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Content Grab Bag: Seth Harp’s Biggest What Ifs

“We’re all in this together, right? That’s why Barrett Sports Media is creating a content grab bag and we’re asking everyone to pitch in.”

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Good hosts and shows aren’t struggling for content right now, but who knows how long it will be before we get live sports again? Sure, the NFL Draft is coming up, but do you know what you’re going to do once the stories generated by that event have run their course? Hell, we’ll have been without sports for nearly a month and a half at that point.

We’re all in this together, right? That’s why Barrett Sports Media is creating a content grab bag and we’re asking everyone to pitch in.

Got an idea that can help someone else? Do you have a perfect bit in mind, but maybe your situation has changed and now you have nowhere to pull it off? Don’t let it go to waste! If you want to contribute, reach out to Demetri Ravanos on Twitter.

Our first contribution comes from Seth Harp, former program director and host at 97.3 the Game in Jacksonville, Florida. No NCAA Tournament, no Masters, and no anything else is going to lead to a lot of “what if” conversations. That was the inspiration for his contribution.

Seth Harp on Twitter: "Today was one of those days. I couldn't ...

Exploring Sports What Ifs

by Seth Harp

What if? Two words that sports fans ask themselves as they search the depths of their grey matter for endless answers. Today Kansas and Dayton Basketball fans are asking the same question. Could Lakers and Bucks fans be asking themselves the same question in a few months?  

Just this spring alone we could fill an entire archive. What if Tiger successfully defended his Masters Title?  What if a Mid Major won the NCAA tournament?  And to add a dark layer – What if sports continued to be played and we lost some major stars and personalities because of arrogance and greed?  Thankfully we will never have to answer that last question.    

As we enter a sports “No Man’s Land”  I wanted to spend some time asking What if ? For the purpose of this exercise, I’ve set three criteria.    

First we eliminated scenarios that involved players with chronic injuries. What if Grant Hill could’ve stayed healthy? What if Terrell Davis stayed healthy? Too much room for maneuverability.   

Second, I eliminated trades and draft picks. What if Portland drafted Michael Jordan? What if the Charlotte Hornets didn’t trade Kobe Bryant?  What if the Red Sox kept Babe Ruth? This would’ve turned into a Star Wars sports scenario. I just didn’t have the strength or patience for that! 

Finally, I eliminated what I call “grandiose scenarios”. What if the AFL and NFL never merge? What if baseball eliminates segregation earlier or waits longer? The possibilities of these scenarios are too fantastical and the infinite far too great. Instead this exercise will be isolated to one time events and decisions – a single lynch pin that was pulled.   

With that, here are my top 5 “what ifs” in sports history.

5. What if Kenyon Martin doesn’t break his leg during the 2000 NCAA tournament?   

Broken dreams: An oral history of when Kenyon Martin's injury ...

Kenyon Martin was the best college basketball player in the country for Cincinnati and Bob Huggins during the 2000 season. They spent 12 of 18 weeks ranked #1 back when that meant something. Martin won the Rupp Trophy, Wooden Award, Naismith Trophy, etc. You see where this is going. 

Martin broke his leg against St. Louis in the Bearcats first game of the Conference USA tourney.  They ended up losing to the Bilikins by 10.  They had just beat St. Louis by 43 points in their regular season finale. The committee rewarded Huggins and Cincinnati for a great season and kept them as a #2 seed. They were able to beat UNC Wilmington in the opening round before falling to Tulsa in the second round. Michigan St would go on to beat Florida to win the national title a few weeks later. This remains Tom Izzo’s only title at Michigan St. Do he and the Spartans beat a healthy Martin and company? 

A non-power conference team still hasn’t won a title since UNLV. An awkward landing 20 years ago would continue this streak into the third decade of this century. How much longer will that last? Dayton, Gonzaga and San Diego St would’ve loved to have taken that test. 

4.  What if Ted Williams didn’t miss 5 seasons of his career due to war?   

FLYING CHANGED KID’S LIFE

Ted Williams may always remain the pinnacle of character on and off the field for sports figures, the George Washington of baseball. He did miss  three full seasons (1943-45) and the better parts of (1952-53) as a fighter pilot. What would have Ted Williams career numbers have been if the World didn’t lose its collective in the middle of the 20th century? 

I took the previous two years of Williams seasons and two years following each war for the most accurate assessment. Here is what I came up with. For the WWII he missed out on 182 hits per season. His home run average would’ve been 36 per season along with RBI 124. Add in the missed numbers during the Korean War shortened season he missed out on 219 base hits 44 more home runs and another 161 RBI.   

Williams’s actual career stats: 2654 hits, 521 home runs, and 1839 RBI

His career stats if he played instead of going to war: 3419 hits, 673 home runs, and 2496 RBI 

Williams would have ranked second only to Ruth in career Home Runs and would still hold MLB’s record for career RBI.   

3.  What if baseball doesn’t go on strike in 1994?  

Two-Montreal-Expos-fans-remember-the-strike-of-1994-before-the-game-between-the-Expos-and-the-Arizona-Diamondbacks-during-NL-action,-Thursday,-Aug.-12,-2004-in-Montreal.-(CP-PHOTO/Francois-Roy)

Trying to get a handle on everything that could’ve happened here is like trying to ride a rabid bull while you are drunk and blindfolded. When the 1994 baseball season stopped in August here are just a few things that were taking place.  

  1. The Montreal Expos were 74-40 and had the best record in baseball.  Moises Alou, Marquis Grissom, Larry Walker, Pedro Martinez and the list goes on. The Expos were loaded.    
  2. The Yankees were 70-43 and were looking for bullpen help. They were interested in Cubs closer Randy Myers. The Cubs were said to want a skinny minor league shortstop by the name of Derek Jeter in return.  With the strike looming the Yankees never really pursued it.    
  3. Giants 3rd Baseman Matt Williams had 43 HR.  This was a HUGE deal.  Just 18 HRs away from Roger Maris. Before McGwire and Sosa’s Steroid surge, the single season HR was the sports Holy Grail. Williams’s pace put him at 59. What drama that would’ve been. 
  4. Tony Gwynn was hitting .394 – Would Gwynn have been able to supplant Ted Williams as the last .400 hitter? Probably not.  But it would have been a fun September.   

2.  What if Drew Brees picked the Dolphins instead of the Saints in 2006? 

Timeline | Saints 50

Brees will likely go over the 80,000 career passing yard threshold this season. If he stays ahead of Brady, it will be at least a decade before any other player even approaches his statistical level. If Drew Brees would have picked South Florida over the Big Easy back in 2006, Nick Saban likely stays and never leaves for Tuscaloosa. This has such a cascading effect it almost violates my fantastical rule I employed at the beginning of this piece.

Saban’s 5 titles and decade of dominance are in their own category.  Here are just a few butterfly effect scenarios that play out if he stays with the Dolphins.

  1. Saints never win a Super Bowl
  2. Tommy Tubberville doesn’t lose job (Cam Newton probably doesn’t go to Auburn then)
  3. Urban Meyer Stays at Florida
  4. Tim Tebow wins a 3rd Title 
  5. Les Miles and LSU win multiple National Titles
  6. College Football coaching salaries rise but don’t sore 
  7. The Dolphins are actually competitive and relevant 
  8. The Patriots dynasty looks a lot different with Brees in division

1.    What if Baseball had PED testing in place during the mid 90’s?

Labmax Testing Kit – IRONGYM7

Oh wow! Well, what does baseball look like today! Now we look back on the steroid era in baseball with the arrogance of first class passenger on the Titanic.   

Here is what is likely different.   

Roger Maris single season HR record of 61 still stands. Bonds (73), McGwire (70 and 65), and Sosa (66, 64, and 63) all go away.   

Hank Aaron’s career HR record still stands. 755 still sits atop the mount. Today we would wonder if Albert Pujols would limp to the finish line for a crack at it. He would likely need around 4 healthy seasons to do it.   

Bond’s adjusted career line would be 585 home runs and 1700 RBI. That give him a Reggie Jackson statistical career and is probably good enough to make him a first ballot Hall of Famer.  

Roger Clemens doesn’t win 4 more Cy Young awards. Clemons won over 162 games after leaving the Red Sox to join the Blue Jays following the 1997 season. He finished his career with 354 wins.  Does he even get to 275 let alone 300 without some juice?

Baseball would have an almost entirely different history. The question is would we have consumed it? 

What are your greatest sports what ifs? What are your listeners’? Come with a few theories on how things unfold in your alternate history and watch the reactions and willingness to play along explode!

BSM Writers

Twitter Blue Debacle Showcases Company’s Ongoing Concerns

“If you start giving away blue badges to everyone, then it has no value. It’s the equivalent of a currency. if you start printing more, it gets devalued. Same for verified badges.”

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For years, a blue “verified” check mark on Twitter has long been considered a symbol of status. Anyone — entrepreneurs, journalists, business executives — could potentially end up in the same exclusive space as celebrities like Taylor Swift and Tom Brady. 

Perhaps the one quality that the blue check mark represented that had been overlooked was its authenticity stamp. The badge has been used all across social media platforms to signal an account’s authenticity — a verification that recently has proven to be of significant importance to not only people, but brands as well. 

Shortly after Elon Musk’s $44-billion takeover of Twitter, the billionaire swiftly made his mark which, among many things, included a democratization of the app’s verification system. With a $7.99 monthly subscription to Twitter Blue, which launched last year as the company’s first subscription service, users could now possess what had long evaded them: a blue check mark.

“Theoretically, this would have made it easier for some brands or influencers to get verified than it has been in the past,” Galen Clavio, director of undergraduate studies for the Media School at Indiana University Bloomington, wrote in an email about the possible benefits of Twitter Blue’s verification accessibility. 

“From an algorithmic perspective, that would have made sense to pursue under the Twitter setup that everyone had come to know,” he added. 

While perhaps not a surprise to Musk or Twitter executives, everyday people were paying for the newly revamped Twitter Blue to boast their social media clout. Whether Twitter leadership knew it or not, though, those same subscribers took the opportunity to verify themselves using the alias of actual people. 

Very quickly, Twitter Blue created an abundance of impersonators masquerading as verified celebrities and companies. Misinformation was hard to identify, making it tougher to find information in an era already plagued by discrepancies between fact and fiction.

“If you start giving away blue badges to everyone, then it has no value,” Alessandro Bogliari, CEO of the Influencer Marketing Factory, an influencer marketing agency, wrote in an email. “It’s the equivalent of a currency. if you start printing more, it gets devalued. Same for verified badges.”

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A screenshot of a fake account created to appear as pharmaceutical company Eli Lily shows the dangers of allowing anyone to be verified on Twitter.

Shortly after the Twitter Blue re-launch, a tweet was sent from an account using the same logo and name of Eli Lilly, a pharmaceutical company. It read, “We are excited to announce insulin is free now.” The tweet seemed legit — the branding seemed real, as did the company name. It also boasted a blue-check mark, so it had to be true. 

As just one of many misrepresentations that succeeded it, the Eli Lilly tweet was a fake. Even when Twitter finally removed the tweet, more than six hours later, the fraudulent account had more than 1,500 retweets and 10,000 likes. The pharma company’s stock also plummeted $368 a share to $346 a share, reportedly erasing billions in market cap, according to several economic reports. Eli Lilly’s stock price currently sits at roughly $352 as of Nov. 16th.

“I can only imagine the damage a tweet like that made for the company, its employees, stakeholders, shareholders and anyone really related to their offering,” Bogliari said. “Some were able to tweet from their official accounts and restore it a bit. Others, I imagine, used PR and reputation firms to get to a solution fast. But it’s not that easy for all of them… for others it could be potentially a damage so big they won’t be able to survive, not just in terms of market cap/stock value, but also in terms of reputation and customers love.”

The verification mishap affected not only Eli Lilly’s reputability and profitability, but could also spell trouble for Twitter’s revenue stream.

“It’s making it really easy for advertisers to say: ‘You know what, I don’t need to be here anymore,’ and walk away,” Jenna Golden, who previously ran Twitter’s political and advocacy ad sales team, said in an interview with The Washington Post. “People are not just providing inaccurate information but damaging information, with the ability to look legitimate. That is just not a stable place for a brand to invest.”

Sports personalities were also hurt by the preponderance of fake users across Twitter. Basketball star LeBron James trended on the platform after a tweet from someone with the user handle, @KINGJamez, claimed that the 37-year-old was leaving the Los Angeles Lakers to join his former club, the Cleveland Cavaliers. 

Adam Schefter, a notable football analyst at ESPN, also trended after someone with the user handle, @AdamSchefterNOT, revealed that Las Vegas Raiders head coach Josh McDaniels lost his job. While the user handle clearly indicates that it didn’t come from the actual Adam Schefter, the fact that it was quote tweeted could have led many people to assume it was really Schefter, since many were unlikely to take the time to click and confirm the tweet — and tweeter’s — validity.

These are just a few specific instances where, while a more open verification system could have helped Twitter users, the idea did not lead to a successful implementation.

“Being verified would have given those brands more credibility and be marked as the official brand — impersonation happens also for smaller brands and not just for Fortune 100 companies,” Bogliari said. “So the idea was theoretically good — I would say only for brands and certain individuals and not just for everyone… documents and proof (are still) required but the execution showed us all the flaws.”

Verification issues aside, Twitter faces an uncertain future under Musk’s leadership. As much as 50% of the company’s 7,500 employees predating Musk’s ownership have been laid off under his tenure. The billionaire also revealed that Twitter’s cost-cutting methods are a result of the company losing upwards of $4 million daily. He’s even announced potential bankruptcy if Twitter doesn’t correct its financial woes. 

“I see the Twitter Blue controversy as one of several items that are likely to just make brands and creators look elsewhere in the social media landscape,” Clavio said. “Twitter offers minimal exposure for creators and brands to the public when compared to other networks, and a much higher risk of doing or saying something that can cause a crisis.”

As more people grow skeptical about Twitter, alternatives have started to emerge. More people are visiting platforms like Discord, Reddit, even Tumblr. Others are joining Mastodon, a free and open-source microblogging site that has drawn comparisons to Twitter for its timeline of short updates arranged chronologically rather than algorithmically. 

As recently as Nov. 12th, Mastodon boasted approximately 6.63 million accounts, a 17% increase from the 5.65 million users it had on October 28th. 

From internal struggles to increased competition, Musk inherited a Twitter that, for better or worse, might be on a continual spiral to irrelevancy. 

“It’s clear that the Twitter platform is pretty fractured right now,” Clavio said. “At the end of it all, I think a lot of brands will just opt out of having a presence on Twitter, paid or otherwise. It’s just not big enough of a platform to justify the potential negative exposure.”

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BSM Writers

Christian Arcand Returns To Where It All Started At WEEI

“Going to WEEI was a no-brainer for me. I started there. That’s my radio home.”

Derek Futterman

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Since the turn of the century alone, Boston has hosted 12 ticker tape parades to celebrate championships. Christian Arcand has had the opportunity to experience that success firsthand, initially as a diehard Boston sports fan and then as a voice of the fan. Now as he begins his second stint at the WEEI — this time as a producer and weekend host — he aims to ensure a seamless transition for both the Merloni, Fauria, & Mego afternoon drive show and his career in sports media.

Returning to a station where his Boston radio career began, Arcand enters the same building where he started his last sports media job with 98.5 The Sports Hub. Once the station moved to Dorchester, Massachusetts, WEEI moved its studios to the location – and it is where its shows are broadcast from today. Arcand’s time at 98.5 The Sports Hub ended in being laid off last month; despite that though, going to work evokes feelings of nostalgia and déjà vu.

“Walking back in there for the first time was pretty wild,” Arcand said, who returned to WEEI earlier this week. “I was laid off from The Sports Hub and it was a big surprise to me and to, I think, everybody that [it] happened.”

After graduating from the University of Colorado, Arcand moved back east to work for WDIS AM 1170 in Norfolk, Massachusetts, which he says isn’t really an option for those entering the business today.

“These little stations are all gone,” Arcand expressed. “Those were pipelines to places like WEEI and WFAN and other places in the area. You’d work in Connecticut or you’d work in Rhode Island or whatever and these places all just disappeared.”

Just over a year later, Arcand made the move to ESPN New Hampshire, initially co-hosting Christian and King with Tom King, a sportswriter for the Nashua Telegraph covering the New England Patriots, Boston Bruins and other college and high school sports. The show was broadcast during the midday time slot from noon to 3 p.m. and sought to entertain the audience while informing them about the day’s action.

After nearly four years on the air, Arcand transitioned to work with Pete Sheppard, a former member of the heralded WEEI program The Big Show hosted by Glenn Ordway, on Arcand and Sheppard. Additionally, Arcand was named as the show’s executive producer, meaning that while the show was going on, he was often focused on many different tasks. Once Christian and King was brought back, he continued working in this dual role before the show ended in January 2017, six months before the format flipped from ESPN-branded sports to oldies.

“It was a lot – cutting up all the audio you want to play, then playing it during the show, then cutting the commercial [and] trying to answer the phone,” Arcand said. “It was this whole thing, but I really loved it; we had a lot of fun up there.”

While Arcand currently works at WEEI, it is his second stint with the station – and this time, he is working in a brand new role. He initially joined the station in 2013 as a sports anchor and co-host of the evening program Planet Mikey featuring Mike Adams. Shortly thereafter, he helped launch WEEI Late Night, airing from 10 p.m. to 2 a.m. where he became known in the Boston marketplace going on the air after the conclusion of Boston Red Sox live game broadcasts.

Unlike his time in New Hampshire though, he was solely hosting and not producing – requiring him to adjust to not having as much oversight regarding the inner workings of each program.

“I’m not a control freak, but I remember [thinking], ‘Wow, this is different. I’m not running the board anymore. I’m not playing my own stuff,’” Arcand said. “….That was kind of jarring at first [but] I ended up working with a lot of great producers and I still am today.”

Mike Thomas, who currently serves as the senior vice president and market manager for Audacy Boston, was integral in building 98.5 The Sports Hub from its launch in August 2009. He was responsible for signing Arcand away from WEEI to join the brand as co-host of The Adam Jones Show airing weeknights.

Working alongside show producer Jeremy Conley, he gained an in-depth understanding of what it entails to produce a sports talk radio show in a major market, helping broaden his knowledge of the craft and position him for his current job with WEEI.

“I really had a good opportunity to learn from some of, I think, the best [producers] in the business,” Arcand said. “….It’s cool being a fan of these guys and then getting to work with them and learn from them and all that other stuff…. It’s really a job that requires a lot, and the guys who are really good at it, I think, are just top-notch.”

Over the last several years, 98.5 The Sports Hub has earned massive wins across the Nielsen ratings, recently finishing number one in the summer book across all dayparts in the men 25-54 demographic. Days later though, the station’s parent company Beasley Media Group made budget cuts, resulting in Arcand and Toucher and Rich producer Mike Lockhart’s employment being terminated.

While Lockhart has since been re-hired after Fred Toucher and Rich Shertenlieb lobbied for the decision to be reversed, Arcand was in the job market quickly mulling over his future in the industry. In fact, it was reported that Arcand was on the verge of signing a three-year contract that would have kept him at the station before the termination of his employment.

“I was so shocked that it had happened and it was sort of hard to deal with it,” Arcand expressed. “Then I was angry about it and then I sort of channeled that into, ‘Okay, what am I going to do next here?’ You start thinking, ‘Is this it? Is this the end of the career? Are you going to even continue doing this?,’ and that was a thought I had a couple of times.”

Arcand’s abrupt departure from 98.5 The Sports Hub and Boston sports radio was short-lived though, as there was a substantial market for his services. In the end, he communicated with Thomas and WEEI operations manager Ken Laird, utilizing industry connections and his own versatility to return to the place where he began working professionally in Boston.

“Seeing that WEEI was in the market for someone on-air and to produce [the afternoon] show, I was right there and willing to try out something I hadn’t done in a while,” Arcand said. “It was a no-brainer, really. Going to WEEI was a no-brainer for me. I started there. That’s my radio home.”

As someone once again “new” to the station, Arcand is looking to foster a working chemistry with afternoon hosts Lou Merloni, Christian Fauria and Meghan Ottolini, along with radio producer Ryan Garvin. Arcand enters the role replacing show executive producer Tyler Devitte who left the station to pursue other opportunities and feels that the composition of the show is unique in the sports radio landscape. In short, it gives them an opportunity to further differentiate themselves from other afternoon programs across multiple platforms of dissemination.

“It’s an interesting show because Lou and Christian are both ex-jocks,” Arcand explained. “It’s rare that you sort of see shows where it’s just two guys like that and it was just them for a while but then with [Glenn] Ordway and then they brought in Meghan [Ottolini].”

Arcand had been listening to the afternoon drive program long before the offer to return to WEEI was made to him and now looks to offer his insight and expertise when necessary. He does not want to enter his new role with insolence or by coming off as dogmatic when expressing his opinions about the show.

“I’m sort of taking the approach of observing more than maybe I would in a couple of weeks from now or something,” he said. “I want to sort of make sure I get the rhythm of the show and the clock and everything like that. Those are all things that you have to be more aware of when you’re behind the glass as opposed to on the air.”

Arcand will be hosting a solo radio program on WEEI every Saturday afternoon, reminiscent of Sunday Service, a weekend show he used to host on 98.5 The Sports Hub. He is excited to be able to return to the Boston airwaves and connect with his audience once a week to bring them the latest sports news and entertaining talk – all while bringing his trademarks of sarcasm and congeniality.

“I’m really comfortable just sitting in the room, cracking the mic and talking with the callers or putting out my points and getting to certain things that I want to touch on,” Arcand said. “….I think my style is one that you just sort of tune in and you’re hanging out with me for a couple of hours.”

Ultimately, Christian Arcand has made the move back to what he refers to as his radio home. As he concludes his first week back at WEEI, he is focused on producing the afternoon drive program and complimenting that with his solo show on Saturdays, the first of which will take place tomorrow from noon to 2 p.m. Through all of his endeavors, he will talk about Boston sports with his listeners no matter the season, giving them a platform to engage with the hyperlocal coverage.

“Being back at WEEI is something that I’m really happy about,” Arcand expressed. “I was excited to get started, [and] now that I’m there, I’m excited to see where we can take this show.”

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BSM Writers

What Twitter Alternatives Exist For Sports Media?

Sports Twitter is a major vehicle that has helped establish the platform’s reputation for accurate and authentic up to the minute information.

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The reality of Twitter dying as a platform was looked at as a bit hyperbolic when Elon Musk first took over the social media network. Now though, it is slowly coming closer and closer to potential reality.

Musk has been on a quest to salvage Twitter’s economic stability but has done so in an irrational and unplanned fashion. The actions he has taken include publicly criticizing his employees and firing them after pushback and firing essential engineers who literally keep the platform from crashing. Developers have even warned Twitter users with two factor authentication to either remove the feature or to remain logged in because the function that handles that process no longer works.

Sports Twitter is a major vehicle that has helped establish the platform’s reputation for accurate and authentic up to the minute information. It has helped establish the careers of insiders such as Adrian Wojnarowski, Shams Charania and Adam Schefter. In case Twitter does actually come to an end, what should reporters who rely so much on the platform do?

Establish an email list through Substack

With permission from their employers, I would suggest starting a newsletter list that they would be able to carry with them in case they decided to leave their employer at some point (all three of the mentioned journos recently signed extensions). Posting on Substack through a mobile device is just as easy as posting on Twitter and it gives users an almost similar experience to what they had with using Twitter in the sense that they could have their email notifications turned on and they could interact with other basketball lovers through Substack’s comments section.

Create a live blog that always exists on your employer’s page

A running page of information that was sponsored and existed on ESPN or Stadium’s page would make digestible, quick hit commentary monetizable for the networks that employ Shams, Woj and Schefter. It brings people back to their employer’s page and establishes even more of a bond between consumers and apps/websites – a connection that has been taken away from many due to the existence of social media.

Establish a Mastodon server

With over a million users, Mastodon has become the closest thing to a Twitter alternative that’s available. Even though signing up for an account is a little confusing and the ability to search for unique users and takes isn’t fully established in comparison to Twitter – Mastodon has a similar look and feel to Elon’s platform and it gives employers more control over who is and isn’t interacting with their employees and what they are able to see. It would make it easier on ESPN or Stadium’s part to constantly promote links to their pages for viewers and readers to consume.

It’s the closest thing that is available to establishing your own social media network without the startup costs, hiring of engineers and figuring out tech issues. An advertising mechanism hasn’t been established yet but ESPN or Stadium could be in the forefront (because of the credibility they bring to the table) of establishing the revenue side of things alongside Mastodon.

Stick it out with Elon

NBC Universal’s advertising head recently told AdAge that NBC is sticking it out with Twitter. Twitter’s ad program has faced setback since Elon’s takeover but it is still much more established and streamlined that anything else available out there that is similar to Twitter. She also said that Twitter is the biggest host of NBC content on the internet (besides NBC owned platforms of course).

If a major company like NBC is standing with Twitter and if most major advertisers haven’t left yet, maybe sports reporters should also stay put for now. Twitter is not a startup. Despite the disarray we read about everyday, it’s still an established company that is up and running. We are all using Twitter itself to talk smack about its mismanagement but the reality is we are all still using Twitter. Even those who have gone away from the platform still come back more often than not to check in on what is happening directly on Twitter.

Maybe the grass will eventually be greener on the other side and Elon will have Twitter on more established ground. Maybe Elon files for bankruptcy and sells it to bankers who create an environment of stability for the company.

The reality is there is no other platform as good at real time reaction than Twitter so maybe sticking it out and keeping status quo is the best thing for everyone to do. See you later on Twitter (follow me @JMKTVShow).

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