Connect with us
blank

Sports TV News

Turner Sports SVP Tara August Clarifies Kobe Bryant ‘Inside the NBA’ Situation

“It wasn’t that he didn’t want to do PR or other things or a litany of things to promote the show. It was actually the press release wording where the deal fell apart.”

Ricky Keeler

Published

on

blank

In any press release from a media company or public relations firm, the wording is always important because you never know what effects it can have. In fact, according to Turner Sports senior vice president Tara August, it ended up costing them hiring Kobe Bryant. 

Last week, Charles Barkley was on The Draymond Green Show on The Volume and revealed to Green that Turner Sports had a deal with Kobe Bryant, but it ended up falling through.

Soon thereafter, August went on The Steam Room with EJ and Chuck podcast with Barkley and Ernie Johnson just to clarify Barkley’s comments a little bit. He wasn’t wrong, but it was actually the wording in the press release that cost the big deal from happening 12 hours before it was going to be official. 

“It was an amazing opportunity that we had when Kobe had announced that he was retiring,” said August. “We knew he was the best and we wanted him with TNT with you guys. This was the season right before we added in the additional Tuesdays. We started talking to Kobe at the All-Star Break and then meeting with him along the way up until the end of the season.”

“We got the deal done, a short version of the deal done. He was really excited. We made up plans that we were going to announce it during the playoffs,” she continued. “The great Craig Barry and Drew Watkins came up with this amazing piece of tape that we would use as the announcement video. Kobe had his creative hands in it. We did the deal and then we got to the press release.

“The press release talked about what he would be doing on Tuesdays and Thursdays with TNT and Inside The NBA and contributing the rest of the season. He didn’t like that kind of phrasing in the press release. It wasn’t that he didn’t want to do PR or other things or a litany of things to promote the show. It was actually the press release wording where the deal fell apart.”

In fact, Bryant actually had a lot of ideas for Turner Sports that the company was willing to try.

“End of the season came and he had some really unique ideas about the Tuesday package,” August said. “We were going to sort of say hey, do you want to executive produce this with us in a different way? He had some really unique ideas. I don’t think that we were totally bought into all of them, but we were willing to try.”

While the deal never got done, August mentioned that the two sides were able to work on different ideas together. However, she like everyone else, wonders what would have happened if Bryant had decided to join TNT:

“The best thing that came out of it was we still worked with him,” said August. “Both sides really still had so much respect for each other… He still came on our air and did some other really fun projects. It was one of those deals that never really got out that it could have happened and how that would have changed things.” 

Sign up for the BSM 8@8

The Top 8 Sports Media Stories of the Day, sent directly to your inbox, every morning at 8am ET.

Invalid email address
We promise not to spam you. You can unsubscribe at any time.

Sports TV News

Mike Breen: My Dream Was to Be a DJ at WPLJ

“I enjoyed being on the air and talking. So my initial thought was, ‘I’m going to be a disc jockey.’”

blank

Published

on

blank
Courtesy: ESPN Images

These days, WPLJ in New York City is a Christian station owned by the Educational Media Foundation. When Mike Breen was a kid in Yonkers though, it was one of the most influential rock stations in America and the man who is now known as the voice of the NBA wanted to be on the air there.

On the latest edition of Dan Le Batard’s South Beach Sessions podcast, Breen revealed that he always loved sports. His first introduction to broadcasting though came from a neighbor named Tony Minecola. He was a few years older than Breen and studying to be a radio broadcaster in college.

“He built a radio station in his basement and played disc jockey,” Breen told Le Batard. “’He had commercials, records, you know, everything. Like it was a real radio station, only it only went from one room to the next. That was what he was into, and that’s what he was going to college for. And we used to hang out in the basement all the time. And one day he says, ‘Hey, why don’t you come in? You want to you want to be the DJ for a little bit?’ And I’m like, okay, let me try it.’ And I fell in love with it.”

Mike Breen didn’t just fall in love with the idea of radio. He saw it as a viable career and knew exactly where he wanted it to take him.

“I enjoyed being on the air and talking. So my initial thought was, ‘I’m going to be a disc jockey.’ WPLJ was like the big rock station in New York back at that time, and I thought, ‘I’m going to be a DJ on WPLJ.’ That was my first goal.

Through the 70s and early 80s, WPLJ was an album rock station. Some of its most iconic on air personalities included Carol Miller, Pat St. John, Fr. Bill Ayers, and Mark Goodman, who was eventually one of MTV’s original VJs.

Breen said he loved the rock music of the time, especially Jethro Tull and Bruce Springsteen, but he realized that a broadcasting career could keep him close to sports too.

Obviously, he chose well. That is not to say that he couldn’t have been a great DJ if given the chance, but he went on to be the voice of the New York Knicks and has called more NBA Finals games than anyone else in history. 

WPLJ was out of the rock business by 1983 when it became a pop station.

Sign up for the BSM 8@8

The Top 8 Sports Media Stories of the Day, sent directly to your inbox, every morning at 8am ET.

Invalid email address
We promise not to spam you. You can unsubscribe at any time.
Continue Reading

Sports TV News

New Episodes of Beyond Limits Coming to CBS Sports

The series, which first premiered in September 2021, is produced by the CBS Sports Race and Culture Unit, with senior producer Sarah M. Kazadi.

blank

Published

on

blank
Courtesy: CBS Sports

CBS Sports is set to premiere new episodes of its franchise Beyond Limits, which celebrates athletes who go beyond the implicit boundaries of sports and society. Three half-hour episodes will be hosted by CBS Sports reporter AJ Ross, and will also air on CBS’ linear channel and stream live on Paramount+.

The first episode of the season is titled “Who I Am,” and it will feature Byron Perkins, who is the first openly gay football player at a historically black college or university (HBCU). Perkins is a redshirt senior at Hampton University. The show will also discuss the relationship he has with his mother and how she has impacted him both as a person and an athlete.

Two more episodes will premiere throughout the season – one on making sports adaptable and accessible; and the other featuring athletes who have moved into executive roles. The latter show includes interviews with NBA Executive Vice President and Head of Basketball Operations, Joe Dumars; New Orleans Pelicans Vice President of Basketball Operations and Team Development, Swin Cash; and NFL Executive Vice President of Football Operations, Troy Vincent.

The series, which first premiered in September 2021, is produced by the CBS Sports Race and Culture Unit, with senior producer Sarah M. Kazadi. Its first episode premieres on Sunday, June 11 at 1:30 p.m. EST/10:30 a.m. PST, and should provide fans with unique storytelling and spotlight into the journeys of various key figures in sports and media alike.

Sign up for the BSM 8@8

The Top 8 Sports Media Stories of the Day, sent directly to your inbox, every morning at 8am ET.

Invalid email address
We promise not to spam you. You can unsubscribe at any time.
Continue Reading

Sports TV News

ESPN Colleagues Pay Tribute to Neil Everett

“It was universal praise from the people that knew and worked with Everett.”

blank

Published

on

blank
Courtesy: ESPN Images

Neil Everett has become one of the faces of SportsCenter. After 23 years at ESPN, he announced that he is leaving the network.

Colleagues at the World Wide Leader took to Twitter to share their thoughts. It was universal praise from the people that knew and worked with Everett. Chief among them was his SportsCenter partner of fourteen years, Stan Verrett.

Everett has spent the last two years as part of the television studio crew covering the Portland Trail Blazers. He told Front Office Sports that he will be seeking to expand his role with the team.

If Root Sports Northwest requires references, there are plenty ESPN colleagues past and present that were immediately ready to vouch for Neil Everett.

Everett was not laid off. He turned down a new contract that would have forced him to take a pay cut.

The Walt Disney Company is in the middle of layoffs effecting every division. CEO Bob Iger has tasked his leaders with reducing costs by $5.5 billion and cutting 7000 jobs.

Sign up for the BSM 8@8

The Top 8 Sports Media Stories of the Day, sent directly to your inbox, every morning at 8am ET.

Invalid email address
We promise not to spam you. You can unsubscribe at any time.
Continue Reading
Advertisement

blank

Advertisement

blank

Advertisement

blank

Barrett Media Writers

Copyright © 2023 Barrett Media.