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Chicago’s 670 The Score Rolls to 2021 Spring Ratings Victory

“Similar to the winter book, 670 The Score led the way among local sports radio brands. The station ranked 4th in weekday prime with a 4.7 and 5th for the full week with a 4.1.”

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The spring numbers are in for Chicago. Similar to the winter book, 670 The Score led the way among local sports radio brands. The station finished 4th overall in weekday prime (M-F 6a-7p) with a 4.7, and 5th 5th overall for the full week (M-SU 6a-12a) with a 4.1. Both sets of numbers represent listening among Men 25-54 and include the station’s radio and streaming numbers. All numbers to follow for The Score throughout this article will include the combined radio and streaming performance with Men 25-54.

Starting with mornings, Mully & Haugh led the station to a 7th place tie with a 3.5. The show was up two rankings and down two tenths of a share from the winter book.

In middays, Dan Bernstein and Leila Rahimi popped the best number for the quarter for The Score. Their 9a-12p program delivered a 6.1 share which elevated them to 3rd place. Their performance improved by one ranking and three tenths from the winter book. The Score’s second midday show, The Laurence Holmes Show, finished 5th with a 4.8. That was up one tenth from the winter but down two rankings.

Shifting to afternoons, Danny Parkins and Matt Spiegel captured another top 5 finish. The talented tandem produced a 4.9 which was a nine tenths of a point improvement from the winter book. The afternoon show also gained three ranking positions.

Closing things out at night, The Score ranked 5th between 6p-Midnight with a 3.9. Chicago Cubs baseball and Joe Ostrowski contributed to the station’s strong evening performance.

For ESPN 1000, the quarter was a bit more challenging. In weekday prime (M-F 6a-7p) the station was ranked 21st with a 1.7. The full week (M-SU 6a-Mid) produced the same exact share but a lower ranking at 23rd.

In morning drive the story was more frustrating. Between the hours of 5a-9a, which features two hours of ESPN Radio’s Keyshawn, J-Will and Zubin and two hours of David Kaplan and Jonathan Hood, 1000 was tied for 27th with WGN at just under a 1 share.

The 9a-12p timeslot which includes an hour of Kaplan and Hood and two hours of Carmen DeFalco and John Jurkovic, the station finished 21st with a 1.5.

There was one brighter note for the station during the midday hours. From Noon to 2p, Mike Greenberg’s national show ‘Greeny’ ranked 6th with a 4.3 share, just five tenths of a point behind The Score. Greeny’s show was ESPN 1000’s top rated program for the quarter.

Turning to afternoons, Tom Waddle and Marc Silverman were off from where they usually performer. They generated a 1.5 between 2p-6p, placing them 24th for the book. Finishing up at night between the hours of 6p-Mid, the combination of Chicago White Sox baseball and Chris Bleck & Adam Abdalla earned a 2.2 share to rank 23rd.

After losing a little ground last year, The Score has settled back in. The consistency from Parkins, Holmes, Bernstein, Mully and Haugh, combined with the additions of Rahimi and Spiegel to the weekday lineup have helped the station improve. Having Cubs games back is also a big positive.

Meanwhile for 1000, a meter issue appears to be stunting the station’s growth. If a show drops a few tenths of a point or dips during specific times of the year that’s understandable, but the same hosts on 1000’s airwaves all performed in the 2019 spring book prior to the pandemic. Looking back thru a few other market ratings reports since, the station’s shows are usually in the top ten or the teen’s not the twenties. Even the first place White Sox, one of baseball’s best first half stories, didn’t get the ratings credit they deserved.

Regardless, these are the things you deal with in PPM. It’s a peaks and valley’s system. The Score right now is doing everything they have to do to serve their audience. In return, the meters are sticking with them. They deserve a tip of the cap for informing and entertaining their listeners.

For 1000, their team is far too talented to not be closer in the competition. A market like Chicago should have two thriving sports brands, and for most of the past six years, they’ve had that. If anyone can figure out how to get things back on track and make it a fun two horse race again, it’s Mike Thomas. But while he goes hunting for meters, it’s Mitch Rosen who gets to toast his team this quarter for a job well done.

Sports Radio News

Craig Carton Making Responsible Gambling Content For FanDuel

“He will help shape the company’s responsible gaming policy, play a role in FanDuel building AI that can spot problematic gambling patterns, and host events in which he will help younger bettors understand what an addiction looks like.”

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Audacy

FanDuel announced yesterday that it has hired its first ever “responsible gaming ambassador”. WFAN’s Craig Carton has agreed to take on the role. He has been open about his gambling addiction and advocated for those that believe they have a problem to seek help on air since returning to New York radio last year.

The content he creates for FanDuel will have a very specific focus. A press release says Carton will promote messages of “advocacy, prevention awareness and content development focused on the importance of wagering within limits”.

Craig Carton was sentenced to three years in prison for his role in a ponzi scheme to defraud investors of money they were told was being invested in tickets for resale. In reality, Carton was using the money to repay some of his gambling debts.

“My story and personal history with gambling has been well documented,” said Carton. “More than ever, I want to use my experience and platform to shine a meaningful spotlight on the issue of problem gambling. It was important to me that I find a real partnership with a company that shared my passion for this issue. It became clear FanDuel shared the same goals and was comfortable working transparently with me for the sole purpose of protecting people.”

FanDuel is planning to utilize Carton in a number of ways. He will help shape the company’s responsible gaming policy, play a role in FanDuel building AI that can spot problematic gambling patterns, and host events in which he will help younger bettors understand what an addiction looks like.

He will also create audio and video for FanDuel’s Play Safe Campaign. FanDuel will help Carton’s WFAN program “Hello, My Name is Craig” find a bigger audience. The show airs on weekends and features Carton discussing his addiction and offering advice to others seeking help.

“We are absolutely thrilled to partner with Craig to place even more emphasis on responsible gaming behaviors,” said Mike Raffensperger, FanDuel Group’s Chief Marketing Officer. “Everyone at FanDuel understands the importance of protecting our customers who are also our family, friends, neighbors and community members. Craig’s powerful personal story will help fuel our mission of making sure no bet placed results in hurting a loved one.”

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Sports Radio News

Marc Malusis: Stephen A Smith Spouting ‘Complete & Utter BS’

“Listen, I get he’s on ESPN and we’re doing out thing here, but it’s affecting a team we cover on a day-in-day-out basis with the Brooklyn Nets with Kyrie Irving, who is a very polarizing figure in this city.”

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WFAN’s Marc Malusis wants Stephen A. Smith to acknowledge that he either has inside information regarding the Nets or that he completely made up a trade rumor on First Take earlier this week. Smith said on First Take that the Brooklyn Nets would trade Kyrie Irving to Philadelphia if it meant they got Ben Simmons back in return, but the idea has been nixed by Kevin Durant.

Stephen A. Smith accused some in the media of lying about his report. He tried to claim that he what said on First Take was that the Irving for Simmons deal is a trade the Nets could do. That was enough to sett Malusis off.

“This is just complete and utter BS,” he shouted. “I mean, get the boots on!”

Marc Malusis claims that the idea of an Irving for Simmons trade isn’t totally absurd. Having James Harden on the roster would allow Brooklyn to bring in someone that does everything well but shoot. Still, he says Smith framed his stance as something he knows happened and Malusis is adamant it didn’t.

He was even more upset that Smith would say people in the New York media “lied” about what Smith had said. Marc Malusis pointed out that when you are the local media, you have to dive into a rumor like that. It doesn’t just get to be something that was said on ESPN.

“Listen, I get he’s on ESPN and we’re doing out thing here, but it’s affecting a team we cover on a day-in-day-out basis with the Brooklyn Nets with Kyrie Irving, who is a very polarizing figure in this city.”

It sounds like Malusis’s greatest objection is to Smith’s indignation at the idea that someone took his trade rumor seriously.

“Don’t all the sudden start waking back and saying ‘everyone’s spewing lies about what I had to say yesterday’ because you know what? We had to weed through the BS of what you said yesterday.”

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Sports Radio News

104.5 ESPN’s Matt Moscona Sets Up $100K Donation to Local High School

”It’s been tough on these kids, and this will definitely help us.”

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Guaranty Media and 104.5 ESPN in Baton Rouge recently invited a local Athletic Director from South Lafourche High School Brian Callais to come and promote an upcoming fundraising event host by Central High School on After Further Review with Matt Moscona.

During the phone interview, Callais informed listeners of the impact that Ida had on their school, including major damages to the high school that there are no funds to repair. Additionally, the school’s sports teams will be forced to travel for every game this season as their facilities are not fit to host other schools.

Little did Callais know, Matt Moscona had invited the founder of a Baton-Rouge-based cryptocurrency business called Game Coin to join him in the 104.5 ESPN studio to surprise Callias with a donation of $100,000 dollars to the school.

“This will go a long way,” said Callais after learning of Game Coin’s donation to his program. “Our [senior] student-athletes have not had a normal high school year since their freshman year…Their sophomore year, they were hit with the pandemic, and we’re looking forward to a regular senior year for them. It’s been tough on these kids, and this will definitely help us.”

Gamecoin is one of the few cryptocurrencies that is not totally for profit, as 4% of their 10% transaction fee goes to charitable donations to help youth sports groups.

“Growing up, I didn’t have everything that I thought I should have,” said founder of Game Coin David Mahler on Moscona’s radio program. “I just always wanted to be able to provide for people…and since I’m able to do that now, I added that as a part of Game Coin.”

Mahler also said in the interview that three more similar donations are already arranged and they will be announced within the next two weeks.

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