

“It makes him astronomically more likeable,” Taylor said.

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Joy Taylor

On Monday, the Pardon My Take podcast dropped their latest episode which featured an interview with Green Bay Packers quarterback Aaron Rodgers. Big Cat, one of the show’s co-hosts, is a Chicago Bears fan and has spent a lot of time not liking Rodgers publicly.

Colin Cowherd saw one of the many clips that the show shared and brought up how much he thought that Rodgers took ribbing from Big Cat and the podcast in stride. That’s when Joy Taylor offered that the interview could help Rodgers in the long run.

“It makes him astronomically more likeable,” Taylor said. “When you can show that you don’t take yourself that seriously, all of the animosity that people have towards you just kind of starts to wither away.”

She added that the disarming quality helps if people don’t perceive Rodgers as thinking he has all the answers.

“When people feel like they are projecting ‘I know more than you’ and ‘I’ve got it all figured out’ energy, people are like: ‘you got to be the smartest guy on the room all time time? You’re not.’

This is so likeable,” Taylor said. “It’s really funny.”

Cowherd agreed and even said he is probably going to go listen to it after the show.

“Aaron is genuinely laughing as they make fun of him and that is an incredibly endearing quality.”

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Sports Radio News

WNSR Debuts ‘Power Hour’ with Sami Kincaid

Nashville’s WNSR debuted Power Hour with host Sami Kincaid.

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Power Hour with Sami Kincaid

Nashville has a brand new voice to listen to on WNSR and her name is Sami Kincaid. On Saturday, the station debuted Power Hour with host Sami Kincaid.

The debut show featured Associated Press writer Teresa Walker, Vanderbilt women’s basketball guard Jordyn Cambridge and North Georgia assistant softball coach Alea White. The show is focused on women that are operating inside sports.

The show airs Saturdays from 9-10a CT.

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Sports Radio News

Toucher and Rich: Dennis Eckersley’s Retirement a “Huge Loss”

“When Eckersley got in there (the booth),” Shertenlieb started, “he was great. It made all of them better when Dennis Eckersley was around. It’s going to be a huge loss.”

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Dennis Eckersley

On Monday, Dennis Eckersley announced that he was going to retire from the Boston Red Sox television booth at the end of this season. The current NESN analyst is leaving after twenty years on the air with the team.

The news broke during Toucher and Rich on 98.5 the Sports Hub and it gave show co-host Rich Shertenlieb a chance to mention the news and praise the departing personality.

“When Eckersley got in there (the booth),” Shertenlieb started, “he was great. It made all of them better when Dennis Eckersley was around. It’s going to be a huge loss.”

The show spent the rest of the segment talking about what Eckersley offered that made him so unique. That’s when Matt McCarthy, fill-in for Fred Toucher, said that Eckersley was exactly what you wanted in an analyst.

“You want someone that’s going to give you an opinion,” McCarthy said. “Eck gave you an opinion. He’ll be missed.”

McCarthy also pointed out that this is the latest major shakeup that has happened to the television broadcast in recent years.

“There’s no doubt this is a blow,” McCarthy added. “This is a tremendous loss to that Red Sox broadcast to which has taken a lot of hits over the years with the loss of Jerry Remy, the decision to move on from Don Orsillo and now Dennis Eckersley retiring… they are going to have to find an entertainer in there. Matt McCarthy

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