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Brandon Kravitz: Barstool Made It Possible For Deion Sanders to Land Top Recruit

“He’s using the portal of Barstool to create an opportunity for the guy that he just recruited.”

Jordan Bondurant

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The early national signing window opened with a bang in college football on Wednesday, as the nation’s top college recruit announced he would be committing to play under the leadership of Deion Sanders at Jackson State University.

Travis Hunter had offers on the table from Georgia, Auburn and Florida State, where Sanders made himself a household name. But instead he chose to play at an HBCU at the FCS level.

Brandon Kravitz, host of “In the Zone” on 96.9 The Game in Orlando, alongside co-host Stefan Gilliam, said relaxed Name Image Likeness (NIL) rules, coupled with Sanders having a platform on Barstool, ultimately led to Hunter’s commitment.

“I did not realize that Deion Sanders was in the pockets of Barstool Sports,” Kravitz said. “He’s got a podcast (21st and Prime) on their site, he’s got his own webpage on barstoolsports.com, there’s a video feature to (the podcast) as well, and then he gets this recruit.”

Kravitz added that there’s likely a lot of NIL money on the table for Hunter by going to Jackson State, and they played a clip of a recent appearance by Sanders on a podcast with Barstool president Dave Portnoy and Dan “Big Cat” Katz where Sanders eluded to a big-time signing. Katz said Sanders basically pioneered NIL and the transfer portal in college football.

“He’s using the portal of Barstool to create an opportunity for the guy that he just recruited,” Kravitz said.

Barstool has also been on a warpath signing student-athletes at all levels and sports to NIL deals. Gilliam said the popularity of Barstool with college-aged kids and the platform presented not just to hall of famers like Sanders but to student-athletes with their NIL program is changing the landscape of recruiting.

“It shows you the leverage that’s now available to schools everywhere in order to be able to bring recruits and kids in the portal to their university,” he said. “Because in a true competitive marketplace, you’ve opened the doors where a five-star recruit can go to an FCS school and not only get paid, but he’s still a kid that loves to play football. So you know he believes that he’s going to do well.”

Sports Radio News

ESPN Radio 94.1 Sells Station Naming Rights To Priority Automotive Group

“The programming on the station does not change.”

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Max Media has found an interesting new revenue stream in Virginia Beach. ESPN Radio 94.1 has sold its naming rights. The station has rebranded as Priority Auto Sports Radio 94.1 ESPN.

“This is an important partnership for us,” said Priority Automotive COO Matt Elmer. “At Priority Automotive we think sports ties everyone together, so this is a great opportunity for us to be a voice in the community and partner with the number one voice for sports in Hampton Roads, ESPN 94.1.”

The programming on the station does not change. Listeners in the 757 will still hear the nationally syndicated ESPN Radio lineup except for in afternoon drive when The Tim Donnelly Show is on the air.

“The partnership between ESPN 94.1 and Priority Automotive is a natural evolution for both companies,” President and Market Manager Keith Barton added. “From the many youth organizations to college teams, Priority Automotive Has been dedicated to sports in Hampton Roads for decades. Max Media is incredibly proud to be partnered with such a class organization.”

Priority Automotive owns 17 car dealerships across Virginia.

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Sports Radio News

SiriusXM Plots Super Bowl LVII Coverage

“SiriusXM will deliver fans around the country the unique mix of sports, music and entertainment programming that you can only find on SiriusXM.”

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SiriusXM has announced its extensive plans for coverage of Super Bowl LVII and the events leading up to the big game.

A dedicated Super Bowl pop-up channel on SiriusXM Channel 104 will be just one of the avenues SiriusXM plans to cover the event. Amber Theoharis will conduct interviews with players, and personalities making their way through Radio Row throughout the week that will air on the pop-up channel.

Mad Dog Sports Radio will have a large presence on Radio Row, with shows hosted by Chris “Mad Dog” Russo, Adam Schein, Dusty Dvoracek, Danny Kanell, and Steve Torre all airing live on location in Arizona. Former NFL All-Pro wide receiver Brandon Marshall will be on hand to host I Am Athlete Tonight from the event, as well.

“With all eyes and ears focused on Phoenix for Super Bowl Week, SiriusXM will deliver fans around the country the unique mix of sports, music and entertainment programming that you can only find on SiriusXM,” said SiriusXM President and Chief Content Officer Scott Greenstein.

“With multiple game broadcasts, several channels in Phoenix covering the latest news and providing expert analysis on the teams, interviews with many of the celebrities in town for the game, and our exclusive concert with Luke Combs, our subscribers will have exceptional access throughout the biggest week on the NFL calendar.”

ESPNU Radio hosts Colt McCoy, Rick Neuheisel, and Max Starks will also be in Arizona on Radio Row, in addition to Dusty and Danny hosting their shows each day from Radio Row.

Fantasy football expert Jeff Mans and SportsGrid Radio host Scott Ferrall will also originate content from Radio Row.

SiriusXM will offer four different game broadcasts of Super Bowl LVII. The Kansas City Chiefs and Philadelphia Eagles home broadcasts will each air, as will the national Westwood One call. Additionally, a Spanish-language broadcast will also be provided. Listeners will also be able to hear the halftime show — performed by pop star Rihanna — on Sirius XM Hits 1, The Heat, and Super Bowl LVII Radio.

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Sports Radio News

BetQL Network Going to Arizona for Super Bowl Week

“Three shows will be at the BetMGM Sportsbook in Glendale.”

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BetQL is headed to Radio Row. Audacy’s sports betting radio network will be in Arizona ahead of Super Bowl LVII. 

Three shows will be at the BetMGM Sportsbook in Glendale. BetQL Daily and You Better You Bet will be live Monday through Friday. BetMGM Tonight will be live Monday through Thursday.

The network’s hosts will stay busy in the desert. BetQL is producing 52 hours of live audio and video content. Hosts are also scheduled to make 25 live appearances across other Audacy radio stations and digital channels.

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