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NASCAR, Barstool Sports Could Create Innovative Way For Fans To Place Bets

“What we and NASCAR agreed to is we can create an awesome experience for users and fans without that retail sportsbook space.”

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On September 9th, 2021 Arizona is expected to kick-off legal sports gambling. This means NASCAR’s partnership with Penn National Gaming and Barstool Sports could lead to a new innovative way for NASCAR fans to place bets. The NASCAR and Barstool Sports partnership has the potential to become the new standard blueprint for how other states navigate the tumultuous sports betting landscape in the future.

One of the new innovations NASCAR is rolling out for fans is the option to use the Barstool Exclusives tab on the Barstool Sportsbook app. The Barstool Exclusives tab features the option to bet against or with different Barstool personalities. It provides you with the option to place wagers that have odds boosters. Jeff Kaplan, head of finance and strategy for Penn Interactive, told NASCAR.com, “The Barstool Exclusives section is where we put two things. We put our odds boosts there, and we also put content that you can’t get anywhere else”.

Another interesting possibility for bettors would be developing a cross sport betting parlay wager. An example of this would be overall points for the Carolina Panthers or total number of caution flags in the race. This would open the door for fans of other sports that may not have had exposure to NASCAR, which could ultimately help grow the sport.

A NASCAR sportsbook could come to fruition in the future as well. Kaplan added, “As (NASCAR looks) to turn the Raceway into more of a multifaceted venue, where there’s concerts and car shows or different events, as that number creeps up, it becomes more and more attractive for us to think about putting in a fully operational retail sports book. What we and NASCAR agreed to is we can create an awesome experience for users and fans without that retail sportsbook space.”

The sky is the limit for NASCAR, Penn Gaming, and Barstool Sports. If done correctly, this partnership could become the model for others to utilize.

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Report: Amazon Prime Video Paying $120M to Stream NFL Playoff Game

NBCU wanted to keep the game, however, the report says Amazon has a clause in its agreement for ‘Thursday Night Football’ which allows it to have first choice.

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The Wall Street Journal is reporting Amazon and the NFL have reached agreement on a $120 million deal for Prime Video to have exclusive rights to stream an NFL playoff game at the end of the 2024 season.

Amazon had passed on the opportunity to air the game this past season. It subsequently aired on Peacock in a deal which was valued at $110 million. The AFC Wild Card round matchup between the Miami Dolphins and Kansas City Chiefs made sports media history, garnering an average minute audience (AMA) of 23.0 million viewers, making the contest the most-streamed live event in the history of the United States.

NBCUniversal also revealed that the contest reached 27.6 million total viewers and peaked at an average of 24.6 million viewers during the second quarter. Engagement with the playoff game accounted for the largest internet event in history with 30% of internet traffic prioritizing the game at this time.

NBCU wanted to keep the game, however, the report says Amazon has a clause in its agreement for ‘Thursday Night Football’ which allows it to have first choice.

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VSiN Adds GoJo and Golic to Daytime, Jonathan Von Tobel to Evenings

Golic Jr. confirmed the news and his excitement to be heard daily on radio earlier this week on X.

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The Vegas Sports and Information Network (VSiN) is adding some star power to its weekday lineup. The network is tapping into its DraftKings affiliation to add Gojo and Golic to its Noon to 1pm ET timeslot.

Mike Golic Sr. and Mike Golic Jr. along with Jesse Cofield started their show on the network on Monday February 19th. Gojo and Golic replaces VSiN Best Bets in the network schedule.

Though just an hour, it’s a return to the national sports radio space for Golic Jr. and Sr.. Their arrival should be well received by VSiN’s radio affiliates. Golic Jr. confirmed the news and his excitement to be heard daily on radio earlier this week on X.

Adding the Golics and Cofield is not the only move being made by VSiN. The network has also moved Jonathan Von Tobel to evenings alongside Tim Murray and Britton Hess. Von Tobel joins VSiN Primetime filling the spot previously occupied by former NFL QB Shaun King. The move gives Von Tobel a full-time hosting role on the network.

Unfortunately the move comes at the expense of Hardwood Handicappers. In a post shared by Von Tobel on X, the program has been discontinued.

Recently, our Derek Futterman spent a day with the VSiN team, observing shows and learning what it takes to build a content enterprise solely around sports betting.

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Eric Hosmer Launches Media Company, New Podcast After MLB Retirement

“I’ll have the opportunity to give the fans some insight on my perspective and my experiences on what might be going on.”

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Eric Hosmer
Courtesy: Adam Hunger, Getty Images

Longtime first baseman Eric Hosmer has announced his retirement from Major League Baseball, concluding a 13-year career in which he won four Gold Glove awards and was named the Most Valuable Player of the 2016 MLB All-Star Game. In 2015, Hosmer served as an integral member of the World Series championship run by the Kansas City Royals, helping the team hoist the Commissioner’s Trophy after a 4-1 series victory over the New York Mets. After departing the Royals in free agency, Hosmer played parts of five seasons with the San Diego Padres before concluding his career with stints as a member of the Boston Red Sox and Chicago Cubs.

Concurrent with his official retirement, Hosmer and former minor-league teammate Anthony Seratelli are launching MoonBall Media. The media and production company will produce and disseminate original, unscripted programming in addition to social media content and free ad-supported television (FAST) channels. The company will begin operations with the Diggin’ Deep podcast, a new offering hosted by Hosmer and featuring former major-league reliever Peter Moylan and current process and development coach Justin Su’a. Seratelli, who played a decade of professional baseball in the Nippon Professional Baseball league, is slated to produce the show.

“I feel like I have so many fun stories that I want to give back, especially these last couple of years of my career when I got to experience the big-time markets, being in Chicago, being in Boston,” Hosmer said in an interview with Forbes. “I think this podcast is something where I can really have enjoyment and dig deep into other people’s processes and how that helped them succeed.”

Becoming involved in the sports media space became more appealing to Hosmer as he continued through his major-league career. He expressed how the baseball space lacks players sharing insights and perspectives, comparing it to the rise of athlete-driven media among National Football League and National Basketball Association players.

On the podcast itself, Hosmer aspires to cultivate a setting in which interviewees are comfortable expounding and extrapolating on subject matter, deviating from what is done by traditional media in major-league clubhouses.

“That insight from a player’s perspective – that’s what I’m really looking forward to because there are some situations where a player wants to really have his own voice to explain a situation, but you really just can’t in the baseball world because players are wired to be tight-lipped and it’s all about the team and stuff,” Hosmer said. “I’ll have the opportunity to give the fans some insight on my perspective and my experiences on what might be going on. It will be a unique perspective that maybe we’ll be able to give fans a different look and insight.”

The first six episodes of the show have already been produced with an initial focus on baseball; however, the program will aim to broaden its horizons by including guests from other sports. The nature of these interviews will be more reflective rather than trying to reveal news or rumors, something he believes will be unique in the media space as well. Hosmer further explained his decision on the premiere episode of the program, which was uploaded to YouTube on Wednesday morning.

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