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The ‘Get Me Out Of Here’ Craze Is Unhealthy For Sports

When fans are obsessed about the trade demands of elite QBs and which stars will form the next NBA superteam, it’s time to ask: Has sports been swallowed by 21st-century anarchy?

Jay Mariotti

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Way, way, way back in the spring of 2016, which qualifies as ancient history in American sports, Kobe Bryant retired after his 20th NBA season. All were played with the Lakers, shockingly enough. Who knew it would be an anomaly for the years ahead, a last vestige of allegiance soon to vanish in a bubbling vat of athlete empowerment amid a raging storm of get-me-out-of-here-ism?

Image result for kobe bryant retirement

The signature on a contract is scribbled in invisible ink now. Free agency is perpetual, as sure as the gold wheels on a Gucci luggage set. Buy a jersey to pay homage to your favorite athlete and, chances are, the purchase is obsolete before the first washing. Should Fanatics consider rentals? Is it possible no icon ever again begins and ends a career with the same franchise?

I hope and pray that man is the dazzling Fernando Tatis Jr., recipient of the third-largest deal in baseball history — $340 million over 14 years. But, really now, what are the chances he’ll finish his playing days in San Diego in the late 2030s? Let’s predict 2026 as the Vegas over-under for his first trade demand, regardless of his no-trade clause.

It can’t be healthy for the leagues when fans are more immersed in where players are headed next than the actual games. A monster that was created in the NBA, with a superteam craze forged by itchy stars, has spread like a virus variant to the NFL, where wandering-eyed quarterbacks who recognize their power already have swallowed an offseason awaiting furious activity. LeBron James started this madness by shuttling from city to city, like a mercenary, and winning four championships. Tom Brady continued it by bolting New England after 20 seasons and winning another Super Bowl in Tampa.

Now, whither Russell Wilson? Deshaun Watson? Aaron Rodgers? For that matter, J.J. Watt? This after James Harden forced his way to Brooklyn, joining two others who did the same, Kevin Durant and Kyrie Irving. And as athletes insist on playing this mobility game, owners are only too willing to flip their own middle fingers — which explains, in labor-troubled Major League Baseball, why the Indians preferred to deal Francisco Lindor than give him a fortune and why Colorado dumped Nolan Arenado two years after vowing he’d be a Rockie for a life. And why, in the NBA, Andre Drummond is sitting on the bench in his civvies while Cleveland collects trade offers … and Draymond Green loses his mind in a rant for the times.

“I would like to talk about something that’s really bothering me. And it’s the treatment of players in this league,” Green said after the Warriors drilled the barely trying Cavaliers. “To watch Andre Drummond, before the game, sit on the sidelines, then go to the back, and to come out in street clothes because a team is going to trade him, it’s bulls—. Because when James Harden asked for a trade, and essentially dogged it — no one’s going to fight back that James was dogging it his last days in Houston — but he was castrated for wanting to go to a different team. Everybody destroyed that man. And yet a team can come out and say, `Oh, we want to trade a guy,’ and then that guy has to go sit, and if he doesn’t stay professional, then he’s a cancer. And he’s not good in someone’s locker room, and he’s the issue.

“At some point, as players, we need to be treated with the same respect and have the same rights that the team can have. Because as a player, you’re the worst person in the world when you want a different situation. But a team can say they’re trading you. And that man is to stay in shape, he is to stay professional. And if not, his career is on the line. At some point, this league has to protect the players from embarrassment like that.”

He makes a timely and powerful point — but not for the reason he thinks. In the dizzying movement of players from team to team in all leagues, as even those who cover sports struggle to keep up, it’s not a question of whether the players or owners are right. In truth, they’re ALL wrong, because no one is concerned about the competitive integrity upon which sports are built. Does anyone care that a superstar in flight, while bringing joy to a market already established as a glittering destination, also might bury his former franchise for years to come? Is anyone thinking about a lopsided paradigm in which only a few teams can win titles? And how this constant motion — and struggle for entitlement — leads to frustration from the provocative likes of Green?

Happy feet are nothing new in sports offseasons but not to the degree of 2021, when Wilson or Rodgers can make one cryptic statement and possibly shift the NFL’s balance of power for years. “I’m not sure if I’m available or not. That’s a Seahawks question,” Wilson told talk host Dan Patrick. “I definitely believe they’ve gotten calls. Any time you’re a player that tries to produce every week and has done it consistently, I think people are going to call for sure. … I’m not sure how long I’ll play in Seattle. I think, hopefully, it can be forever. But things change, obviously, along the way.”

What changed? Answer: Watching Brady, more than 11 years his elder, barely get touched in Super Bowl LV while using his potent, hand-selected weapons. Wilson is tired of physical beatings (394 sacks and counting) and weary of having little say in personnel decisions within a Pete Carroll/John Schneider production. “Tom was taking shots down the field and getting the ball to his guys and stuff like that — and he wasn’t touched, really,” Wilson said. “At the end of the day, you want to win. You play this game every day to wake up to win. You play this game to be the best in the world. You know what I hate? I hate watching other guys play the game.”

Image result for tom brady super bowl lv pass

As in The Big Game, which has eluded Wilson since a repeat Seattle title, easily attainable with a Beast Mode handoff to Marshawn Lynch, became an all-time heinous interception six years ago. “I want to be able to be involved because, at the end of the day, it’s your legacy, it’s your team’s legacy, it’s the guys you get to go into the huddle with — those guys you’ve got to trust,” he said. “If you ask guys like Drew Brees, Peyton Manning and, you know, Tom, I think you saw this year how much he was involved in the process — and that’s important to me.”

So, say Seattle trades Wilson. The team that acquires him becomes an instant contender. The Seahawks, meanwhile, regress for a while.

This is good for sports, caving to one man’s self-centered whims?

Every day, it seems, another big name is restless. “Free agency is wild,” tweeted Watt, who talked his way out of the Houston debacle and could go home to Green Bay, join his two brothers in Pittsburgh, defend a title with Tampa Bay or choose Buffalo, Arizona or Cleveland. Before Brady was even tossing the Lombardi Trophy from his parade boat to another, his QB brethren were plotting moves similar to his escape from Foxboro. Matthew Stafford, his postseason dreams dying in Detroit, respectfully divorced himself from the Lions so he could be saved by the Rams. This only intensified Watson’s wishes to extricate himself from Houston. And who knows what’s inside Rodgers’ head after he suggested a move out of Green Bay, where the Packers might not be receptive to a record-breaking extension even after his latest MVP season?

Suddenly, every team with uncertainty at the most important position in team sports — a description fitting at least half the league — is involved in the domino circus. Is Watson headed to the Jets, Panthers or Dolphins? Would Urban Meyer, soiled by his latest tone-deaf controversy, trade the Trevor Lawrence pick for Watson and the chance to win now in Jacksonville? Or will the Texans rebuff the trade demand, forcing him to return or perhaps sit out the season? Isn’t Wilson a natural in Las Vegas, where the pressure is on Jon Gruden to start earning his $100 million? Or the Cowboys, if Jerry Jones tires of the Dak Prescott drama? The Bears can’t go another generation without a franchise QB, can they? Don’t the Eagles realize Carson Wentz isn’t worth a No. 1 pick, which is why the Bears and Colts haven’t budged in trade talks? The 49ers lurk, not happy with the status quo.

The Saints need a successor to Brees. Bill Belichick will be apoplectic if he can’t find a QB — a Jimmy Garoppolo reprise makes sense — as Brady seeks an eighth title at age 44. The Steelers aren’t committed to broken-down Ben Roethlisberger at a $41 million cap hit. Matt Ryan is nearing the end in Atlanta. And when moves start to happen, whither Sam Darnold? Derek Carr? Tua Tagovailoa? Teddy Bridgewater? In the draft, Zach Wilson and Justin Fields join Lawrence as high picks.

For diehard fans and fantasy players, it’s delirium. But when the drumbeat of the musical chairs game drowns out zeal for the season itself, something is wrong. It means the blurry business of sports is overwhelming the joy of real competition. And yet, do we see anyone stepping in to stop the swirl? The players, the owners, the networks — everyone is too busy getting theirs to notice the chaos. It’s a good thing the customers aren’t spending much money in stadiums and arenas these days, or they’d be contacting the Better Business Bureau. You don’t invest money in a future Broadway show, only to watch the star bolt for a production where he has a better chance of winning a Tony.

As a labor impasse looms at season’s end, MLB begins its death-march season with a trickle of legitimate contenders and too many premeditated stragglers. Clayton Kershaw drilled the industry with a fastball when he told the Los Angeles Times why playing for the Dodgers is special: “The motivation is the fact the Dodgers are one of the few teams that are actually trying, you know? Like when you look around the league, we have a great opportunity to win another one. So there’s motivation in that, knowing that I’m very fortunate to be on a team that actually tries to win every single year is pretty cool. You see around the league, a lot of these … big-market teams are not trying to win and trading guys and doing different things and not spending money.”

Down the freeway, the Padres are defying their small-market status with gargantuan statements, rewarding Tatis with the richest contract ever given a 22-year-old U.S. athlete. In a stunning but laudable sequence, they’re trying to keep up with the filthy rich Guggenheims at Dodger Stadium. But the Padres also are angering owners who wonder why San Diego didn’t manipulate the system and wait a few seasons before making the jackpot offer, creating more labor tension and division in a sport that can’t afford a work stoppage. Ever think you’d see a $630-million left side of the infield anywhere in baseball, much less at Petco Park, where Tatis and Manny Machado do their work?

The NBA, in desperation mode amid ratings declines and an All-Star Game that Atlanta doesn’t want, smothers America with Brooklyn Nets appearances while praying another formed superteam, the Lakers, isn’t doomed by Anthony Davis’ Achilles issues. Never mind that the Utah Jazz might win a title without the help of mobile superstars; let’s just put the Nets on TV three times a week, including Thursday’s night game against the reigning champion Lakers in Los Angeles. In the height of irony, James rejected hype that Durant, Harden and Irving are the most potent threesome ever.

“Um, have we forgot about KD, Steph (Curry) and Klay (Thompson) already? I mean, there you go. There you go right there,” said James, 11 seasons after taking his talents to South Beach and joining Dwyane Wade and Chris Bosh.

Amnesia about the Warriors, just two years removed from the Finals, might explain why Green’s moods are on red alert. As a lightning rod who once said people who buy sports franchises shouldn’t be called “owners” — he compared it to a slave plantation mentality — Draymond is a little loopy if he thinks those who’ve accumulated massive wealth will bow to athletes who ultimately come and go. If Green wants to invest his earnings wisely and try to buy a franchise someday, he can make delusional remarks such as: “You shouldn’t say owner. When you think of a basketball team, nobody thinks of the f—in’ Golden State Warriors and think of that damn bridge (on the jersey). They think of the players that make that team … you don’t even know what the f—ing (bridge) is called.” But as James reminded Green, owners always will be called owners.

“It’s the narrative of what the league has always been,” he said. “They’ve controlled the narrative of how players should be, how they should act, how they should treat their organization and if things don’t go their way they have a way of getting out the narrative that this person or that person is a bad fit or a cancer to the team or whatever the case may be. We want to be able to have an opportunity to create and also be able to control our own destiny at times as well. We just want people to understand there’s two sides of the coin. It’s not just one-sided.”

Mark Cuban dismisses Green’s words as prattle. “For him to try to turn it into something it’s not is wrong. He owes the NBA an apology,” the Mavericks owner told ESPN when the issue originally flared. “To try and create some connotation that owning equity in a company that you busted your ass for is the equivalent of ownership in terms of people — that’s just wrong. That’s just wrong in every which way. People who read that message and misinterpret it — make it seem we don’t do everything possible to help our players succeed and don’t care about their families and don’t care about their lives, like hopefully we do for all of our employees — that’s just wrong.”

Green also is askew when he says franchises are arrogant and heartless in moving players. Again, does he not grasp that the owners sign the paychecks? Blake Griffin has outlived his usefulness, a broken superstar unlikely to atrract a nibble on the trading block when he’s making $36.8 million this season, with an option for $39 million next season. So what are teams supposed to do, still treasure him as the dunking demon who once leaped over a Kia when he hasn’t dunked in a game in more than 14 months?

Where Green is right about NBA life not being fair: When the Cavaliers sit Drummond without criticism while Harden is pulverized for tanking in his final Houston days. They’re all wrong, allowing winning to become a distant priority to cold business. Just because players are speaking up now and demanding trades doesn’t make them right. They’re as egocentric as the owners now.

More than five decades ago, Curt Flood fought the baseball lords over the reserve clause. His challenge spawned the beginnings of free agency, which served as rocket fuel for the sports boom. But it’s one thing for an athlete to wait for his contract to expire before pursuing freedom.

Image result for curt flood reserve clause

Pre-agency is something entirely different and considerably more lethal. It is a euphemism, in fact, for anarchy.

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Sports TV’s Star Era is Over, So What is Stephen A. Smith Worth Now at ESPN?

“The future is about meeting your audience’s needs on demand and putting a focus on what it is audiences will pay a premium to see. I don’t think that describes studio debate shows.”

Demetri Ravanos

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Stephen A. Smith
Courtesy: Evan Angelastro, GQ

What is ESPN paying Pat McAfee? The exact figure is disputed, but it’s believed that he signed a contract for $85 million last year. The network writes a $17 million check to Troy Aikman every year and another $10 million check for his Monday Night Football partner Joe Buck.

That is a lot of money already tied up in talent. It seems like ESPN is about to agree to another staggering dollar figure to keep Stephen A. Smith on the payroll. But I have a question.

Why are we doing this? Why is an eight-figure annual salary for any single person a good investment? 

ESPN’s corporate parent, The Walt Disney Company, has said over and over again that they are trying to build a media company for the future. It’s why Star Wars is a streaming-only property for the time being and why Hulu is being folded into Disney+. 

The future is about meeting your audience’s needs on demand and putting a focus on what it is audiences will pay a premium to see. I don’t think that describes studio debate shows.

Jimmy Pitaro had an idea when he took over ESPN. He wanted to give more money to fewer people and put the network’s biggest stars everywhere he could fit them. It’s why Smith was on First Take and NBA Countdown and had a show on ESPN+. It’s why Mike Greenberg had Get Up, NBA Countdown and a radio show. When Pitaro was first laying the foundations for his tenure atop ESPN, the idea made a lot of sense. 

Now though, it’s time for the strategy to be re-thought, particularly as Pitaro and his boss Bob Iger lay out the reasons why it makes sense for the network to offer its audience so many different approaches to its digital future.

The star era of sports television is over. Just ask FS1 and Skip Bayless

When the biggest names and most recognizable faces at ESPN were Dan Patrick, Keith Olbermann, and Stuart Scott, we turned on ESPN to see what they would do and hear what they would say. To hear those talents tell it though, that was a time when ESPN was afraid to lean into its stars and instead tried to hammer home that no SportsCenter anchor was bigger than the show itself. There were a lot of steps that got us from that reality to this one, but each one made the talking heads matter a little less. Now, the only things that move the needle for the audience in a way that matters to the people at the top of Disney are games.

It started with the rapid growth of cable, then came the internet. That gave birth first to blogs, then YouTube and then to podcasting. We didn’t have to wait for Tony Kornheiser and Michael Wilbon at 5:30 anymore. We could get access to whatever opinion we wanted any time we wanted it.

From there, it kicked into overdrive. Streaming TV became common in most homes. Sports betting was legalized in states all over the country. The Covid-19 pandemic shut down the sports world. Streaming viewership grew to the point that it overtook traditional television.

Advertisers have been paying attention to all of it and what it all means. Look at FOX News, which has been dominant in primetime on cable. The median age of the audience for those shows is 69. That means half of the people watching are 70 or over. It’s why commercials for catheters and reverse mortgages fill so much of the network’s ad time. That’s not just true for FOX News. It’s a problem for just about every traditional TV network. 

ESPN’s median viewer age is 48 and according to one study, nearly 40% of its audience is over 55. That’s still a valuable audience to advertisers, but remember that linear TV viewership isn’t popular with young people at all. Those people are not going to turn 48 and suddenly get a craving for a cable cord or satellite box. Many of them won’t even look into streaming tv packages like YouTubeTV, HuluTV, or Fubo. 

The one exception is live games. ESPN’s median age isn’t significantly lower than FOX News’s because of Smith or McAfee. It’s because of Major League Baseball, the NFL, NBA, NHL and college football. The future value of ESPN is being able to offer all those leagues and games to viewers without forcing them to pay a cable or satellite bill.

First Take is well-constructed. Stephen A. Smith’s comments and antics on the show get spoofed by Saturday Night Live and draw a reaction from Jon Stewart. He has made the show a cultural touchstone. PTI and Around the Horn have both stood the test of time, in their 23rd and 22nd years on the network respectively. Those shows have performed at or above expectations for multiple decades, but I don’t think that guarantees they will be around forever.

What if ESPN wanted to take those games from smaller college conferences and international leagues that currently air on ESPN+ and put them on the main network instead? As we move to full availability of ESPN without a cable or satellite contract, the network could take advantage of America’s desire to bet by airing games throughout the majority of the day’s 24 hours. Integrate ESPNBet capabilities into the presentation, and you certainly have a more profitable product.

I could see myself watching a game in a league I am unfamiliar with and maybe even putting a little money on it if ESPN utilized the Pat McAfee Show crew. I’m not a huge fan of their college football broadcasts, because that’s my favorite sport and I want to watch the game, but if you’re telling me we’re all watching a soccer game from France’s Serie B and they are telling me what in-game bets they like, I just may participate. Degenerates can convince other degenerates to bet on anything if the vibe is right! The problem is that I don’t know how much of that McAfee can do and I don’t know many other ESPN talents that have that kind of equity with their audience.

Don’t judge Smith solely on recent weeks. It’s a short period when he has come off as really unlikable, but it’s part of a much larger career that has shown you over and over again that he knows how to attract and connect with an audience. Having him is a win for any network. But is it a win that’s worth an annual salary of 15 or 20 million dollars? I don’t think it is.

Stephen A. Smith has goals he wants to accomplish. There are new realities in the media business and ESPN needs to be ready to adapt. If the age of the star pundit on television is over, I’m not sure a long and expensive contract makes sense for either side.

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Seller to Seller: John Goforth, Magellan AI

“I love hiring people to do job A so they are ready to do job B in six months and that’s always been a really successful tactic for me as well.”

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Graphic for a seller to seller feature with John Goforth of Magellan AI

John Goforth is in his fifth year as Chief Revenue Officer at Magellan AI, a podcast advertising analytics platform. In his ‘previous life,’ Goforth spent more than a dozen years selling and managing in radio, with a heavy emphasis in sports.

After stops at KMOX, KFNS and 101 ESPN in St. Louis, Goforth was recruited to ESPN Chicago and later took over as Local Sales Manager for 670 The Score and 93XRT. When he looks back at his time with those stations and companies, he thinks about how much he enjoyed the creativity involved in the business. His success, he believes, came from his work ethic and building great relationships with clients who he would work tirelessly for to create engaging advertising campaigns he knew would drive results.

But Goforth also saw the declining revenue of traditional media and saw the opportunity in the podcast space. So, since 2016, Goforth’s sales life has revolved around podcasting.

Magellan AI has software which continuously monitors 40,000 advertisers across 50,000 podcasts. They work with publishers, ad agencies and brands and some have referred to the company as “the Google of podcasting.”

Goforth had previously worked with Magellan AI as Senior Vice President of Sales at HowStuffWorks, he was their first subscriber. “It’s so much easier to sell an advertiser who is already engaged in the podcast ecosystem than someone who isn’t,” Goforth told BSM in 2022. “I always wanted it to be someone else’s job to convince them that podcasts were the right channel. I just want to find the people that have already embraced the channel and convince them my content was good content to try.

“Sellers use us to understand the marketplace – who’s spending, what genres are they accelerating in, where are they pulling back, how much money are they spending and what their competitive field and industries look like.”

For example, Magellan AI data can tell you that in the month of April, Better Help spent nearly $7.7 million in podcast advertising, Amazon spent nearly $5.5 million. It can also tell you that Toyota was the top spending auto dealer in podcasting for the month and that 7 of the top 15 spenders in the month of April spent the most in sports.

When asked about the current state of the podcast industry and the knowledge people have of the industry, Goforth said, “The industry is evolving…the big learning curve for everyone is getting past the idea that Dynamic Ad Insertion (DAI) is bad, that DAI is equal to programmatic. DAI is the way in which an ad is served, it has nothing to do with the ad style. Programmatic is a way in which to buy ads.

“So, we’re past downloads and impressions and what is a pre-roll a mid-roll and a post-roll and now it’s on to what type of inventory are we selling and who’s selling it.”

Goforth said if 2020 and 2021 were the years of the content acquisition wars, right now is the era of inventory acquisition wars for podcasting. “I don’t think companies care so much about being able to say ‘we are the exclusive provider of this podcast, and we are the only ones with access to this inventory.’ That still exists…but as more brand awareness gets involved, it’s really important to be able to offer scale.”

Sports has been a big part of Goforth’s career from his days selling St. Louis Cardinals Radio on KMOX to being part of a brand-new FM sports station in St. Louis at 101 ESPN, to managing sports sales in one of the top markets in the country. He said for podcasting, there are a couple reasons why sports content does so well.

“Sports is a great gateway drug,” he said. “A lot of brands that are newer to podcasts are comfortable with sports and sports content. If they have to go explain something to their bosses, they’re never going to get in trouble for saying they bought sports…By and large, sports feels safe to traditional marketers. The other thing that goes along with that is the proliferation of sports gambling. Sports gambling is, in some ways, funding sports media.”

One area that is no different for Goforth in the software business from the media business is having to recruit and train salespeople if you are going to be successful. He said he has used different strategies in the past but has come back to one of the simpler strategies when it comes to hiring sellers.

“It’s one of the most challenging pieces of running a monetization business, finding the people that can actually go do it. I’ve evolved over the years, I’ve had lots of different philosophies and theories…and ultimately, I’ve circled around to the philosophy of Malcolm Gladwell…the concept is, recruiting is hard enough and no matter what you do, you are going to get it wrong 50% of the time. So, don’t overthink it, follow your gut. Thats been the most successful path for me. Do I like this person? Would I want to have a beer with this person? Do they seem intelligent?

“I don’t subscribe to the ‘check the box’ theory…If I am hiring a podcast seller, it’s less interesting to me if you have sold podcasts. If everything else is great, I can teach you that part. Are you smart? Do you have that motor, that drive? Thats the one thing that is non-negotiable, the internal motor. I want to hire adults to be adults. I don’t want to have to check in on them and micromanage. I just want them to tell me when they need something and be supportive of them. I want to hire smart, competent people to do their job and if they need training, I give it to them. Thats been the most successful thing for me.”

Much like Brian Schneekloth from Beasley Media Group Boston talked about in this space previously, Goforth is a big believer in growing your sales bench internally. “I love hiring people to do job A, so they are ready to do job B in six months and that’s always been a really successful tactic for me as well.”

Whether it has been driving revenue selling sports media or driving revenue selling software to help others build podcast revenue, John Goforth is finding success and staying at the top of his game.

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Gary Myers Continues His Storied Career Covering the NFL

“If I knew I was going to be this happy writing books and working as a consultant on other projects, I would have gotten out of the newspaper business a long time before then.”

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Screengrab of author Gary Myers
Screengrab: Big Blue View

In the world of sports media, things are certainly a lot different today than they were five years ago, ten years ago, twenty years ago and thirty years ago.  For Gary Myers, a veteran of 8 years covering the Dallas Cowboys for the Dallas Morning News and 29 years as an NFL columnist for the New York Daily News, staying involved with covering football these days meant transitioning into something different.

Myers has been working on various projects including writing books and consulting on a documentary about Tom Brady and Bill Belichick.

“It was a pretty long newspaper career,” said Myers who left the Daily News in 2018.  “It was a really good time to get out of there because unfortunately the Daily News is just not what it used to be.”

Myers’ most recent book is titled “Once a Giant” and chronicles the 1986 Super Bowl champion New York Giants.  He is also working on a book that examines the same subject as the documentary that he is working on…who was the bigger reason for the New England Patriots’ dynasty?

Bill Belichick or Tom Brady?

“I think people’s opinions have gotten skewed by the fact that Tom went to Tampa and won a Super Bowl in his first year there and Belichick made the playoffs once in four years without Tom,” said Myers.   “I would say my end evaluation is 60-40 Brady but it’s not 80-20 and some people think it’s 90-10.  Somebody had to draft the kid.” 

Speaking of Tom Brady, the future Hall of Fame quarterback is set to take his talents to the Fox NFL broadcast booth this season teaming with Kevin Burkhardt on the network’s top team.  While some are questioning just how committed Brady is to the job and how good he will be on television, Myers is convinced that Brady will be a star on TV.

Myers wrote a book about Brady and Peyton Manning back in 2015 and was able to spend a lot of time with Brady.

“Tom was very cooperative and gracious with me,” said Myers.  “He’s a genuinely good guy who I think is really bright.  He’s very well-spoken and eloquent.  I think he’s going to be great on TV.  People are going to be looking for him to fail and I think they’re going to be disappointed because I think he’s going to be very good at this.” 

In addition to being an NFL writer and columnist during his career, Myers was also the NFL insider for HBO’s “Inside The NFL” from 1989 to 2001.  Today, writers who have been NFL insiders on TV include the likes of Adam Schefter and Ian Rapoport.  Back in the day, it was Myers who followed in the footsteps of the legendary Will McDonough.

Even though he has transitioned away from his legendary newspaper career, Myers has been able to stay connected to covering football.  With the way that the newspaper business has changed, the writing was on the wall that it was time to step away and find another way to cover the NFL.

Myers was not ready to call it a career.

“I still have way too much energy to retire,” said Myers.  “I’m taking advantage of what I call my institutional knowledge and put it to another way of using it.  If I knew I was going to be this happy writing books and working as a consultant on other projects, I would have gotten out of the newspaper business a long time before then.”

When Myers was writing books while also working full-time for the Daily News, he had to find a way and the time to juggle both responsibilities.  In the case of “Once A Giant”, he spent two years just working on the book and on a subject that meant a lot to him.

And he was able to put a lot of TLC into it without having to divide any time with a newspaper life.

“It is the best book I’ve ever written,” said Myers.  “I was incredibly passionate about the subject.  It’s all I was working on for two years.  I didn’t take on any other projects.”

While Myers has transitioned into books and other projects, the newspaper scene in New York City, as well as many other markets around the country, continues to descend.  When Myers was with the Daily News, he felt that his employer had the gold standard when it came to covering sports in the Big Apple.

Today, Myers laments what the Daily News now is and gives credit to his once bitter rival, the New York Post, for continuing to do things the right way. 

“They (the New York Post) are the only newspaper, in this area at least, that are still approaching it like it’s 1985 in terms of the resources that they put into covering sports,” said Myers.  “They still send five people to the Super Bowl.  The Daily News is a shell of what it used to be. That’s sad to me.”

The role of NFL beat writers and columnists continue to evolve because the access has changed significantly.  When Myers covered the Dallas Cowboys for the Dallas Morning News, there was always a plethora of players available for him to talk to and that left him with a good problem to have when he went back to the press room to work.

“The hardest decision I had to make when I left the locker room was which story do I want to write because I had about ten in my notebook,” said Myers. 

Fast forward to today and things have changed for reporters.

Many times, there are only a handful of players in the locker room during media access periods and that restricts the ability of the writers to create relationships with the players and get exclusive stories.

What you have now are the same reporters going up to the same players at the same time.

“I am convinced that if the NFL had its way and the teams had their way, the only people that would be covering the teams now would be the teams’ website, the teams’ video department and they would grant access to the network partners to come in before the games,” said Myers.  “They don’t need newspapers anymore and they don’t need local radio stations.  It’s just different.  The day-to-day media is no longer a priority to the teams.”

And that is a big reason why Gary Myers is enjoying the new chapter of his storied career covering the NFL.  He doesn’t have to worry about the day-to-day grind of covering a team because he’s made the very successful transition to writing books and finding other ways to tell stories about the National Football League.

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