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Troy Aikman: I Am Not The Media

“I think the more availability we get as broadcasters for the game, the better it is for the coaches.”

Ricky Keeler

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Tim Heitman-USA TODAY Sports

For 20 years, Hall of Fame Quarterback Troy Aikman has been broadcasting games for FOX Sports and has become synonymous with America’s Game of the Week as the number one analyst with Joe Buck. However, broadcasting was not something that he always was interested in doing. 

On this week’s episode of The Flying Coach Podcast  with Los Angeles Rams head coach Sean McVay and FOX NFL analyst/Good Morning Football co-host Peter Schrager, Aikman joined the guys for what is going to be a two-part interview to talk about NFL in the 1990s, the current culture of the league, production meetings, and much more.

“I had been asked for a number of years to go over to Europe and broadcast games for FOX and it just wasn’t something I was interested in,” Aikman said when asked how he ended up in the booth. “I didn’t think it was something that I’d really enjoy. I thought Deion Sanders would go into television. We thought Michael [Irvin] would, but that was kind of it. Really during that era, not many guys really talked about going into broadcasting when they got done playing.”

However, Aikman took the position alongside Cowboys broadcaster Brad Sham, who he had done a radio show with before and it helped him feel comfortable in the booth. One of Aikman’s worries was he would run out of things to say during a long game.

“When you prepare and you’re getting ready for a game, you find out there’s really quite a bit that you want to talk about. There’s not enough time really.”

Troy Aikman ended up joining FOX’s NFL coverage in 2001 as part of the number two broadcast team and would eventually take over in the number one spot when John Madden left for NBC. 

When Aikman is in the production meetings with coaches and players, it is, in his words, the most fun he has doing the job because it allows him to continue to learn the game. During those meetings, Aikman realizes that coaches are going to be tight-lipped with what they say, but he makes sure to tell them that his job is different from doing an interview with the media: 

“I always tell the coaches we are not the media. I think the more availability we get as broadcasters for the game, the better it is for the coaches. I am not looking to hammer anybody, but if I at least know what the plan was if it’s not going so well, I can at least say ‘this is not what they wanted to do, they were hoping to do this.’ It’s hard to tear down those walls that have been built for years.” 

In order to do a successful broadcast, the crew needs to have the trust of the coaches and players to make that happen. Troy Aikman realizes how important that is because the more research he does, the more open and comfortable coaches and players will be with him. 

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Skip Bayless Says He And Stephen A. Smith ‘Sorted Out’ Their Disagreement

“Brothers fight. We have fought before. I’m assuming we will fight again.”

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Skip Bayless

Stephen A. Smith and Skip Bayless were locked in a war of words last week following the First Take host’s appearance on JJ Redick’s Old Man and the Three podcast.

The origins of their partnership were discussed and Bayless admitted he did not like the way Smith characterized the state of First Take before he arrived on set. Smith insisted that Bayless simply misunderstood what he meant by saying that he was told the show needed him.

Over the weekend, Skip Bayless says he and Stephen A. Smith got together at the Bayless home in California to talk things out in private.

“He was in LA, he came over, we sat by the pool,” he said on the latest episode of The Skip Bayless Show. “It wasn’t the easiest conversation for a while, but we slowly but surely sorted it out. We got through it, and we have been through so much together.”

Bayless reiterated that he considers Smith a brother. They love each other. That doesn’t mean they are always going to remember events the same way or see eye-to-eye all the time.

“Brothers fight. We have fought before. I’m assuming we will fight again.”

Fighting doesn’t mean the relationship is fractured. In fact, Skip Bayless was adamant that he remains closer to Smith than he is to most people in his life.

“I don’t trust easily because of the way I was raised, but I do trust Stephen Anthony Smith. Trust him with my life. Always have and always will. I trust he will always be there for me, and you better believe I will always be there for him.”

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FOX Sports VP: ‘USFL Proves Spring Football As Valuable As Rising Properties’

“We want to show we belong in that category, and I think that happened.”

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Michael Mulvihill says the USFL accomplished exactly what FOX needed it to. It proved there is a large enough audience for spring football that it has a value on par with some of the hottest properties in sports media right now.

 “All we wanted to do is demonstrate that spring football can do viewership at the levels of Premier League, NHL regular season, Formula One or MLS,” the FOX Sports Executive VP said according to Sports Business Journal. “We want to show we belong in that category, and I think that happened.”

While none of those properties are pulling in the kind of media rights money the NFL or major college football is, Mulvihill pointed out that all of them have been in the news for the right reasons.

“You’re talking about properties that have all recently negotiated deals at substantial increases, or with F1, people know it’s about to.”

The USFL had a solid broadcasting footprint with games airing on FOX, NBC, FS1 and USA. Regular season games for the first year of the revived league averaged just under 700,000 viewers.

Mulvihill said fans behaved exactly how he expected them to in the first season of the USFL. Without any team loyalties, he isn’t surprised that people watched less of an average USFL game than they did the NFL or college football.

The USFL Playoffs begin this weekend. Canton, OH will host the league’s first championship game on July 3.

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Pelicans Extend Deal With Bally Sports New Orleans

“The deal will also put the team on the new Bally Sports+ streaming service, which had a soft launch earlier this week.”

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Sinclair has reached an agreement on a new rights deal with the New Orleans Pelicans. Bally Sports New Orleans will remain the team’s local TV partner. 

The deal will also put the team on the new Bally Sports+ streaming service, which had a soft launch earlier this week. The service rolls out in full this fall. 

“When we constructed this new agreement with Bally Sports New Orleans the main priority was distribution and the ability to deliver our games directly to our fans,” Dennis Lauscha, President of the New Orleans Pelicans, said in a press release.  With the upcoming launch of Bally Sports+, Bally Sports’ direct-to-consumer platform, any Pelicans fan will be able to have access to Bally Sports New Orleans in the team’s local territory. This partnership allows us to continue to deliver unique, compelling Pelicans content across multiple platforms with the highest production quality. We are still working every option with Bally Sports New Orleans to improve the accessibility, ancillary content and distribution of Pelicans programming to all of our fans across Louisiana and the Gulf Coast region.”

Bally Sports New Orleans will carry around 75 regular season games per year. The network will also produce first round playoff and preseason games.

“The New Orleans Pelicans have been a great partner over the years and we look forward to building this relationship into the future,” added Steve Simpson, SVP and GM of Bally Sports New Orleans. “Our ability to deliver Pelicans content to as many local fans as possible, on both linear distribution channels and the all-new Bally Sports+ streaming product this fall, is incredibly exciting as we continue to grow the next generation of Pelicans fans.”

The Pelicans did look at new media partners before re-signing with Bally Sports New Orleans. Karen Brodkin, Executive Vice President of Endeavor, who the team hired to consult the process, noted that the existing relationship and the addition of a proprietary streaming platform for Sinclair made the difference.

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