Last week, ESPN extended its agreement with Omaha Productions to continue the “ManningCast” (Monday Night Football with Peyton and Eli) for one more season through 2024.
In an interview with Axios’ Sara Fischer, Eli Manning said adding another year to the deal with ESPN means Peyton won’t be moving to the regular Monday Night Football broadcast booth or call games for another network.
“I have talked to him about this,” Manning told Fischer. “That shows that we are enjoying this, we’re committed to it, and hopefully, we’ll continue to do it for a while.”
During the conversation, Manning also provided some insight into how he and Peyton prepare for the “ManningCast” each week. The two former NFL quarterbacks don’t just rely on their experience and knowledge of the game, though they do reach out to coaches and quarterbacks who they know. They’re willing to talk, knowing the brothers won’t give away any trade secrets.
“A lot of times, I’ll talk to the beat writer for the team and get someone who’s been there the whole time, kind of knows some scoop, and I’ll have some questions for them,” Manning explained.
Though Eli didn’t say it outright, the extended “ManningCast” control appears to indicate that Peyton won’t be part of any ownership group aiming to buy the Denver Broncos.
Yet ESPN has employed broadcasters who had front-office or consulting roles with sports teams before, such as Alex Rodriguez being a special adviser with the New York Yankees while he was an analyst on Sunday Night Baseball. (Rodriguez will also remain on Fischer’s entire interview with Manning is worth reading, which includes crediting the New York media with preparing him for broadcasting and thoughts on why alternate broadcasts are becoming so popular.
NFL Considers Ending Pro Bowl Amidst Low Ratings
“Mark Maske of The Washington Post reports the future of the Pro Bowl was discussed on Tuesday during the owners’ meetings in Atlanta.”
The NFL is obsessed with TV ratings. It isn’t a surprise that the league may not be willing to tolerate the Pro Bowl underperforming for much longer.
In 2022, the NFL’s all-star game produced it’s lowest ratings in 16 years. Fewer that 7 million people tuned in to watch the game across ABC, ESPN and DisneyXD.
“The (Pro Bowl) game doesn’t work,” NFL Commissioner Roger Goodell said Tuesday after the owners’ meeting in Atlanta. “We need to find another way to celebrate the players.”
There are two proposed alternatives that have been reported. The Washington Post says the league is considering launching a seven-on-seven competition. It would not include tackling or full clocks. The other report comes from Ian Rapport of the NFL Network. He says the league is considering hosting a series of skills competitions over the course of what would be branded an all-star week. The NFL has partnered with DirecTV in the past to present similar events during Super Bowl Week.
No details have emerged or final decisions made. Mark Maske of The Washington Post reports the future of the Pro Bowl was discussed on Tuesday during the owners’ meetings in Atlanta.
Former Hulu Exec Michael Schneider Hired To Run Bally Sports+
“Schneider previously was VP of brand and content marketing at Hulu, where he had involvement in various marketing efforts for Hulu + Live TV.”
Schneider will oversee the direct-to-consumer platform that will also be the hub for Bally Sports live programming.
Schneider previously was VP of brand and content marketing at Hulu, where he had involvement in various marketing efforts for Hulu + Live TV.
“Throughout his career, Michael has successfully launched and developed DTC streaming and service platforms and created immersive engagement experiences,” said Sinclair COO and president of broadcast Rob Weisbord. “He is a terrific addition to the team as we build out the Bally Sports+ offering, its exclusive content and passionate fan community.”
Even before Hulu, Schneider had a hand in streaming. He was a founding member of the PlayStation Vue launch team.
Marquee Sports Network Weighs Streaming Options Outside of Bally Sports+
“Marquee GM Mike McCarthy said to Sports Business Journal there’s no rush, but the network is hopeful they can have something in time for the 2023 season.”
As Sinclair Broadcast Group prepares to launch Bally Sports+, its direct-to-consumer platform that will be home to Bally Sports live events, the Chicago Cubs are weighing their options for Marquee Sports Network, which the team co-owns with Sinclair.
Despite being under the Sinclair umbrella, Marquee is its own free-standing RSN from the rest of the Bally Sports networks across the country.
Marquee is readily available on a number of cable providers, but the only thing that’s really missing is its own standalone streaming platform for games. Marquee GM Mike McCarthy said to Sports Business Journal there’s no rush, but the network is hopeful they can have something in time for the 2023 season.
“We’re always interested in being on the cutting edge with the ultimate deliverable to our consumer,” McCarthy said. “But there isn’t any contractual clock ticking to make us feel that way. It’s how we’ve approached things from the beginning. Between our two ownership groups, there’s a lot of aggression to get it right. And I think you’ll see something along those lines shortly.”
The TV ratings will always be of top interest for MLB, especially regional ratings. But as the league has worked to embrace more streaming options for games, striking deals with Apple and Peacock for rights this season, it’s all about providing what the fans and viewers want.
“We now have the ability to do so much more, to properly tell the story of a 162-game season,” said Crane Kenney, Chicago Cubs president of business operations. Kenney was instrumental in the launch of Marquee. “We love baseball, we love the game, and we love the opportunity we have to share it with our fans in really deep ways.”