CBS Sports Radio has announced its upcoming schedule of live weekend programming focused on football season. The programming will air on over 330 affiliate stations across the country and supplement CBS Sports Radio’s robust line-up of popular weekday sports shows.
“Our listeners love football season so we’re excited to bring them another dedicated weekend schedule around one of their all-time favorite sports,” said Eric Spitz, Director of Programming, CBS Sports Radio. “This year’s line-up includes both CBS Sports Radio and CBSSports.com hosts and analysts, experts on the game and true fans themselves.”
The weekend schedule, which goes into effect on Saturday, September 2nd, will include Eye on College Football hosted by CBS Sports Radio anchor Rich Ackerman. The program will air every Saturday from 12p-8p ET and offer the latest updates of the nation’s top college football games, plus interviews with coaches, players, writers, broadcasters and more.
The second addition is Eye on Fantasy Football, Saturday evenings from 10p-12a ET. The show features a hosting rotation of CBSSports.com senior fantasy football writers Adam Aizer, Jamey Eisenberg and Dave Richard.
Starting Sunday September 10th, CBS Sports Radio’s Damon Amendolara will hit the airwaves to host Sunday Morning Football from 9a-11a ET. D.A. will preview the day’s NFL games and recap the prior day’s college football games. The program will also be simulcast on watchDA.com.
A simulcast of CBSSports.com’s Fantasy Football Today will air on Sunday’s from 11a-12p ET. Nick Costos, Heath Cummings, Jamey Eisenberg, Pete Prisco, and Dave Richard will serve as co-hosts and bring fans the latest fantasy football news leading up to kickoff.
Finally, Rich Ackerman takes over the airwaves every Sunday from 12p-8p ET as host of Eye on Football. Similar to the college football program, Ackerman will receive live reports from different NFL games, share his views on the days NFL action, and conduct post-game interviews with coaches, players, and other people of interest.
CBS Sports Radio’s full weekend lineup is listed below:
Saturdays Beginning September 2
2:00-6:00 AM Nanos at Night with Paul Nanos
6:00–10:00 AM Moose and Maggie (Marc Malusis and Maggie Gray)
10:00 AM–12:00 PM The Bullpen with Adam the Bull
12:00-8:00 PM Eye on College Football, hosted by Rich Ackerman
8:00–10:00 PM The Jody Mac Show
10:00 PM-12:00 AM Eye on Fantasy Football, hosted by Adam Aizer, Jamey Eisenberg and Dave Richard
Sundays Beginning September 10
12:00–2:00 AM The Saturday Night Huge Show with Bill Simonson
2:00-6:00 AM Nanos at Night with Paul Nanos
6:00–9:00 AM The John Kincade Show
9:00-11:00 AM Sunday Morning Football, hosted by Damon Amendolara
11:00 AM-12:00 PM Fantasy Football Today, hosted by Nick Costos, Heath Cummings, Jamey Eisenberg, Pete Prisco, and Dave Richard
12:00-8:00 PM Eye on Football, hosted by Rich Ackerman
8:00-10:00 PM The Jody Mac Show
10:00 PM – 2:00 AM The Ken Carman Show
16.9% of All Sports Radio Listeners Are Streaming
The news comes as Nielsen reported that 11.3% of all radio listenership comes thru a stream, up from 6.9% in May of 2020.
According to Nielsen, sports radio stations are the third-most streamed spoken word format, just behind Talk/Personality and News/Talk/Info. The trend is continuing to show that streaming is on the uptick.
The survey found that in May 2022, 16.9% of sports talk radio’s audience tunes in via the station’s online stream. That news comes as Nielson reported that 11.3% of all radio listenership comes thru a stream, up from 6.9% in May of 2020.
Nielsen notes that in the 45 PPM markets they are grabbing data from and the 4,800+ stations that stream in those markets, just 30% of them are encoded. That encoding allows for Nielsen to accurately measure the streams. They used the listener data from 1,500 stations across the U.S., in their latest report, AM/FM Radio Streaming Growth in PPM Markets.
The survey also showed that streaming levels differ widely by radio format. Spoken word formats display strong streaming listenership (Talk/Personality: 31.2%, News/Talk/Info: 19.1%, All Sports: 16.9%). In fact, Nielsen found that 1/3 of all AM/FM streaming in PPM markets is to spoken word formats.
New Study Finds Listeners to MLB on Radio Are Willing to Spend
More than one third (34%) of the respondents recently purchased clothing/apparel that features their favorite team… 27% have visited a ballpark in the past year. That compares to only 19% of the average MLB fan base has made an apparel purchase to support their team while just 11% have gone to a game in person in that same time span.
When it comes to advertiser’s attempting to reach an affluent and engaged audience, sports talk radio might have a whale on their hands. Major League Baseball play-by-play features an audience that has money and has no problems spending it.
In a recent MRI-Simmons study, data shows that consumers who listen to MLB broadcasts on the radio are the perfect audience for sports marketers. According to the analysis, done by Katz Radio Group, nearly two thirds (62%) of those surveyed consider themselves “super fans” of baseball. That number is 58% higher than the average.
Those “super fans” are willing to spend to support their team, as well. More than one third (34%) of the respondents recently purchased clothing/apparel that features their favorite team. Those fans are also far more willing to make the trip to see their team. The study found that 27% have visited a ballpark in the past year. That compares to only 19% of the average MLB fan base has made an apparel purchase to support their team while just 11% have gone to a game in person in that same time span.
The news continues getting better for advertisers. Continued analysis reveals that 66% of listeners are currently employed and have a median household income greater than $106,000.
Listeners to MLB games on the radio are also 34% more likely to place a sports bet and 106% more likely to be a participant in fantasy baseball.
Jeff Dean Signs Off At ESPN Tucson for The Final Time
Dean said on Facebook: “…the years of burning the candle at both ends has taken a dire toll on my health and for the first time in my life, I’m going to put myself and my livelihood first”
Fans will no longer be able to tune into ESPN Tucson and hear Jeff Dean hosting his show. Friday morning was his last show, according to his Facebook and Twitter pages.
The Jeff Dean Show had been airing from 7-9a MT weekday mornings. Dean took to social media to relay the news and the reason behind him stepping away from the microphone. Dean said on Facebook:
“This morning I signed off from my radio show on ESPN Tucson for the final time. I have been devoting too much of my life and my time to working multiple jobs…the years of burning the candle at both ends has taken a dire toll on my health and for the first time in my life, I’m going to put myself and my livelihood first”
Dean went on to emphasize that he isn’t stepping away from ESPN Tucson, he’s just taking himself off the air. He also added that “gladly, I will be continuing my position as PA announcer of University of Arizona Football and Men’s basketball.”
Dean would also go onto Twitter to add even further context for his self-removal from the ESPN Tucson airwaves. He added, “It’s not a decision I arrived at hastily, as it’s been a 6 month mental grind to make the ultimate decision that had to be made, and I’m not particularly happy about it, but I have to put my health first, we all do, and make sure we’re around long enough to enjoy life”.
Dean had been ESPN Tucson’s morning host since November 2019.