Connect with us
BSM Summit
blank

Sports TV News

Milwaukee Brewers Stick With FOX Sports Wisconsin

“Beyond touting the agreement as a multi-year deal, specific terms detailing the length of contract and an annual dollar amount were not disclosed.”

Brandon Contes

Published

on

blank

The Milwaukee Brewers are staying with FOX Sports Wisconsin for the 2021 Major League Baseball season and beyond. Both sides announced a new multi-year agreement, their first rights negotiation since Sinclair assumed control of FOX Sports Networks in 2019.

The broadcast crew will be unchanged for the 2021 season, featuring play-by-play voice Brian Anderson, analyst Bill Schroeder, reporter Sophia Minnaert, along with fill-in announcers Matt Lepay and Jeff Levering. 

“We are extremely proud to be continuing our long-standing partnership with the Milwaukee Brewers,” Sinclair’s president of local sports Steve Rosenberg said in the press release.

Beyond touting the agreement as a multi-year deal, specific terms detailing the length of contract and an annual dollar amount were not disclosed. The deal continues a longstanding partnership between the Brewers and FOX Sports Wisconsin, coinciding with the network’s launch when it was spun off from FOX Sports North in 2007.

The Brewers most recent contract with FOX Sports Wisconsin began in 2013 and expired after last season, reportedly paying the team $21 million per year which would rank near the bottom of the league for TV rights fees. Recently announced local TV partnerships in Major League Baseball include the Tampa Bay Rays who landed an annual payout of $82 million and the Kansas City Royals who negotiated a $50 million per year deal. 

Sports TV News

Al Michaels: Condensed Prep Time For Thursday Night Football ‘A Downside’

“It’s not that they don’t want to be with us, but they’re condensed too, so there’s less time to give to us.”

blank

Published

on

blank

There were bound to be unexpected hiccups and unintended consequences as Al Michaels moved to Thursday Night Football with Amazon Prime Video.

He told The Boston Globe Thursday that one of the downsides of the week’s schedule is less prep time with the teams playing in the game.

“When we go to see the teams, it’s not that they don’t want to be with us, but they’re condensed too, so there’s less time to give to us,” Michaels said. “And all the time I’ve been doing this, I’ve built some great relationships with coaches and players and GMs and owners and you name it, and I don’t get that much time to spend with them anymore. That’s a downside part of it for me. Some of the best stories you get come from those relationships.”

Michaels has raised eyebrows this season while not being shy about his disdain for some poor matchups early in the schedule. However, he now understands that there are quality games as the season approaches its close.

“The schedule was a little leaky with the Carolina-Atlanta game and a couple of other games that we’ve had, but now we’re positioned for a nice run down the stretch,” said Michaels.

The 78-year-old was also asked how he remains energetic and passionate for the job he’s held for so long.

The games are exciting. I love sports. You don’t know what’s going to happen. There’s no script. And unscripted television is the greatest.”

Continue Reading

Sports TV News

Jimmy Pitaro: Reaching Younger Audience A Priority for ESPN

“The thing that keeps me up at night is how do we reach the younger audience. As an industry in general, we need to figure out how to be more relevant to younger people.”

blank

Published

on

blank

Many in the media industry have voice concern that millennials and Gen Z aren’t consuming traditional media outlets like previous generations. ESPN President Jimmy Pitaro said it’s a priority for the network.

“The thing that keeps me up at night is how do we reach the younger audience,” Pitaro said, quoted by Morning Consult sports business reporter Mark J. Burns. “As an industry in general, we need to figure out how to be more relevant to younger people.”

Pitaro made the comments at Sports Business Journal’s Media Innovators conference Wednesday. It is a continuation of comments he has made in recent years.

In 2018, Pitaro said at ESPN’s upfront “I think we are doing a fantastic job serving the sports fanatic,” said Pitaro. “What about the casual sports customer? Are we doing all we can to serve him or her?”.

In 2019, Pitaro said it was “all hands on deck” to reach a younger audience and women. “We have to be open and go to where our customers are,” he said in regards to reaching younger viewers on social media platforms like Instagram, Snapchat, and TikTok.

Earlier this year, Pitaro added that ESPN won’t be leaving linear television anytime soon.

“What I will tell you is that as I sit here right now, that business is still incredible,” Pitaro said. “We serve the sports fan anyway and at any time. I know there are a lot of people that still want ESPN in that traditional ecosystem.”

Continue Reading

Sports TV News

Don Mattingly Joining Blue Jays Staff After YES Network Courtship

The former Dodgers and Marlins manager had been mentioned as a someone YES Network was interested in potentially hiring to be an analyst.

Jordan Bondurant

Published

on

YES Network

The New York Yankees regional sports network can take Don Mattingly off its talent wish list. Mattingly was announced Wednesday as a bench coach for the Toronto Blue Jays starting in 2023.

The former Dodgers and Marlins manager had been mentioned as a someone YES Network was interested in potentially hiring to be an analyst.

But Mattingly told Andrew Marchand of The New York Post this week that he had another opportunity in the works but wouldn’t elaborate.

YES also has been considering luring Yankees legend and Hall of Famer Derek Jeter into broadcasting. But no formal talks have taken place.

Continue Reading
Advertisement blank
Advertisement blank

Barrett Media Writers

Copyright © 2022 Barrett Media.