Even-keeled Tony Dungy might have reached a tipping point. NBC’s Sunday Night Football Studio analyst voiced his opinion on the lack of minority hires in the recent head coach hiring circuit in multiple ways at NBC.com.
Dungy started by penning an open letter to the 32 NFL owners on the state of minority coaching hires. It reads in part:
“The problem is we are not utilizing all of our resources because we aren’t truly embracing minority hiring in every aspect of our game. Now I know there are many people who disagree with this statement. They would say, ‘Every owner is trying to win and therefore you will always hire the best people.’ But if you take a look at the hiring landscape of the last four years you will certainly come to the conclusion that is not true. And please understand this is not about one individual (Eric Bieniemy). It’s not about whether we have two Black general managers or four. It is about the mindset of finding quality leadership and utilizing ALL the talent available to the NFL. This is not a new problem and it’s one that you have fixed before. It has just taken a little work on your parts.“
Dungy also lead a roundtable on the subject for NBCSports.com. Joining Dungy, the first African-American coach to win a Super Bowl, were his former assistant Jim Caldwell, former head coach of the Colts and Lions, Atlanta Falcons President & CEO Rich McKay, and NBC’s Michael Smith.
“Ownership still is not that familiar with folks that aren’t right within their circle,” Caldwell said of NFL hiring practices. “I still think you’re finding situations, even this year, where some owners called people in the media and asked them, ‘Hey, who should I be talking to or who should we interview?’”
McKay brought up the Rooney Rule, which requires teams interview at least minority candidate for vacant head coaching positions. He said that it has not had the intended effect, but he thinks that will soon be changing.
“I believe that you’re going to be surprised, I hope, pleasantly surprised over the next four years in that I think the coordinator issue is going to look different and I think therefore our head coach issue is going to look different from a minority hiring standpoint. I’m convinced of that, but the proof will be in the pudding.”
Poll Data Shows Tepid Response To Tom Brady Joining FOX
“A recent Harris Poll conducted on behalf of Front Office Sports showed that 1 in 3 Americans are more likely to watch a game with Brady on the microphone.”
FOX Sports reportedly signed Tom Brady to a 10-year deal worth $375 million to make the seven-time Super Bowl champion the new lead analyst for its top NFL broadcast once his playing career is over.
A recent Harris Poll conducted on behalf of Front Office Sports showed that 1 in 3 Americans are more likely to watch a game with Brady on the microphone.
The poll said 2 in 5 NFL fans have a better opinion of FOX Sports following the deal, with 41% of NFL fans being at least somewhat more likely to watch a game with Brady as an analyst.
Data shows one-third of NFL fans think the deal Brady reportedly agreed to is worth about the same as its reported value.
That reaction could probably be described as “tepid”. That may be exactly what FOX expects and maybe all it wants.
Last week, Domonique Foxworth of ESPN suggested that the paycheck is less about what the network thinks Tom Brady means to viewers and more about showing the NFL that the network values its product.
FOX Not Interested In Joining Streaming Sports Wars
“All this fight that’s going on, sort of gladiatorial kind of bloodshed, is really for that last position, right, in the three to four services that people will take?”
The CEO of FOX doesn’t plan on forking over billions of dollars to be people’s last choice for paid streaming services.
Lachlan Murdoch said at a time when more than 80% of American homes already have some kind of paid streaming service, it’s not worthwhile to jump on that train.
Amazon, Netflix and Disney+ typically account for the average streaming presence in a household.
“All this fight that’s going on, sort of gladiatorial kind of bloodshed, is really for that last position, right, in the three to four services that people will take,” Murdoch said at a tech conference earlier this year. “And so the billions of dollars that’s being spent by multiple aspirants is all for that last position. And so we are extraordinarily — I want to say that — we’re happy to be sort of sitting on the sidelines.”
Murdoch told Benjamin Swinburne that when it comes to the NFL, FOX’s media rights are the same as CBS, NBC and ESPN. The main focus for the company remains on keeping games on TV.
“We don’t believe it helps us to put those rights under a streaming service or free on over-the-air. We think it’s very important that those rights remain exclusive to the broadcast environment,” Murdoch said.
FOX does stream games through its app, but it is only the games it is also carrying on its broadcast network or FS1.
NBA Draft To Get Simulcast From ESPN & ABC
“This follows the simulcast model ESPN and ABC have employed for several years with the NFL Draft.”
ESPN is set for the 2022 NBA Draft coming up on June 23 at 8 p.m. from the Barclays Center in Brooklyn. The network announced Wednesday the crews that will handle coverage on both ESPN and ABC.
ABC will broadcast the first round in primetime. Kevin Negandhi will host and will be joined by Stephen A. Smith, Chiney Ogwumike and Jalen Rose. Monica McNutt will be reporting and interviewing draftees.
This follows the simulcast model ESPN and ABC have employed for several years with the NFL Draft.
Malika Andrews will host both rounds for ESPN. Jay Bilas, Kendrick Perkins and Adrian Wojnarowski will share the set. Analysts Bobby Marks and Mike Schmitz will contribute.
“We’re thrilled that Malika Andrews will host this year’s ESPN presentation as she brings her well-documented, widespread skillset to our main set,” said David Roberts, head of NBA and Studio Production for ESPN. “The event will showcase the scope and depth of our NBA and college basketball talent roster with accomplished journalists and high-profile personalities across ESPN, ABC and ESPN Radio.”
ESPN will air a pre-draft red carpet show hosted by Cassidy Hubbarth from 5-6 p.m. Perkins and Richard Jefferson will also make appearances.