Connect with us
Jim Cutler Demos

Sports TV News

NBA Eyeing Midseason Tournament To Boost Media Deal

The league is searching for an increase on their next rights deal.

Russ Heltman

Published

on

Courtesy: ESPN

Rumblings surfaced back in March that the NBA is searching for an increase on their next media rights deal. The question was how do they get the $75 billion price tag they are searching for?

A midseason tournament.

At least that’s what league executive Byron Spruell is championing ahead of the negotiations. CNBC’s Jabari Young dove into the details of the executive’s plan to inject new life in the regular season. Young described how it might mirror the “Commissioner’s Cup” being played for the first this season in the WNBA.

“WNBA players will divide a $500,000 prize pool,” Young wrote. “The winning team gets $30,000 per player, runner-up $10,000 per player, and the MVP of the Commissioner’s Cup title game takes home $5,000. Google is a major sponsor of the WNBA tournament. And Amazon is the media partner that will stream the games on its Prime video service. The NBA wanted the concept for its 75th anniversary, but the pandemic changed things. So this year, league executives will study the fanfare of the WNBA’s format.”

The added sponsorship is a boost for the WNBA, but if there is no clear difference between a regular-season game and a “Cup” game besides added money in the player’s pockets, fans won’t care. The various tournaments in European soccer matter because they have a built-in history and importance through decades of play.

That kind of tradition can’t be built in one summer marketing campaign by the NBA. Former CBS Sports president Neal Pilson is more bullish, especially if there is something on the line for the viewer, like an added draft pick.

“It’s more quality programming,” former CBS Sports president Neal Pilson said to Young. “I can’t imagine the viewer would object or not watch. The idea of the mid-season tournament has an appeal in terms of creating more exciting and competitive games that might otherwise not exist during the regular season.”

People within NBA circles told Young they are split on the idea, but if the All-Star Game and Play-In Tournament are any indications, it could be good for the league to keep switching things up.

Sign up for the BSM 8@8

The Top 8 Sports Media Stories of the Day, sent directly to your inbox, every morning at 8am ET.

Invalid email address
We promise not to spam you. You can unsubscribe at any time.

Sports TV News

Final ‘Good Morning Football’ Episode from New York Studio Airs Before Hiatus, Move to LA

After today, ‘Good Morning Football’ will take a brief hiatus, then move to LA. But outside of host Jamie Erdahl, who else will join the show on the West Coast?

Avatar photo

Published

on

Good Morning Football

Today marks the last Good Morning Football episode to air from its New York studios on NFL Network. After today, the show will take a brief hiatus, then move across the country to Los Angeles. But which of the shows beloved cast members will move along with it?

We already know host Jamie Erdahl will be there once she gives birth to her child. The newest GMFB show member gave an emotional send-off to the show’s New York studios before announcing she was headed for maternity leave and would see everyone in LA.

Host Kyle Brandt delivered this message late last night, saying that viewers should tune in to he and his colleagues and that “he has a lot to say.”

As the show ended today, Brandt said, “I am not saying goodbye to any of you…Candidly, I have a lot of questions myself. Here’s what I know: I personally will be intensely involved in Good Morning Football moving forward. And I want to spend the rest of my career with the NFL. And Good Morning Football is not ending, it is expanding. And it’s exciting because it’s a bigger show and it’s more show…It’s all in and it’s all happening and yes, we will be covering the draft. GMFB is leaving home for college…it’s time to evolve. And we are flattered that you are wondering and maybe worried about what’s coming next with the show…I am very proud of what we have built here…it has been a dream job and I know we are going to make a fantastic show from Los Angeles…I’ll see you this summer.”

Earlier this week host Peter Schrager delivered his own goodbye message — one that may sound like a man who’s not ready to move his family across the country at a moment’s notice:

However, no hosts outside of Erdahl have given confirmation that they’re either staying or going.

The NFL’s move to take the show from New York to Los Angeles has been widely criticized by fans and media members alike. Bill Simmons wondered if the move wouldn’t spell just the end of GMFB but the NFL Network as a whole. It has some wondering if this is the end of football’s best show.

Sign up for the BSM 8@8

The Top 8 Sports Media Stories of the Day, sent directly to your inbox, every morning at 8am ET.

Invalid email address
We promise not to spam you. You can unsubscribe at any time.
Continue Reading

Sports TV News

ESPN Coverage of Men’s NIT Tournament Quarterfinals Up 33% vs. 2023

Viewership of the Men’s NIT Quarterfinals on ESPN were up 33 percent compared to last year and featured two games that averaged over one million viewers.

Avatar photo

Published

on

Even the NIT is riding the recent hot streak of live sports viewership numbers. According to data provided by ESPN, the 2024 NIT Quarterfinals are up 33 percent compared to last year’s tournament. Perhaps more surprisingly, two NIT quarterfinal games topped one million viewers.

The network’s Georgia/Ohio State matchup averaged 1.03 million viewers, while the Cincinnati/Indiana State contest averaged 1.02 million viewers. These two games were the most-watched NIT games since 2017 — including title games. Both Georgia and Ohio State have rabid fanbases, while many thought Indiana State was unjustly left out of the March Madness tournament, which could be a reason why viewers tuned in.

Much of the focus this season has been on the women’s game, thanks to Caitlin Clark, Angel Reese, and the undefeated South Carolina Gamecocks, led by Dawn Staley. ESPN just had its most-watched women’s college basketball season since 2008-09 because of the increased interest in the women’s game. The men’s game, however, hasn’t been heralded as much this season for whatever reason, mostly because numbers seem to be holding steady compared to previous years. However, if the NIT is posting viewership wins, that should bode well for the NCAA Tournament’s incoming viewership totals.

Sign up for the BSM 8@8

The Top 8 Sports Media Stories of the Day, sent directly to your inbox, every morning at 8am ET.

Invalid email address
We promise not to spam you. You can unsubscribe at any time.
Continue Reading

Sports TV News

Report: NFL to Put Christmas Day Doubleheader Up For Bids

Bidding is expected to start at $50 million among the current NFL media partners but some think the games could sell for $75 million to $100 million apiece.

Avatar photo

Published

on

NFL Logo

The NFL will reportedly put its Christmas Day games up for auction, allowing its current media partners to bid for the games. Now, it’s up to CBS, FOX, ESPN, NBC, and Prime Video to pay up for rights to one of these two marquee games.

According to Front Office Sports Michael McCarthy, preference will be given to linear networks, so Prime Video and Peacock may sit this one out. Bidding is expected to start at $50 million but McCarthy and his sources expect that number to rise. John Kosner, the former ESPN executive, thinks the new Christmas Day games could sell for $75 million to $100 million apiece.

The NFL announced a Wednesday Christmas Day doubleheader during its annual league meetings. The league originally said it wouldn’t force games on Christmas Day if the holiday fell on an odd day of the week, though as the NFL continues to put games on days outside of Sundays, Mondays, Thursdays, and sometimes Saturdays, we’re running out of days that don’t feature NFL football.

Sign up for the BSM 8@8

The Top 8 Sports Media Stories of the Day, sent directly to your inbox, every morning at 8am ET.

Invalid email address
We promise not to spam you. You can unsubscribe at any time.
Continue Reading
Advertisement

Advertisement

Upcoming Events

Barrett Media Writers

Copyright © 2024 Barrett Media.