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BSM Podcast – Season 4 – Episode 6 – Dan Mason & Bill Adee – VSiN

Jason Barrett

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VSiN’s recent announcement to enter the terrestrial radio space and launch the nation’s first dedicated network to sports betting has had industry folks buzzing. Chairman Dan Mason and COO Bill Adee took thirty minutes to discuss their vision for the network, the growth of the brand, expectations for the sports betting category, and how they plan to assist local stations.

For sports stations interested in learning more about what the company has to offer they’ve put together a deck which you can access by clicking this link. You can also email Bill with any further questions at Bill@VSiN.com.

SUBJECTS COVERED WITH DAN & BILL:

  • The motivation behind entering the terrestrial space
  • How the network/local structure will work
  • Providing audio, video and print content
  • Expectations for sports betting legalization
  • Advertising trends around sports betting
  • Increasing the awareness of the VSiN brand
  • If the company would ever consider taking bets
  • SiriusXM’s reaction to VSiN’s radio expansion
  • Which shows will be available to local affiliates
  • If additional talent and shows are needed
  • What they look for in potential personalities
  • The relationship with Gow Media and what it entails
  • Offering local brands more than just show clearance
  • Future goals for VSiN and how stations can get in touch

FROM THE GUESTS:

Dan’s Twitter handle: @DanMasonSports 

Bill’s Twitter handle: @Bill80

BSM Podcast

Sports Talkers Podcast – Kenny Mayne, Hey Mayne

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Life changed both during and after ESPN for Kenny Mayne. He shares the ups and downs of his journey with Stephen Strom.

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BSM Podcast

Sports Talkers Podcast: LaVar Arrington, FOX Sports Radio

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LaVar Arrington went from the NFL to local radio to television to national radio to podcast mogul.

iTunes: https://buff.ly/3xYq3Oe

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BSM Podcast

Producers Podcast: Ashton Rotman, ESPN Milwaukee

Brady Farkas

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We close out the year in producers with a conversation with Ashton Rotman, a guy who wears a lot of hats for Good Karma Brands in Milwaukee.

iTunes: https://buff.ly/3A7FJ4a

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