Connect with us
BSM Summit
blank

Sports TV News

Bob Costas Explains Baseball’s Disadvantages As A TV Product

“While baseball is back and a new season begins, the interview with Cowherd and Costas is a reminder there are plenty of ways in which baseball is behind football and has a tall task in challenging the NFL in the era of social media.”

Ricky Keeler

Published

on

blank

Opening Day in baseball is Thursday afternoon and baseball fans are hoping this is the year for their favorite team. However, baseball does have some issues that do need to be addressed as it heads into a new season.

On The Colin Cowherd Podcast this week, Cowherd was joined by former NBC broadcaster and now at MLB Network, the legendary Bob Costas, to talk about the past and the current state of the game. 

Cowherd began the podcast by talking about the 3 things he would change about the game, which would be to ban defensive shifts, lowering the mound, and shortening the season due to the lack of urgency. 

One of the issues that Cowherd brought up that baseball has was whether or not it would be able to challenge the NFL in terms of its popularity in the media. While the baseball pool is talented with international players, it is complex, Cowherd argues, while football is domestic, simple, and linear. Costas didn’t think it was a factor, but brought up that football is only once a week and it has lost the pace of play that it used to have.

“Baseball’s advantage when it had the appropriate leisurely pace was it had no clock,” Costas said. “When the Yankees and Pirates played Game 7 in 1960, the score of the game was 10-9. It took 2 hours, 36 minutes for a 9-inning game. The Yankees played Cleveland in an early playoff game last year. That game took 5 hours, the same score for a 9-inning game. Nobody is saying you should go back 60 years, but there has to be a happy medium between those two things.”

As for the NBA, Costas says current media deals have affected the way some fans view LeBron James and other current superstars compared to players of the past.

“What basketball has done, essentially, the NBA is a cable sport. Even when you watch the games on ABC as good as Mike Breen is as a play-by-play man, you think this is the same thing you just watched on ESPN. It doesn’t feel as big (not Mike’s faul, he’s a terrific announcer).

“Because it is a cable sport, that’s part of the reason to the casual person LeBron may be equally excellent, but nowhere he is as remotely impactful in popular culture (compared to Michael Jordan). Little old ladies from Omaha wanted to watch Michael Jordan. The promos for the game were on ER, The Today Show.  It was central to what was going on. Football maintains that centrality whereas hockey, baseball, and basketball on a national basis are essentially cable sports.”

While baseball is back and a new season begins, the interview with Cowherd and Costas is a reminder there are plenty of ways in which baseball is behind football and has a tall task in challenging the NFL in the era of social media. 

Continue Reading
Advertisement

Sports TV News

David Kaplan Leaving NBC Sports Chicago

“I was presented an opportunity that will allow me to spend a lot more time my wife, Mindy, our four sons, and their expanding families. This is far from a retirement.”

blank

Published

on

blank

David Kaplan has announced he is departing NBC Sports Chicago. In a video posted to his YouTube channel, Kaplan said a new path opened that he couldn’t turn down.

“I was presented an opportunity that will allow me to spend a lot more time my wife, Mindy, our four sons, and their expanding families. This is far from a retirement. You’ll still be able to catch me weekday mornings with Jonathan Hood on the Kap and JHood morning show on ESPN 1000. It will also allow me to provide you with more engaging and outstanding content right here on YouTube.”

Kaplan, who will turn 62 this weekend, accepted a buyout offered by NBCUniversal. He has hosted several different shows for the network during his tenure.

“He’s made enormous contributions to our network, and his passion, opinions and love of Chicago’s teams have made him a beloved and respected figure, not just with fans but also his colleagues,” NBC Sports Chicago Vice President of Content John Schippman told The Chicago Sun-Times. “We wish him the best and look forward to seeing what’s next.”

December 30th will be his final day at NBC Sports Chicago. He called his time with the network “an amazing run”.

Continue Reading

Sports TV News

NASCAR Chasing Nearly $1 Billion Annual Rights Fee In Next TV Deal

“We work really closely together, both from a scheduling perspective, but also just in terms of how they monetize the sport.”

blank

Published

on

blank

The current media rights deal for NASCAR with FOX Sports and NBC Sports doesn’t end until after the 2024 season, but the organization is currently plotting what it wants its next deal to look like, according to a report from Front Office Sports.

Currently, NASCAR makes $820 million per year from the two networks. In its new rights deal, it is expected to seek a deal in the neighborhood of $900-950 million range.

NASCAR plans to begin negotiating with its current media partners in the early months of 2023, but is currently happy with FOX and NBC.

“We work really closely together, both from a scheduling perspective, but also just in terms of how they monetize the sport. Whether that’s pushing more brands and advertisers to spend on Fox and NBC,” NASCAR Senior Vice President of Media and Productions Brian Herbst told FOS. “Fox had their third consecutive year of ad revenue increases in 2022. NBC had their second consecutive year of ad revenue increases in 2022. So it’s working for them — both from a viewership and an ad revenue perspective.”

In February of this year, NASCAR President Steve Phelps told the Marchand and Ourand Sports Media Podcast that broadcast television “has to be a part” of the organization’s next television rights deal.

As its current media partners, FOX and NBC have exclusive negotiating windows with NASCAR.

Continue Reading

Sports TV News

NFL Sunday Ticket Negotiations With Apple ‘Have Gotten Silly’

“Apple’s like, ‘OK, we can’t sell internationally. OK, that was important to us. And we can’t sell it exclusively against Fox and CBS. Well, OK. Well, that changes its value.’”

blank

Published

on

blank

A report from The Athletic details why the NFL has not announced a new partner for the NFL Sunday Ticket package. David Kaplan claims there have been continued hiccups in the negotiations, mentioning the bargaining has gotten sideways between the league and Apple.

“This negotiation has gotten silly. … Clearly, there’s a problem. I think it’s really clear Apple is learning things they didn’t know,” the anonymous NFL source told Kaplan. “What the conversation is, is Apple’s like, ‘OK, we can’t sell internationally. OK, that was important to us. And we can’t sell it exclusively against Fox and CBS. Well, OK. Well, that changes its value.’”

The report also details Amazon Prime and YouTube remain in the mix as potential suitors for the service, should talks with Apple and the league fall apart.

The NFL is looking for as much as $3.5 billion annually for rights to the service.

Continue Reading
Advertisement blank
Advertisement blank

Barrett Media Writers

Copyright © 2022 Barrett Media.