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16-Team SEC Could Earn More Revenue Than NCAA

Texas and Oklahoma formally asked to be a part of the SEC.

Russ Heltman

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Courtesy: SEC

Things are moving quickly in Texas and Oklahoma’s crusade to join the SEC. Money is a big factor in the two schools trying to join the toughest football conference in America and USA Today reports that a 16-team SEC could outearn the NCAA in total revenue by 2025.

The publication poured through documents and discussed with industry experts to conclude the league could make close to $1.3 billion in annual revenue by the 2024-25 school year. That figure is right around where the NCAA projects to be if payment’s for the NCAA Men’s Basketball Tournament increase to $990 million per year as expected in 2025.

The University of Texas and Oklahoma face a roughly $80 million penalty if they leave the Big 12 before that school year. Yet, these financial incentives could wipe that penalty away and still fill up each school’s coffers.

The NCAA made $1.12 billion in revenue during 2018-19, the most recently reported year. USA Today factored in inflation and came up with a 3% annual growth rate for the NCAA. That would put their 2024-25 revenue at $1.28 billion for 2024-25.

On the SEC side of things, USA Today factored in inflation and growth rate to come up with $1.081 billion in revenue for 2024-25. This figure is a substantial jump from their 2019-20 revenue of $729 million. All of this before factoring in an expanded College Football Playoff and the additions of Oklahoma and Texas.

USA Today expects the expansion to add $100 million of revenue annually to the SEC. The Power Five conferences currently receive base amounts of about $67 million, according to figures on the CFP’s website. Those are expected to increase to $167 million under a 12-team format.

Add the two schools as the cherry on top, and the SEC’s 2024-25 revenue could be $1.301 billion, a hair above the NCAA. USA Today estimated the two schools to add about $60 million in annual revenue each for the SEC. Check out the full breakdown of these figures from USA Today here.

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CBS Sports Host James Brown To Receive Lifetime Achievement Award at Sports Emmys

“I am incredibly humbled by this award. I know full well that it’s not as much about me as it is about all the people with whom…I worked over all these years.”

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James Brown
Courtesy: Mary Kouw, CBS

Longtime CBS Sports host James Brown will be honored with the Lifetime Achievement Award at the 45th Sports Emmys. The awards show announced the news via its X account last night:

Brown is a three-time Sports Emmy winner for his work on CBS’ The NFL Today and previously FOX’s The NFL On FOX, and HBO’s Inside the NFL. Brown’s career spans more than 30 years and includes numerous accolades such as the Pete Rozelle Award from the Pro Football Hall of Fame and the Uncommon Award from Tony Dungy.

He was named “Best Studio Host of the Decade” by Sports Illustrated in 2010 and was honored with the 2009 Dick Schaap Memorial Award for Media Excellence. In 1998 he was awarded the Golden Mic Award by the Black Broadcasters Alliance. Brown was elected into the Sports Broadcasting Hall of Fame in 2021.

“I am incredibly humbled by this award,” Brown said via the Sports Emmys. “I know full well that it’s not as much about me as it is about all the people with whom and for whom I worked over all these years. Thank God for the blessing!”

Sports media came together to honor Brown’s achievement:

Brown and other award recipients will be honored at the Sports Emmys award ceremony in May.

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John Anderson Announces Retirement from SportsCenter on ESPN

“I don’t really know what’s quite next, I have some things in the fire. But SportsCenter will not be it.”

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Photo of John Anderson
Credit: Mediaite

Longtime SportsCenter anchor John Anderson has announced that when his contract comes up at the end of June, he will no longer be doing SportsCenter for ESPN. Anderson, who joined ESPN in 1999 does plan to continue covering certain events, but after 25 years he believes it is time to stop doing ESPN’s flagship show. Anderson spoke on his podcast, The Inside Wisconsin Show and prior to the episode’s release tomorrow, a clip was released:

“My contract runs out at ESPN at the end of June,” Anderson said. “I have decided that that will be the end. I’m going to leave the company. I’m going to sort of retire from ‘SportsCenter.’ I’m going to get to do a few track-and-field things, I’m going to get to continue to do the Boston Marathon and the New York Marathon – which I love – and some NCAA track meets and some SEC stuff.

“I am incredibly excited about that. It’s been a good run…I feel like it’s been a good run. The operation has changed. I don’t know that it’s passed me by, but it’s taken its toll and I still want to be able to do the best shows that I can, and I don’t know that if in years 26 or 27 I have the stamina to do it again.  

“So, I’m done…I don’t really know what’s quite next. I have some things in the fire. But SportsCenter will not be it.”

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Chris ‘Mad Dog’ Russo: NFL Streaming Games ‘Gets Obscene’

“They’ve got a Wild Card game on Amazon Prime Video, which means you can’t switch with the remotes.”

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Christopher "Mad Dog" Russo
Courtesy: Cindy Ord, Getty Images for SiriusXM

The National Football League has announced that the Philadelphia Eagles opening matchup taking place from San Paolo, Brazil against an opponent to be determined for the 2024 season will stream exclusively on Peacock. Even though the game will be exclusive to Peacock – thus requiring fans to subscribe in order to watch – it will also be broadcast on an over-the-air network in the local markets of the teams involved in the game. Christopher ‘Mad Dog’ Russo is not a fan of this decision by the league.

During his “What Are You Mad About?” segment on Wednesday morning’s edition of First Take on ESPN, Russo expressed his indignation towards the game being exclusively streamed by Peacock. Within his discourse, he presented a hypothetical scenario of an Eagles fan who continues to spend money to see the team at Lincoln Financial Field and how they would not fly down to Brazil to see the game. Russo continued by saying that the fan would then miss the game without having Peacock so the NFL is able to drive more revenue.

“It’s hard to get Peacock; I don’t want to get Peacock, alright?,” Russo said. “I want to watch the game normal. Give me [Joe] Buck and [Troy] Aikman, give me the CBS crew, [Tom] Brady’s going to do it. Give me something! Don’t put the Eagles 9,000 miles away and then put them on a cable thing on Peacock which you’ve got to subscribe to so NBC can make more money.”

NBC Sports will broadcast an opening night game during Week 1 on Thursday, Sept. 5, along with a Sunday Night Football contest on Sunday, Sept. 8. Within its stretch of primetime football matchups, which also includes a Saturday night Big Ten Conference game, the Friday night NFL game seems to be the only one exclusive to Peacock. The streaming platform is coming off a strong performance for its exclusive Wild Card round playoff matchup, drawing an average of 23 million viewers and becoming the most-streamed NFL game in history.

This past season of Thursday Night Football on Amazon Prime Video garnered a 24% increase in viewers compared to its first season, according to data from Nielsen Media Research. These metrics demonstrate that the broadcast property averaged 11.86 million viewers per game during the 2023 NFL season. The OTT streaming platform also presented the inaugural NFL game on Black Friday, which averaged 9.61 million viewers.

Prime Video will reportedly have the exclusive rights to an NFL playoff game next season, and it has continued building out its sports content vertical. The company has reportedly been exploring a potential media rights deal with the National Basketball Association as its national television contract is nearing expiration. The Walt Disney Company and Warner Bros. Discovery are currently in the midst of exclusive negotiating windows with the NBA that conclude on Monday, April 22, after which Amazon will be able to bid.

“They’ve got a Wild Card game on Amazon Prime Video, which means you can’t switch with the remotes,” Russo said, referring to the reported agreement for next season. “I know the NFL prints money – I understand how big they are, but boy this gets obscene.”

“One-hundred percent right,” First Take host Molly Qerim added. “I cannot stand having 8,000 different apps. It needs to be streamlined. It’s annoying – you have to remember all these passwords. I don’t have Peacock; I don’t want Peacock. I completely agree with you.”

ESPN NBA analyst Tim Legler proceeded to convey the dedication of Eagles fans in showing up to the stadium and watching their team. Russo agreed with him that Eagles fans will travel down to Brazil since they pack stadiums and fervently support their team. Off of that point, ESPN NFL reporter Kimberley A. Martin explained that she believes the devotion and zeal from the fanbase is part of the reason why this is a shrewd decision by the NFL.

“This is genius,” Martin said. “You do put the Eagles – that type of team – because they’re going to buy it.”

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