Univision is one of many radio stations that benefitted from the 2020 elections due to the massive influx of political advertisement dollars.
Inside Radiorelays the Spanish-language giant report over its four percent revenue increase from $692.9 million one year earlier to $722.9 million in fourth-quarter 2020.
The report adds that Univision’s fourth-quarter radio results display ad sales inched up one percent to $61.3 million. Univision can thank political advertisements, which brought in $13.3 million.
Remove the political advertisements, and Univision would’ve probably seen a loss as they did in 2019. Their fourth-quarter advertisement revenue fell 17-percent to $48.0 million from $57.9 million two years ago.
Furthermore, this increase in revenue marks the first time it occurs under the network’s new ownership. The radio station wasn’t the only part of Univision to see revenue increases.
Their television network’s assets increased five percent to $660.3 million, up from $626.8 million for the previous year’s period. Political advertisement spending infused $58.3 million into its media networks, which went up ten percent to $373.5 million.
It will be interesting to see how Univision’s radio stations and other outlets do in 2021, with no political advertisement money coming in this year.
WYPR, The Baltimore Banner Enter Joint Operating Agreement
As part of this new collaboration, the two parties state they will work together on stories and special reports and create collaborative programming
The city of Baltimore will see two nonprofit organizations form a partnership to share resources, grow their reach, and deliver local news across the region. Your Public Radio Corp. news/talk WYPR (88.1) is entering a joint agreement with The Baltimore Banner.
As part of this new collaboration, the two parties state they will work together on stories and special reports and create collaborative programming to serve the needs of residents in Baltimore and throughout Maryland.
“We are looking forward to the possibilities of this unique model of nonprofit news as we work to preserve and strengthen local journalism here in greater Baltimore,” LaFontaine Oliver, President of Your Public Radio and GM of WYPR, said in a release, per Inside Radio.
“This partnership between Your Public Radio and The Baltimore Banner is an important step to bolster our local newsrooms in Maryland – with trusted, community reporting at the core of the agreement between the two organizations.”
The partnership opens the door to expanding the capacity and reach of each organization’s newsroom and boosts the capability to cover more community matters. Furthermore, WYPR will use its audio expertise to produce a series of joint podcasts and radio programs.
“Our goal is to strengthen Baltimore’s local reporting, growing our coverage statewide,” Imtiaz Patel, CEO of The Venetoulis Institute for Local Journalism, noted.
“This partnership is a force multiplier for both organizations to expand our coverage and bring the very best local news to the region and state.”
The Bumper Song for Rush Limbaugh Will Be Retired
Clay Travis and Buck Sexton told their audience Thursday that the rights to Rush’s iconic bumper music “My City was Gone” are set to expire.
It’s official. The final piece of Rush Limbaugh on syndicated radio will be retired soon. Clay Travis and Buck Sexton told their audience Thursday that the rights to Rush’s iconic bumper music “My City was Gone” are set to expire.
Limbaugh popularized the song performed by The Pretenders using it as a bumper song which then became synonymous with his overall brand.
“For decades, Rush’s theme song has reminded everyone about their truth and clarity are on the way,” Travis said. “It’s an iconic song forever that’s going to be attached to Rush Limbaugh and everything that he represented.”
With the one-year anniversary of the “Clay Travis & Buck Sexton Show” approaching, the duo spent time reflecting on the show’s inception and the indelible mark that Limbaugh left on millions of Americans.
“And for us, this is really like retiring the jersey in sports,” said Sexton. “Because Rush’s theme song is forever attached to his memory, everything he built, and we deeply honor that, his legacy. And that song is a part of his legacy, of course.”
Clay & Buck’s new theme song is “My Own Worst Enemy.”
“These guys moved to Tennessee from California because they were so frustrated with the direction that California politics had gone (laughing), and they are going to be longtime listeners of this show,” Travis said.
“They loved Rush. And when we had this conversation with them, Buck, I mean you should have seen their faces and how excited they were to be able to bring their music to this audience and connect their brand and their spirit with the spirit and brand of the greatest radio show audience that has ever existed in American history,” he added.
WOLB’s Larry Young Recovering After Having His Leg Amputated
WOLB’s Larry Young has been off the air since April 10.
A popular Baltimore radio host is recovering after having his leg amputated due to an allergy triggered by his Type 2 diabetes. According to the Baltimore Sun, WOLB’s Larry Young has been off the air since April 10.
“I knew I had a problem,” Young told the paper. “I didn’t know it was as severe as it was. When I got to the hospital, the doctors gave me two options: amputation or death. That is a terrible thing to hear.”
Young has been hosting the morning show on the Urban One-owned station for nearly three decades. He reportedly is planning to retire at the end of the year.
“Larry is a wonderful person, and we all miss him terribly,” said WOLB GM Howard Mazer. “I’m sure all of our listeners are looking forward to his return.”
Young is no stranger to health scares. 18 years ago, he was rushed to the hospital after suffering a heart episode. Young said at the time, doctors gave him less than a 1% chance of surviving.
“The word ‘no’ is not in Larry’s vocabulary,” Mazer said. “He will go out of his way to help someone, no matter what.
Former mayor Catherine Pugh will fill-in during Young’s absence.