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Univision Sees Fourth-Quarter Revenues Increase Thanks to Political Ads

Univision’s fourth-quarter radio results display ad sales inched up one percent to $61.3 million. Univision can thank political advertisements, which brought in $13.3 million.

Eduardo Razo

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Univision is one of many radio stations that benefitted from the 2020 elections due to the massive influx of political advertisement dollars.

Inside Radiorelays the Spanish-language giant report over its four percent revenue increase from $692.9 million one year earlier to $722.9 million in fourth-quarter 2020.

The report adds that Univision’s fourth-quarter radio results display ad sales inched up one percent to $61.3 million. Univision can thank political advertisements, which brought in $13.3 million.

Remove the political advertisements, and Univision would’ve probably seen a loss as they did in 2019. Their fourth-quarter advertisement revenue fell 17-percent to $48.0 million from $57.9 million two years ago.

Furthermore, this increase in revenue marks the first time it occurs under the network’s new ownership. The radio station wasn’t the only part of Univision to see revenue increases.

Their television network’s assets increased five percent to $660.3 million, up from $626.8 million for the previous year’s period. Political advertisement spending infused $58.3 million into its media networks, which went up ten percent to $373.5 million.

It will be interesting to see how Univision’s radio stations and other outlets do in 2021, with no political advertisement money coming in this year.

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Grace Curley: Greg Kelly Doesn’t Have a Reputation for Peddling False Stories

“This is the first time I’ve ever heard him break a story like this and say ‘Just wait, there’s more coming’. So I kind of tend to believe him.”

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Earlier this week, Newsmax host Greg Kelly alleged there is an audio recording of President Joe Biden that will do irreparable harm to him. Grace Curley believes the claim.

During his cable program, Kelly — who also hosts a radio show on 77 WABC — said “There is an audio tape — I am told by people in the know, not necessarily in government, not necessarily out of government, I can’t say too much, but there is incontrovertible evidence of Joe Biden’s corruption that is about to be made public. It’s not going to happen tomorrow. It’s not going to happen before Labor Day, but it will happen sometime between Labor Day and Halloween. This tape will be made public.”

He continued by stating that the tape is “incriminating” enough for the President to not seek re-election and that the White House is “worried” about it being published.

During The Grace Curley Show Thursday, the Boston-based host shared her belief that Kelly’s reputation should give him the benefit of the doubt in the situation.

“My question for you is: Do you believe Greg Kelly? My heart wants to, my brain is skeptical though. Because we’ve been told things before,” Curley said. “We’ve been told that you know, ‘Oh, I have the magic key that’s gonna unlock the puzzle or unlock the door to this and it’s gonna break the whole thing open. We’re gonna release the Kraken’. And a lot of times people come up empty.

“But here’s what I will say about Greg Kelly. He makes waves because he has great monologues and he’s not afraid to say what he thinks. But he’s never really said anything like this, as far as making claims that don’t come true. That’s not really his brand, to throw out bombshells that he can’t back up. This is the first time I’ve ever heard him break a story like this and say ‘Just wait, there’s more coming’. So I kind of tend to believe him.”

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Jason Rantz: Conservatives Have to Work Harder to Make Bestseller Lists

Earlier this month, Rantz shared that he was keeping a close eye on the situation with Mark Levin’s book.

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770 KTTH host Jason Rantz is making preparations to debut a new book and has shared his belief that as a conservative radio host, it’s more difficult for him to make a bestseller list.

What’s Killing America is slated to release on Tuesday, September 26th. In a post to his Substack, Rantz shared that he set an internal goal for pre-sales of the book, and is close to reaching the undisclosed milestone.

“Preorders are integral to a book’s success and can help land me on a bestseller list. Conservatives have to work extra hard and I hope you’re able to help me out,” the Seattle-based host said. “Plus, the more we sell, the more likely I’ll be able to do book signings.”

Earlier this month, Rantz shared that he was keeping a close eye on the situation with Mark Levin’s book. Levin has faced pushback from Target and now Facebook for the title — The Democrat Party Hates America. The conservative radio host alleged Target initially declined to carry his book in stores before reversing course. He later claimed his publisher was unable to purchase advertising with Facebook and Instagram due to the title.

“I’m paying such close attention to this. And well, I’m not sure I would say I’m anxious at this point — mostly because I generally don’t feel anxiety like that — but I’m hyper-aware,” Rantz said at the time. “And I’m certainly trying to think about ways that I can get around that. And the truth is they could easily destroy the success of this book.”

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Bill O’Reilly: Megyn Kelly Changed the Narrative Around Donald Trump in 2016

“Up until then, the press actively pursued the businessman because he was good for business…”

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To say former President Donald Trump’s relationship with the media is rocky would be a gross understatement. However, Bill O’Reilly believes former Fox News host Megyn Kelly changed the media narrative around the 45th President during the first Republican debate in 2016.

During his O’Reilly Morning Update Thursday, the former Fox News host shared that Kelly’s questioning of Trump and his disparaging statements about various women throughout the years altered the thinking of media members and executives.

“Just about eight years ago, Megyn Kelly launched a verbal rocket at Donald Trump during the first Republican campaign debate of the 2016 cycle. The subject was Mr. Trump’s disparaging comments about selected women. That confrontation changed the dynamic between the media and Donald Trump,” O’Reilly posited. “Up until then, the press actively pursued the businessman because he was good for business, but any media honeymoon quickly disappeared. It was inevitable as the American press corps is overwhelmingly liberal and his belief system. It has been that way since the Vietnam War.

“Donald Trump has never run as a standard conservative, but he was aggressively going after Hillary Clinton. So the press threw in with the Clinton campaign and created Russian collusion.”

O’Reilly then argued that Trump’s larger-than-life persona doesn’t require media attention or coverage.

“Today, the former president has few media allies as you know, but it really doesn’t matter. His presence is so overwhelming. Almost all negative information about him is rejected by his supporters, even as it is embraced by his detractors,” concluded O’Reilly. “Very few Americans are agnostic on Trump. So we might want to change media tactics a bit.”

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