Entercom Detroit is pushing the community initiative “Vaccinate Michigan” for residents in that state.
Vaccinate Michigan is a collaboration with the Detroit Lions, Tigers, Red Wings, and Pistons. All four teams’ play-by-play coverage airs in Detroit on Entercom’s 97.1 the Ticket.
“As part of the campaign, 97.1 The Ticket (WXYT-FM), 99.5 WYCD (WYCD-FM), 104.3 WOMC (WOMC-FM), ALT 98.7 (WDZH-FM), and WWJ Newsradio 950 (WWJ-AM) are airing state-approved public service announcements about the COVID-19 vaccination and its availability for Michigan residents,” a press release from the company reads.
In an effort to provide comfort and safety regarding the covid vaccine for Michiganders, there will be voiced support from The Ticket’s on-air personalities, news station anchors, shows host, and key sports figures that include AJ Hinch, Dwayne Casey Jeff Blashill, and Dan Campbell.
“Our company and sports partners understand the importance of getting Michigan businesses open, as well as the need of our listeners and fans to get back to work and feel some sense of normalcy,” Debbie Kenyon, Senior Vice President and Market Manager, Entercom Detroit said.