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Jordan & Shae Cornette Take Over SportsNation

“I am excited to share in this opportunity alongside my favorite person.“

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ESPN’s SportsNation has been through many hosts since its initial launch in 2009. ESPN has announced their new lineup for the show, and there will certainly be a new dynamic going forward. Jordan and Shae Peppler Cornette will take over hosting duties for SportsNation beginning Monday, October 11.

The couple met amongst the fast moving world of college sportscasting, both working for Campus Insiders in 2014. They made history in 2019 as they got married, becoming the first married couple to work a show on ESPN radio.

“When I signed a lifelong contract with Shae a few years back, I assumed that would fill our quota of contracts together in this lifetime. I was happily wrong. So does this mean we get another honeymoon?!” said Jordan Cornette. “I am excited to share in this opportunity alongside my favorite person and all the fun that lies ahead on SportsNation.”

The dynamic of a husband and wife on the same show could certainly be tricky, but there is also a sense of comfortability from the start that won’t be matched by other partners on a show.

“There’s no one that knows me better, that I can simultaneously laugh and fight with about the stupidity of a play call or a good post-game interview. We get each other and we genuinely enjoy each other.“ said Shae Peppler Cornette.

It is unclear how the couple’s living situation will change following this move from the two. The Cornettes are happily living in Chicago, and with SportsNation being aired in Los Angeles the move may involve a move for the couple.

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Indy 500 Averages 5.34 Million Viewers on NBC and Peacock

The Indianapolis 500 broadcast performance occurs as INDYCAR’s three-year media rights deal with NBC is set to expire at the end of the season.

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Indianapolis 500; NBC Sports
(Illustration) | Indianapolis 500 Logo – Courtesy: Penske Corporation | NBC Sports Logo – Courtesy: NBC Sports | Indianapolis Motor Speedway – Courtesy: Chris Graythen, Getty Images

Despite enduring a four-hour weather delay, the 108th Indianapolis 500 accumulated a total audience delivery of 5.34 million viewers on NBC, Peacock and NBC Sports digital platforms on Sunday, along with a 2.6 rating, according to data from Nielsen Media Research and Adobe Analytics. The performance marks the largest audience for the Indy 500 in the last three years and is up 8% year-over-year from the 4.93 million the race averaged in 2023.

Josef Newgarden of Team Penske won the Indianapolis 500 for a second consecutive year and became the first driver to win consecutive iterations of the event since Helio Castroneves attained the feat in 2002. The event also set a record with 18 drivers leading at least one lap, and the outcome was ultimately decided in the final lap of the 200-lap, 500-mile race.

NBC Sports’ lead INDYCAR broadcast team of Leigh Diffey, Townsend Bell and James Hinchcliffe called the action, with reporters Marty Snider, Kevin Lee, Dave Burns, Dillon Welch, Jeff Burton and Kim Coon. Mike Tirico and Danica Patrick broadcast studio coverage for the sixth consecutive year and were joined by Jimmie Johnson for pre-race and race coverage from the Peacock Pit Box on Pit Lane.

The Indianapolis 500 on NBC peaked at 6.46 million viewers in the 15-minute broadcast window from 7:30 to 7:45 p.m. EST. Additionally, the competition is the most-streamed INDYCAR race ever, garnering an average minute audience of 286,000 viewers on Peacock and NBC Sports digital platforms. This is the most-watched Sunday sporting event for NBC Sports since the NFL playoffs in January when the Tampa Bay Buccaneers’ matchup against the Detroit Lions amassed a total audience delivery of 40.4 million viewers.

NBCUniversal also secured the most-streamed event in U.S. history in January with an average of 23 million viewers tuning in for the exclusive broadcast of the NFL Wild Card matchup between the Kansas City Chiefs and Miami Dolphins on Peacock.

Six races have taken place within the 2024 NTT INDYCAR series and are collectively averaging a total audience delivery of 1.95 million viewers. Five of these broadcasts have been on NBC while one was on USA Network. Viewers can watch NBC Sports’ coverage of the Chevrolet Detroit Grand Prix on USA Network and Peacock on Sunday at 12 p.m. EST.

Throughout the weather delay, NBC Sports provided viewers with live updates and an encore presentation of the 2023 race. These programming adjustments ultimately resulted in more than nine hours of broadcast network coverage taking place throughout the day. INDYCAR removed the local blackout of the race in Indianapolis, Ind., which ended up securing an 18.15 household rating and 54 share. The race also coincided with the broadcast of the NASCAR Coca-Cola 600 on FOX, which will move to Amazon’s Prime Video following the season.

The Indianapolis 500 broadcast performance occurs as INDYCAR’s three-year media rights deal with NBC is set to expire at the end of the season. NBC is reportedly interested in renewing the media rights deal; however, the network could face competition from other broadcast conglomerates. The company has had exclusive rights to INDYCAR since 2019 for a reported $20 million per year after it had previously split those rights with The Walt Disney Company (ESPN/ABC).

NASCAR agreed to seven-year media rights deals for the NASCAR Cup Series beginning in 2025 that includes NBC Sports, FOX Sports, Amazon’s Prime Video and TNT Sports. The Walt Disney Company currently broadcasts Liberty Media-owned Formula 1 as part of a three-year deal with the property that continues through 2025.

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Tom Brady: Broadcasting is Not About Competition For Me

“I think if I want to put effort into something, then naturally I’ll be more competitive at it because I’ll have invested a little bit of my time, a little bit of my energy into it.”

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Tom Brady
Courtesy: Ethan Miller, Getty Images

Tom Brady, the seven-time Super Bowl champion quarterback formerly of the New England Patriots and Tampa Bay Buccaneers, will be making his NFL on FOX broadcasting debut as the lead color commentator for the property this upcoming season. Brady is slated to join play-by-play announcer Kevin Burkhardt and sideline reporters Erin Andrews and Tom Rinaldi as part of the lead broadcasting booth, which will call Super Bowl LIX from the Caesars Superdome in New Orleans, La. at the conclusion of the season. The new member of the FOX Sports team was introduced in person at the FOX Upfront earlier in the month in New York City, during which he articulated his excitement about becoming a game analyst.

Over Memorial Day Weekend, Brady posted a video of himself jet skiing and participating in a variety of water sports. During an appearance on The Herd with Colin Cowherd on FOX Sports 1 and FOX Sports Radio Monday afternoon, host Colin Cowherd divulged that Brady was granted with many gifts, including work ethic, sagaciousness and a competitive spirit. Cowherd then thought to himself that Brayd could not possibly be competitive jet skiing, leading him to ponder if broadcasting would satiate that trait. This led him to ask Brady if he is already watching tapes and leaning into a competitive attitude in preparing for this new endeavor surrounding the game of football.

“There are definitely parts of me that are hypercompetitive, and certainly they were as a player and as an athlete,” Brady said. “I love that competition; I relished that competition daily.”

Brady recollected that he was competitive in several activities during his football career outside of the actual game itself, including practice, ping pong or trashketball in the locker room. Yet over the years, he feels that he has matured and is able to exercise restraint by being selective in what ventures in which he competes.

“I think if I want to put effort into something, then naturally I’ll be more competitive at it because I’ll have invested a little bit of my time, a little bit of my energy into it,” Brady said. “Certainly, with the [broadcasting], I don’t think for me it’s about competition. I think for me it’s about, ‘Did I put everything I could into it?’ in that, ‘Did I give the fans everything that they tuned in for?,’ and that’s really how I’ll end up gauging myself.”

After Sunday games, Brady prognosticates that he will end up evaluating himself to see if he did well in the booth and actualized the belief instilled in him by FOX. Moreover, he wants to ensure that he is meeting the expectations of his colleagues as he aims to acclimatize himself into working in sports media and becoming a familiar voice to inform and entertain the viewing audience.

Brady is beginning the first season in a reported 10-year, $375 million contract to serve in the lead analyst role for FOX Sports, which will coincide with the expiration of the network’s media rights deal with the National Football League. If the current conditions are sustained, Brady will be on the call for three of the next 10 Super Bowl broadcasts.

“‘Did I live up to the expectations of my teammates – Kevin Burkhardt and Erin [Andrews] and Tom [Rinaldi] and Richie Zyontz and Rich Russo and our entire truck and entire team?,’” Brady hypothesized thinking after games. “That’s ultimately how I’ll judge myself in that new role.”

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NHL Eastern Conference Final Up 42% on ESPN Networks

Overall, through 38 games, the Stanley Cup Playoffs on the ESPN Networks are averaging 1.32 million viewers which is up 19% versus the same time a year ago.

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Graphic for the NHL Eastern Conference Playoffs

While the NBA has stolen most of the headlines recently with uncertainty around the league’s media rights beyond next season, the NHL is making some media news as well. The NHL’s Eastern Conference Final featuring the New York Rangers and the Florida Panthers is up 42% over last year’s Western Conference Final on the ESPN Networks, averaging 2.2 million total viewers through three games. Currently the Rangers lead the series two games to one.

Sunday’s Game 3 of the Easter Conference Final saw the Rangers win 5-4 in overtime. The game was carried by ABC and averaged 2.4 million total viewers and peaked at 3.81 million viewers. That number is up 94% over last year’s Western Conference Final Game 3, which was carried by ESPN, and up 59% over last year’s ECF on TNT.

Jon Lewis of Sports Media Watch notes viewership for the ECF is just about even with two years ago, the last time the Rangers were in the series. He also pointed out Sunday’s ECF game 3 was the second largest audience of the postseason so far, with Game 7 of the Toronto Maple Leafs and Boston Bruins first round series taking the top spot.

Overall, through 38 games, the Stanley Cup Playoffs on the ESPN Networks are averaging 1.32 million viewers which is up 19% versus the same time a year ago.

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