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Five Who Get It, Five Who Don’t

A weekly analysis of the best and worst in sports media from a multimedia content prince — thousands of columns, TV debates, radio shows, podcasts — who is vaccinated but will avoid Cleveland and the NFL Draft.

Jay Mariotti

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 THEY GET IT

LZ Granderson, Los Angeles Times — The most credible and important social commentators aren’t the ones who scream loudest, or the ones who remain intractably on a side and ignore factual details. Granderson, a Black columnist, didn’t hesitate to scold LeBron James, the foremost Black activist in sports, for a dangerous (and quickly deleted) tweet that was blasted by conservatives as a call for violence. “YOU’RE NEXT #ACCOUNTABILITY,’’ James wrote in a post that included a photo of the White police officer who shot and killed a 16-year-old Black girl, Ma’Khia Bryant, in Columbus, Ohio. The tweet, Granderson wrote, “was inarguably premature. Body cam video appears to show Bryant attacking another teen with a knife seconds before the shots were fired; many consider the officer’s actions justified.’’ He went on to doubt whether White America ever will “let a Black man be Captain America,’’ but in the aftermath of the Derek Chauvin guilty verdict, Granderson’s take was measured and responsible in a country craving media restraint. The same can’t be said for James, who fired back at a Cincinnati bar owner for refusing to show NBA games at his establishment until James is “expelled’’ from the league. Tweeted LeBron: “Aww Damn! I was headed there to watch our game tonight and have a drink! Welp.’’ That’s just immature. Working in the same market, maybe Granderson can sit down with James and remind him of his accountability burden. Even better, Los Angeles Police Department officer Deon Joseph, who is Black, says he wants to meet with James to help him “understand the reality of the profession.’’

HBO — You’ve seen me decry a schmaltzy media world where Jim Nantz, Scott Van Pelt and other gush-and-mushers operate under a simple corporate mandate: Sell sports as religion and romance … remind the masses why they love sports and can’t exist without it … make athletes and coaches appear bigger than life … denounce legitimate media as bitter and negative when they’re sorely needed as watchdogs of an industry run amok. So I’m pleased — no, thrilled — that HBO is countering the creampuffery by reintroducing the antithesis of this vapid hypnosis, Sir Robert Costas, to the mainstream stage. On his new show, “Back On the Record With Bob Costas,’’ the leading sports voice of his time won’t be glorifying the business as much as, oh, covering it and scrutinizing it and saying what the hell he wants, which NBC didn’t appreciate in furtively replacing him with safe, harmless Mike Tirico. HBO promises marquee-name newsmaker interviews and roundtable discussions, along with spinoffs into entertainment, but the takeaway will be “signature commentaries from Costas that capture his distinctive voice and point of view.’’ Too bad the series includes only four episodes a year. Costas is needed weekly. Daily, even.

Ariel Helwani, badass — As the reigning bully of sports, Dana White usually rules his own personal Octagon. He stuffed 15,269 fans into an indoor arena in Jacksonville last weekend, openly defying an ongoing pandemic. When asked about Chris Weidman, whose leg snapped in a horrific kicking sequence, White changed the subject because it underlined the hideous violence in his freak sport, saying, “I don’t even want to talk about it tonight. I don’t want to say anything f—-ing …’’ Yet the UFC president can’t control a media member he loathes, Helwani, a fiercely independent reporter who is wisely shopping his services as ESPN dawdles on a new contract. We’re about to find out plenty in this negotiation about Bristol’s integrity — will ESPN, like Fox Sports a few years ago, weasel out and dump Helwani because White says so? He’s the kind of creep who leverages broadcast deals — in this case, a $1.5 billion pact with ESPN — to control media voices. He can do so because his thug league is owned by Endeavor, the Hollywood company run by Ari Emanuel, who is more bombastic in real life than the “Entourage’’ character inspired by him, agent Ari Gold. Of the media, White told Colin Cowherd: “Most of these people are full of shit and have no place writing or talking about anything.’’ This comes after a video in which White said, “Why should anybody listen to the media? Who are these people? What makes them experts? What have they ever accomplished?’’ He has referred to Helwani as a “girl’’ and a “douche,’’ but the multimedia veteran has maintained his professionalism and production. Does he have the support of ESPN? Will president Jimmy Pitaro reward a valuable UFC voice — and invite the possibility of Helwani reporting a White-related scandal — or cave to the bully? Either way, Ariel has my respect.

Turner Sports — With the addition of an NHL package dropped by NBC, Turner quietly has built a live sports portfolio that includes the NBA, Major League Baseball and March Madness. Hockey coverage needs dazzle, though, and it is hoped TNT and potential streaming partner HBO Max will lean toward fun analysts — where have you gone, Jeremy Roenick? — instead of NBC’s conservative studio voices of late. Also, who is the next Doc Emrick and does such a creature exist? ESPN and Turner, which will share the Stanley Cup Finals, are urged to look at Alex Faust, voice of the Los Angeles Kings. One hockey fan on the company payroll, Charles Barkley, is best avoided (see below). No one needs an international incident involving Canada.

Rich Eisen, NFL Network — The image of a 51-year-old man running a 40-yard dash — designer suitcoat flying, slight gut protruding, hands flexed like a sprinter, cleats digging in, clipped-on tie straight — is a tribute to a charitable endeavor known as “Run Rich Run.’’ Since 2015, Eisen has raised millions for St. Jude Children’s Research Hospital, and though cancellation of the NFL Combine prompted a scheduling revision, he’s back with football legends and business entrepreneurs who sprinted — or limped — through the challenge at SoFi Stadium. The segment airs Saturday during the network’s NFL Draft coverage. In related news, Eisen is keeping his promise to eat the soiled sweatshirt of a talk-show caller if the 49ers don’t select a quarterback with the No. 3 pick. If he’s wrong, is he at least allowed condiments?

Tony Reali, ESPN — His multi-year extension is a testament to hard work, sturdy professionalism and knowing when to stand back when a friend and mentor such as Dan Le Batard self-sabotages his ESPN career. I recall the revolving door of auditioning hosts after Max Kellerman left “Around The Horn’’ for Fox, and Reali stepped in as the ideal adhesive, like a Jonas Brother with sports acumen. The current problem with ATH is not his fault — the producers have made him the only “face’’ of the show, as ESPN boss Norby Williamson describes him, when hosts of more prominent network shows are in supportive roles. For instance, Molly Qerim Rose is the host of “First Take,’’ but she is the traffic controller for the show’s outspoken superstars, Stephen A. Smith and Kellerman, an arrangement that allows for maximum impact and viewership. Back in ATH’s peak years — I don’t really care how selfish this might sound, because it’s true — our ratings were off the charts thanks to sparring panelists who drove the banter (me vs. Woody Paige, with me as Godzilla) while Reali played the Rose role. Now, Reali is the lone constant as an endless procession of “contributors’’ come and go — and the ratings have severely suffered. Hey, it’s their network and afternoon programming block. But if Williamson and showrunners Erik Rydholm and Aaron Solomon combined Reali’s magnetic presence with more heat from a consistent stable of combative panelists, ATH might rock again. And, no, I’m not stumping to return. I like my life without TMZ following me and sleaze websites lying about me, and I like being able to routinely add a sixth entry to Five Who Get It.

THEY DON’T GET IT

Dan Le Batard, sellout — So let’s see if I have this straight: He painted his ESPN superiors as undesirable partners because they didn’t want him causing political wars on the radio … yet he’s ethically willing to jump headfirst into the gambling cesspool. In the end, he’s the grimiest of all. In the latest example of desperation leading to hypocrisy, LeBatard’s lengthy search for a company to distribute his podcast led to DraftKings, the tout louts who will control ad sales and licensing arrangements. This will sink Le Batard’s show into the betting crapper and complete the demise of a once-great journalist. He claims DraftKings is “truly sponsoring our freedom … (and won’t) corrupt us in any way,’’ but just wait until he’s required to read non-stop wagering spots. Maybe he should familiarize himself with the DraftKings statement: “Additionally, the network of shows will prominently feature DraftKings’ odds, betting trends and general sportsbook and daily fantasy information.’’ I have an idea: Papi’s Power Parlays! Another day, another betrayal of a media industry gone putrid.

Charles Barkley, lost cause — The only recourse, I’ve concluded, is to start publicizing the names of Barkley’s bosses at TNT — Casey Bloys, Brett Weitz, Sam Linsky, Adrienne O’Riain. The network is operated by WarnerMedia, which is owned by AT&T, so let’s go higher — Jason Kilar, Ann Sarnoff, Jeff Zucker. Or even higher — John Stankey. People tiring of Barkley’s gross potshots at the appearances of women should use their AT&T-contracted phones to bombard the aforementioned with protests. Barkley thinks he’s bulletproof because, in the past, his bosses haven’t publicly reprimanded him for comments such as: “Some big ol’ women down there (in San Antonio) … that’s a gold mine for Weight Watchers. They can’t wear no Victoria’s Secret down there. They wear bloomers down there … ain’t nothing skimpy down there.’’ So Barkley used his “Inside The NBA’’ perch last week to insult women in another state: “Georgia … the only school in the world they named their mascot after the women down there.’’ As in, bulldogs. Know those serious commentaries Barkley delivers about race and life? He renders them useless with these mindless, needless insults. And the longer his superiors — male and female — let him ramble unfiltered without a long suspension or firing, they will be complicit in the denigration. Meanwhile, the nation’s talk-show hosts, from Dan Patrick to locals, will fawn and keep inviting him on their airwaves. Barkley is a fat, unattractive dope. How does he feel that I wrote that?

Bill Plaschke, Los Angeles Times — On the eve of the baseball season, the esteemed columnist wrote a piece titled, “Why the 2021 Los Angeles Dodgers will be the greatest team in baseball history,’’ beside an illustration of Mookie Betts holding a 2021 championship banner while his teammates celebrate. I cringed, wondering how Plaschke could make such a wild proclamation when so much could go wrong the next several months. “Clip this claim. Print it out. Tape it up. You read it here first,’’ he typed. “The Dodgers aren’t just good, they’re surreal good.’’ Well, those surreal good Dodgers were booed the other night while blowing a six-run lead to their feisty new rivals, Fernando Tatis Jr. and the Padres, who won three of four at Dodger Stadium and lead the season series 4-3 with a dozen games to go. I’m not saying the Dodgers won’t repeat as World Series champions, but at present, the “greatest team in baseball history’’ is only the third-best team in California in 2021. Also guilty of hype tripe was The Athletic’s Jim Bowden, the former big-league general manager who wrote last week: “The Dodgers might be the best baseball team I’ve seen in my lifetime.’’ And don’t forget Paul Newberry of the Associated Press, who wrote: “It’s always mesmerizing to watch greatness in real time. A young Mike Tyson. An ageless Tom Brady. The Boston Celtics of the 1960s. The New York Yankees of, well, several different eras. Which brings us to the 2021 Los Angeles Dodgers. This group could become the most exceptional team in baseball history.’’ At one point, I too wondered if the Dodgers could challenge the 125 wins of the 1998 Yankees, but I didn’t do so excessively. Surreal good?

ESPN — Evidently, I can’t say this enough in a desperate media climate: A sports event is a sacred competition featuring athletes guided by the common tenet that nothing — nothing — shall infiltrate The Game. ESPN is among those mucking up that virtue with demographic-shilling crap. I never thought Bristol would stoop as low as an all-gambling alternate broadcast of an NBA game, but here comes a 3D alternate farce. Yes, Hubie Brown, next week’s Warriors-Pelicans game will include an accompanying collaboration with a fellow Disney Company property — called “Marvel’s Arena of Heroes’’ — featuring Steph Curry, Zion Williamson and other players teaming up with Iron Man, Black Panther and Captains Marvel and America to battle an alien army. Said the ESPN release, written by an actual human being: “Recognizing the superior physical abilities, agility, and tenacity of Earth’s greatest athletes, the Avengers will hold a series of contests where the winners earn the right to train and fight alongside them as Marvel’s Champions. The Avengers will begin their recruitment with the NBA elite and observe the battle between the Warriors and the Pelicans, focusing on three star players from each team.” Worse, two men paid to report professionally on the NBA — play-by-play caller Ryan Ruocco and analyst Richard Jefferson — must work the ESPN2/ESPN+ superhero-cast. This obviously is a ripoff of a CBS/Nickelodeon experiment involving an NFL postseason game, also a debacle. Look, there are ways of engaging a youthful audience without bastardizing existing cachet. What’s frightening: The people who make such decisions believe they’re bigger than The Game.

Stephen A. Smith, ESPN — As he swirls from one studio to the next, thinking about his next flight more than where his feet are grounded, Smith tends to make mistakes. Most are factual, but his latest is professional and hurtful. In a tweet applauding the network’s UFC coverage, he dropped the names of Joe Rogan, Jon Anik, Chael Sonnen and other men — but forgot to mention Megan Olivi, highly visible as a co-host and interviewer. This is akin to Al Michaels forgetting to mention Michele Tafoya, or Joe Buck omitting Erin Andrews. Said Olivi: “It’s, unfortunately, something the women in this room have dealt with before and will have to continue to deal with. I don’t think he did it on purpose. I don’t think there was any intent. I don’t think he was trying to be rude by any means. I just think it didn’t really matter to him. … I don’t know how much he actually watches. I know he’s supposed to be an MMA insider and he does his best, but he has a lot on his plate, as well. I don’t know how much he actually sees.’’ It’s a polite way of stating what his bosses never will admit: Stephen A. is overworked, sometimes to the point of superficiality.

Mike Thomas, ESPN 1000 Chicago — Would Bill Belichick leave the Patriots to coach in the XFL? The sports radio equivalent of such a head-scratcher is Thomas, who quit one of America’s top-rated talk stations, 98.5 The Sports Hub in Boston, to run a dead-end shop in his home state. To say WMVP has hit rock bottom is an insult to all rock formations. Ratings for its local shows are now worse than numbers for ESPN’s national programs, shocking in a parochial market, and Thomas’ presence has made no impact. Neither has the addition of the White Sox as a flagship partner, proving Chicago’s baseball metrics haven’t changed — the Cubs have at least four or five times more fans than the Sox, even when the South Siders are pennant contenders and the Cubs might be headed to a fire sale. I hope Thomas is compensated very well. Otherwise, WTF? Some might question why I’d include such an irrelevant story as a sixth entry in bonus coverage. I did because Chicago deserves better sports talk.

BSM Writers

In Defense Of Colin Cowherd

“How did we get to this place where there are sites and Twitter accounts going through The Herd with a fine-toothed comb to create content out of ‘oh my god, look at this!’?”

Demetri Ravanos

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I don’t understand what it is about Colin Cowherd that gets under some people’s skin to the point that they feel everything the guy says is worth being mocked. I don’t always agree with a lot of his opinions myself, but rarely do I hear one of his takes and think I need to build content around how stupid the guy is.

Cowherd has certainly had his share of misses. There were some highlights to his constant harping on Baker Mayfield but personally, I thought the bit got boring quickly and that the host was only shooting about 25% on those segments.

Cowherd has said some objectionable things. I thought Danny O’Neil was dead on in pointing out that the FOX Sports Radio host sounded like LIV Golf’s PR department last month. It doesn’t matter if he claims he used the wrong words or if his language was clunky, he deserved all of the criticism he got in 2015 when he said that baseball couldn’t be that hard of a sport to understand because a third of the league is from the Dominican Republic.

Those missteps and eyebrow-raising moments have never been the majority of his content though. How did we get to this place where there are sites and Twitter accounts going through The Herd with a fine-toothed comb to create content out of “oh my god, look at this!”?

A few years ago, Dan Le Batard said something to the effect of the best thing he can say about Colin Cowherd is that he is never boring and if you are not in this business, you do not get what a compliment that is.

That’s the truth, man. It is so hard to talk into the ether for three hours and keep people engaged, but Cowherd finds a way to do it with consistency.

The creativity that requires is what has created a really strange environment where you have sites trying to pass off pointing and laughing at Cowherd as content. This jumped out to me with a piece that Awful Announcing published on Thursday about Cowherd’s take that Aaron Rodgers needs a wife.

Look, I don’t think every single one of Cowherd’s analogies or societal observations is dead on, but to point this one out as absurd is, frankly, absurd!

This isn’t Cowherd saying that John Wall coming out and doing the Dougie is proof that he is a loser. This isn’t him saying that adults in backward hats look like doofuses (although, to be fair to Colin, where is the lie in that one?).

“Behind every successful man is a strong woman” is a take as old as success itself. It may not be a particularly original observation, but it hardly deserves the scrutiny of a 450-word think piece.

On top of that, he is right about Aaron Rodgers. The guy has zero personality and is merely trying on quirks to hold our attention. Saying that the league MVP would benefit from someone in his life holding a mirror up to him and pointing that out is hardly controversial.

Colin Cowherd is brash. He has strong opinions. He will acknowledge when there is a scoreboard or a record to show that he got a game or record pick wrong, but he will rarely say his opinion about a person or situation is wrong. That can piss people off. I get it.

You know that Twitter account Funhouse? The handle is @BackAftaThis?

It was created to spotlight the truly insane moments Mike Francesa delivered on air. There was a time when the standard was ‘The Sports Pop’e giving the proverbial finger to a recently deceased Stan Lee, falling asleep on air, or vehemently denying that a microphone captured his fart.

Now the feed is turning to “Hey Colin Cowherd doesn’t take phone calls!”. Whatever the motivation is for turning on Cowherd like that, it really shows a dip in the ability to entertain. How is it even content to point out that Colin Cowherd doesn’t indulge in the single most boring part of sports radio?

I will be the first to admit that I am not the world’s biggest fan of The Herd. Solo hosts will almost never be my thing. No matter their energy level, a single person talking for a 10-12 minute stretch feels more like a lecture than entertainment to me. I got scolded enough as a kid by parents and teachers.

School is a good analogy here because that is sort of what this feels like. The self-appointed cool kids identified their target long ago and are going to mock him for anything he does. It doesn’t matter if they carry lunch boxes too, Colin looks like a baby because he has a lunch box.

Colin Cowherd doesn’t need me to defend him. He can point to his FOX paycheck, his followers, or the backing for The Volume as evidence that he is doing something right. I am merely doing what these sites think they are doing when Colin is in their crosshairs – pointing out a lame excuse for content that has no real value.

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BSM Writers

Even After Radio Hall of Fame Honor, Suzyn Waldman Looks Forward

WFAN recently celebrated its 35th anniversary, but that’s not something that Waldman spends too much time reflecting on.

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Yankees radio broadcaster Suzyn Waldman was at Citi Field on July 26th getting ready to broadcast a Subway Series game between the Yankees and Mets. A day earlier, Waldman was elected to the Radio Hall of Fame and sometimes that type of attention can, admittedly, make her feel a bit uncomfortable.

“At first, I was really embarrassed because I’m not good at this,” said Waldman. “I don’t take compliments well and I don’t take awards well. I just don’t. The first time it got to me…that I actually thought it was pretty cool, there were two little boys at Citi Field…

Those two little boys, with photos of Waldman in hand, saw her on the field and asked her a question.

“They asked me to sign “Suzyn Waldman Radio Hall of Fame 2022” and I did,” said Waldman.  “I just smiled and then more little boys asked me to do that.”  

Waldman, along with “Broadway” Bill Lee, Carol Miller, Chris “Mad Dog” Russo, Ellen K, Jeff Smulyan, Lon Helton, Marv Dyson, and Walt “Baby” Love, make up the Class of 2022 for the Radio Hall of Fame and will be inducted at a ceremony on November 1st at the Radisson Blu Aqua Hotel in Chicago.

Waldman, born in the Boston suburb of Newton, Massachusetts, was the first voice heard on WFAN in New York when the station launched on July 1st, 1987. She started as an update anchor before becoming a beat reporter for the Yankees and Knicks and the co-host of WFAN’s
mid-day talk show. In the mid 1990s, Waldman did some television play-by-play for Yankees games on WPIX and in 2002 she became the clubhouse reporter for Yankees telecasts when the YES Network launched.

This is Waldman’s 36th season covering the Yankees and her 18th in the radio booth, a run that started in 2005 when she became the first female full-time Major League Baseball broadcaster.

She decided to take a look at the names that are currently in the Hall of Fame, specifically individuals that she will forever be listed next to.

“Some of the W’s are Orson Wells and Walter Winchell…people that changed the industry,” said Waldman. “I get a little embarrassed…I’m not good at this but I’m really happy.”

Waldman has also changed the industry.

She may have smiled when those two little boys asked her to sign those photos, but Waldman can also take a lot of pride in the fact that she has been a trailblazer in the broadcasting business and an inspiration to a lot of young girls who aspire, not only to be sportscasters but those who want to have a career in broadcasting.

Like the young woman who just started working at a New York television station who approached Waldman at the Subway Series and just wanted to meet her.

“She stopped me and was shaking,” said Waldman. “The greatest thing is that all of these young women that are out there.”

Waldman pointed out that there are seven women that she can think of off the top of her head that are currently doing minor league baseball play-by-play and that there have been young female sports writers that have come up to her to share their stories about how she inspired them.

For many years, young boys were inspired to be sportscasters by watching and listening to the likes of Marv Albert, Al Michaels, Vin Scully, Bob Costas, and Joe Buck but now there are female sportscasters, like Waldman, who have broken down barriers and are giving young girls a good reason to follow their dreams.

“When I’ve met them, they’ve said to me I was in my car with my Mom and Dad when I was a very little girl and they were listening to Yankee games and there you were,” said Waldman. “These young women never knew this was something that they couldn’t do because I was there and we’re in the third generation of that now. It’s taken longer than I thought.”

There have certainly been some challenges along the way in terms of women getting opportunities in sports broadcasting.

Waldman thinks back to 1994 when she became the first woman to do a national television baseball broadcast when she did a game for The Baseball Network. With that milestone came a ton of interviews that she had to do with media outlets around the country including Philadelphia.

It was during an interview with a former Philadelphia Eagle on a radio talk show when Waldman received a unique backhanded compliment that she will always remember.

“I’ve listened to you a lot and I don’t like you,” Waldman recalls the former Eagle said. “I don’t like women in sports…I don’t like to listen to you but I was watching the game with my 8-year-old daughter and she was watching and I looked at her and thought this is something she’s never going to know that she cannot do because there you are.”

Throughout her career, Waldman has experienced the highest of highs in broadcasting but has also been on the receiving end of insults and cruel intentions from people who then tend to have a short memory.

And many of these people were co-workers.

“First people laugh at you, then they make your life miserable and then they go ‘oh yeah that’s the way it is’ like it’s always been like that but it’s not always been like this,” said Waldman. 

It hasn’t always been easy for women in broadcasting and as Waldman — along with many others — can attest to nothing is perfect today. But it’s mind-boggling to think about what Waldman had to endure when WFAN went on the air in 1987.

She remembers how badly she was treated by some of her colleagues.

“I think about those first terrible days at ‘FAN,” said Waldman. “I had been in theatre all my life and it was either you get the part or you don’t. They either like you or they don’t.  You don’t have people at your own station backstabbing you and people at your own station changing your tapes to make you look like an idiot.”

There was also this feeling that some players were not all that comfortable with Waldman being in the clubhouse and locker room. That was nothing compared to some of the other nonsense that Waldman had to endure.

“The stuff with players is very overblown,” said Waldman. “It’s much worse when you know that somebody out there is trying to kill you because you have a Boston accent and you’re trying to talk about the New York Yankees. That’s worse and it’s also worse when the people
that you work with don’t talk to you and think that you’re a joke and the people at your own station put you down for years and years and years.”

While all of this was happening, Waldman had one very important person in her corner: Yankees owner George Steinbrenner, who passed away in 2010.

The two had a special relationship and he certainly would have relished the moment when Suzyn was elected to the Hall of Fame.

“I think about George Steinbrenner a lot,” said Waldman. “This is something that when I heard that…I remember thinking George would be so proud because he wanted this since ’88.  I just wish he were here.” 

Waldman certainly endeared herself to “The Boss” with her reporting but she also was the driving force behind the reconciliation of Steinbrenner and Yankees Hall of Fame catcher Yogi Berra. George had fired Yogi as Yankees manager 16 games into the 1985 season and the news was delivered to Berra, not by George, but by Steinbrenner advisor Clyde King.

Yogi vowed never to step foot into Yankee Stadium again, but a grudge that lasted almost 14 years ended in 1999 when Waldman facilitated a reunion between the two at the Yogi Berra Museum in New Jersey.

“I’m hoping that my thank you to him was the George and Yogi thing because I know he wanted that very badly,” said Waldman.

“Whatever I did to prove to him that I was serious about this…this is in ’87 and ’88…In 1988, I remember him saying to me ‘Waldman, one of these days I’m going to make a statement about women in sports.  You’re it and I hope you can take it’ (the criticism). He knew what was coming.  I didn’t know. But there was always George who said ‘if you can take it, you’re going to make it’.”

And made it she did.

And she has outlasted every single person on the original WFAN roster.

“I’m keenly aware that I was the first person they tried to fire and I’m the only one left which I think is hysterical actually that I outlived everybody,” said Waldman.

WFAN recently celebrated its 35th anniversary, but that’s not something that Waldman spends too much time reflecting on.

“I don’t think about it at all because once you start looking back, you’re not going forward,” said Waldman. 

Waldman does think about covering the 1989 World Series between the A’s and Giants and her reporting on the earthquake that was a defining moment in her career. She has always been a great reporter and a storyteller, but that’s not how her WFAN career began. She started as an update anchor and she knew that if she was going to have an impact on how WFAN was going to evolve, it was not going to be reading the news…it was going to be going out in the field and reporting the news.

“I was doing updates which I despised and wasn’t very good at,” said Waldman.

She went to the program director at the time and talked about how WFAN had newspaper writers covering the local teams for the station and that it would be a better idea for her to go out and cover games and press conferences.

“Give me a tape recorder and let me go,” is what Waldman told the program director. “I was the first electronic beat writer.  That’s how that started and they said ‘oh, this works’. The writers knew all of a sudden ‘uh oh she can put something on the air at 2 o’clock in the morning and I can’t’.”  

And the rest is history. Radio Hall of Fame history.

But along the way, there was never that moment where she felt that everything was going to be okay.

Because it can all disappear in a New York minute.

“I’ve never had that moment,” said Waldman. “I see things going backward in a lot of ways for women.  I’m very driven and I’m very aware that it can all be taken away in two seconds if some guy says that’s enough.” 

During her storied career, Waldman has covered five Yankees World Series championships and there’s certainly the hope that they can contend for another title this year. She loves her job and the impact that she continues to make on young girls who now have that dream to be the next Suzyn Waldman.

But, is there something in the business that she still hopes to accomplish?

“This is a big world,” said Waldman. “There’s always something to do. Right now I like this a lot and there’s still more to do. There are more little girls…somewhere there’s a little girl out there who is talking into a tape recorder or whatever they use now and her father is telling her or someone is telling her you can’t do that you’re a little girl. That hasn’t stopped. Somewhere out there there’s somebody that needs to hear a female voice on Yankees radio.”

To steal the spirit of a line from Yankees play-by-play voice John Sterling, Suzyn Waldman’s longtime friend, and broadcast partner…“that’s a Radio Hall of Fame career, Suzyn!”

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BSM Writers

No Winners in Pittsburgh vs Cleveland Radio War of Words

“As talk radio hosts, we often try to hold the moral high ground and if you’re going to hold that position, I can’t help but feel integrity has to outweigh popularity. “

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For nearly 18 months, we’ve known the NFL would eventually have to confront the Deshaun Watson saga in an on-the-field manner, and that day came Monday. After his March trade to the Browns, we also could more than likely deduce another item: Cleveland radio hosts would feel one way, and Pittsburgh hosts would feel another.

If you’re not in tune to the “rivalry” between the two cities, that’s understandable. Both are former industrial cities looking for an identity in a post-industrial Midwest. Each thinks the other is a horrible place to live, with no real reasoning other than “at least we’re not them”. Of course, the folks in Pittsburgh point to six Super Bowl victories as reason for superiority.

I wasn’t entirely sure what to expect when news started to leak that a Watson decision would come down Monday. I was sure, however, that anyone who decided to focus on what the NFL’s decision would mean for Watson and the Browns on the field was in a no-win situation. As a former host on a Cleveland Browns radio affiliate, I always found the situation difficult to talk about. Balancing the very serious allegations with what it means for Watson, the Browns, and the NFL always felt like a tight-rope walk destined for failure.

So I felt for 92.3 The Fan’s Ken Carman and Anthony Lima Monday morning, knowing they were in a delicate spot. They seemed to allude to similar feelings. “You’re putting me in an awkward situation here,” Carman told a caller after that caller chanted “Super Bowl! Super Browns!” moments after the suspension length was announced.

Naturally, 93.7 The Fan’s Andrew Fillipponi happened to turn on the radio just as that call happened. A nearly week-long war of words ensued between the two Audacy-owned stations.

Fillipponi used the opportunity to slam Cleveland callers and used it as justification to say the NFL was clearly in the wrong. Carman and Lima pointed out Fillipponi had tweeted three days earlier about how much love the city of Pittsburgh had for Ben Roethlisberger, a player with past sexual assault allegations in his own right.

Later in the week, the Cleveland duo defended fans from criticism they viewed as unfair from the national media. In response, Dorin Dickerson and Adam Crowley of the Pittsburgh morning show criticized Carman and Lima for taking that stance.

Keeping up?

As an impartial observer, there’s one main takeaway I couldn’t shake. Both sides are wrong. Both sides are right. No one left the week looking good.

Let’s pretend the Pittsburgh Steelers had traded for Deshaun Watson on March 19th, and not the Browns. Can you envision a scenario where Cleveland radio hosts would defend the NFL for the “fairness” of the investigation and disciplinary process if he was only suspended for six games? Of course, you can’t, because that would be preposterous. At the same time, would Fillipponi, Dickerson, and other Pittsburgh hosts be criticizing their fans for wanting Watson’s autograph? Of course, you can’t, because that would be preposterous.

When you’re discussing “my team versus your team” or “my coach versus your coach” etc…, it’s ok to throw ration and logic to the side for the sake of entertaining radio. But when you’re dealing with an incredibly serious matter, in this case, an investigation into whether an NFL quarterback is a serial sexual predator, I don’t believe there’s room to throw ration and logic to the wind. The criticism of Carman and Lima from the Pittsburgh station is fair and frankly warranted. They tried their best, in my opinion, to be sensitive to a topic that warranted it, but fell short.

On the flip side, Carman and Lima are correct. Ben Roethlisberger was credibly accused of sexual assault. Twice. And their criticism of Fillipponi and Steelers fans is valid and frankly warranted.

You will often hear me say “it can be both” because so often today people try to make every situation black and white. In reality, there’s an awful lot of gray in our world. But, in this case, it can’t be both. It can’t be Deshaun Watson, and Browns fans by proxy, are horrible, awful, no good, downright rotten people, and Ben Roethlisberger is a beloved figure.

Pot, meet kettle.

I don’t know what Andrew Fillipponi said about Ben Roethlisberger’s sexual assault allegations in 2010. And if I’m wrong, I’ll be the first to admit it, but I’m guessing he sounded much more like Carman and Lima did this week, rather than the person criticizing hosts in another market for their lack of moral fiber. Judging by the tweet Carman and Lima used to point out Fillipponi’s hypocrisy, I have a hard time believing the Pittsburgh host had strong outrage about the Steelers bringing back the franchise QB.

Real courage comes from saying things your listeners might find unpopular. It’s also where real connections with your listeners are built. At the current time in our hyper-polarized climate, having the ability to say something someone might disagree with is a lost art. But it’s also the key to keeping credibility and building a reputation that you’ll say whatever you truly believe that endears you to your audience.

And in this case, on a day the NFL announced they now employ a player who — in the league’s view — is a serial sexual assaulter, to hear hosts describe a six-game suspension as “reasonable” felt unreasonable. As talk radio hosts, we often try to hold the moral high ground and if you’re going to hold that position, I can’t help but feel integrity has to outweigh popularity.

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