Greeny, the new show featuring Mike Greenberg will debut at noon on August 17, the same day so many other new shows start on ESPN Radio. The Get Up! host spent last week on a media blitz to build excitement for the show and revealed some of the strategy behind it.
Speaking to Brian Sternberg of Variety, he said that his top priority for the radio show is to move slower and strike a more familiar tone with the audience.
“On the TV show, we are just flying through stuff. The average interview on my show in the morning is – a long interview for us is six or seven minutes. On the radio, I could see us doing 15, 16, 17 minutes when the circumstances call for it,” Greenberg said, noting that the circumstances likely will rarely call for that long of a conversation.
As for what listeners should expect, Greenberg said he hopes that he won’t be held to the standard he and Mike Golic created during their 18 year run in morning drive on the network.
“What Mike and I did I will always be so proud of, and it was singular and unique. I think it would be a huge mistake to try to recapture that or recreate that. That’s not on the list of possibilities.”
That doesn’t mean Greenberg’s is the only voice listeners will hear for two hours a day, five days a week. He says that listeners “will hear anywhere from three to six different voices” on every show, but he does hope to capitalize on the one-on-one intimacy radio creates between the host and the listener.