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An Unorthodox Journey Led Jeff Katz to Radio

Katz landed his first radio job in sales at WFPG, a station in Atlantic City, and got his start in radio due to the maudlin fact people die.

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If you want to capture Jeff Katz’s attention, clonk him over the head with a folding chair or put him in a bone-crunching bear hug. I guarantee you he’ll respond.

“Every Saturday, it was me, my dad, and pro wrestling,” Katz said. “Most of my job was to hold what we called ‘rabbit ears’ for better reception.

Katz said his favorite wrestlers included Pedro Morales and Bruno Sammartino. 

“Bruno had a bear hug. He was just one of the strongest guys in the world. Sammartino was as wide as he was tall, and people loved him. “He was the King of the WWF (World Wide Wrestling Federation,” Katz said. 

Whether pro-wrestling is real or not, Katz will tell you everyone involved was sworn to secrecy, but not so today. “It was presented as a sport, not an event. It was a competition governed by the state athletic commission.” The states wanted their taste of the revenue. 

The ten-year-old Katz was self-described as dorky and nerdy-what a catch. 

“I loved to do a lot of writing, had that transistor radio glued to my ear,” Katz said. “I was the guy who always admired radio people. Not just the on-air guys but the news people behind the scenes. People that told stories that captured your attention.”

Katz tried to learn from everybody, even if they were 821.2 miles away. “One of my first jobs was in Atlantic City. After work, I’d go by the shore with my radio, and I was able to pick up The Loop in Chicago.”

He said Steve Dahl had a big impact on his developing his radio self. Katz admired other radio people too. But he said Dahl took chances nobody else did. “He had feuds with his neighbors and talked about it on the air. Dahl would plant giant trees to upset and get back at them. He also had his being late to work sponsored by a paying advertiser.”

A quality Katz saw in Dahl was honesty. “Nothing was off-limits for him. He said he lived in an affluent area with doctors and lawyers. Even though he was ‘only’ on the radio, he made as much cash as they did.”

Katz was born and raised in Philadelphia. “I still care for the city,” he said. “Very much a blue-collar, working-class city. Most of the folks that work there had to take showers when they came home.” What Katz means is in whatever industry they made their living, they were sure to get sweaty and dirty. 

Early on, Katz said he was sure he was destined to become a ‘practitioner of the dark arts’ or a lawyer. The former probably is a more appropriate description of the job. However, that plan was derailed when his father had a heart attack.

“He always had an impeccable sense of timing,” Katz jokes about his father. Instead of going to law school, Katz became a police officer in public housing in Philadelphia. 

Most of the folks that lived there were kind, and others, not so much. “It depended on who you were talking to,” Katz said. “What you found was there were a lot of grandmothers who were terrified of what was going on outside their doors. They were almost like prisoners. Then you had a collection of young punks with no respect for anybody, including their moms and grandmas.”

Katz said you routinely dealt with professional criminals who had a unique perspective. “They’d tell me they knew they were going to get busted for this and that once in a while. But they still got away with 19 of the 20 they committed. They kind of wrote off the bust as a price of doing business.”

Working with that kind of stress and adversity taught Katz a great deal. “I have a good bullshit detector, and I’m able to tell who is running a game on me,” he said. “It’s been 25 years since I’ve worn the uniform, but I still have friendships with a lot of the people I worked with.” Those relationships have given Katz impetus to help those who are still on the force. “I developed such an appreciation for the guys and gals who protect us daily; I felt it was my calling to give something back to them.”

Katz’s way of giving back manifests in his work with peer counseling among officers. He volunteers his services and offers assistance through the police academy. 

Here comes the radio career. He grew up listening to Joey Reynolds of WFIL and WIBG in Philadelphia. 

Katz said Reynolds was doing ‘talk radio’ long before people knew what it was. The longtime radio personality had one of the classic radio DJ voices but talked a lot, complaining about things in the world. Reynolds seemed to resent the fact that he was obligated to play music.

“He’d talk about how he’d get into trouble if he didn’t play records,” Katz said.

“He’d say, ‘I hate it as much as you do.’ I remember he was doing a personal appearance at an appliance store. I saw him standing near the washers and dryers, and he was wearing an incredible black satin WFIL station jacket. Man, I wanted one of those.”

Katz said Reynolds was hysterically funny on the air and always worked on the edge; his toes were always on the line. “In many ways, he was the precursor to Howard Stern,” Katz said. “Years later, we were on a panel together, and I told the audience Reynolds was one of the reasons I got into radio.”

Reynolds got up from his chair and came over to him, faux tears in his eyes, and Reynolds apologized  for being a reason Katz decided to go into radio.

Katz landed his first radio job in sales at WFPG, an easy-listening station in Atlantic City. Katz got his start in radio partially because of the maudlin fact people die.

“In the sales department, we had a one-sheet that touted us as the number one music used in funeral homes.”

A lively endorsement for any radio station. 

“I did that for a bit; then there was an opening on air, the graveyard shift. I went to our sales manager and mentioned how I’d love to be on the air. He asked me to follow him to the ‘big board,’ which revealed I had sold nothing in January and zilch in February. In short, he felt he had nothing to lose in letting me go.” 

He worked from 10 p.m. until 6 a.m., and it was phenomenal. “I felt I’d won the lottery,” Katz said. “It was six days a week, and I got to speak on air probably once an hour. I’d do the ‘tide reports’ at the fishing pier.”

Isn’t that how Cronkite started?

While Katz got his on-air start via dead people, he said radio folks entered their career in a variety of ways. “I think a lot of people just fell into it, kind of like me,” He said. “Others came from music backgrounds, some from the legal world.”

He’s been informing and entertaining listeners in Virginia for ten years. Katz has found a sense of duty and humility as he grew older, but it wasn’t always that way. 

“I’ll admit that at one point, there was no bigger Jeff Katz fan than Jeff Katz,” he said. “That’s not me anymore. There are people I’ve known and still know whose ego makes it very difficult to get both in and out of a room.” He says family grounds him these days, as much as his need to give back.

“My daughter has special needs, and I’ve learned so much from her. She’s a reminder of what is and isn’t all that important,” Katz explained.  

He said the Katz you get at the radio station is the same guy you get at home, perhaps just a bit louder. “My wife Heidi will jump on me sometimes, telling me I talk for three hours a day on the air and sit in a corner at a party. She’d say, ‘You’re as quiet as the couch you’re sitting on.”

Heidi’s grandfather was a postman, riding a horse to make his rounds. When Katz told him he was on the radio every day, the man asked, ‘What else do you do?’ The innuendo being; you couldn’t make a living by doing something so silly.

Well, one man’s career is another man’s horses–t. 

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BNM Writers

Dan Mandis Has Done Every Job Imaginable in Radio

Mandis has been in the news radio business for a long time, which means it presents him the opportunity to wear many hats throughout his career.

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When WWTN personality Dan Mandis was ten years old, he wanted what every other red-blooded young man wanted; to have something to do with professional baseball. 

Only one problem; he sucked as a player.  

“I played little league, but I was terrible,” Mandis said. “They stuck me out in right field. I was Lupus in Bad News Bears.”  

Wow. Lupus? He must have really sucked. But Lupus made a mean martini for coach Buttermaker. Mandis had another baseball dream.  

“I wanted to be Vin Scully,” he said. “He was the greatest play-by-play guy in history, the absolute best. He drew pictures with his words.” His love of baseball hasn’t aged well. Instead of current teams and games, Mandis said he likes to flick on YouTube and watch the 1977 World Series between the Yankees and Dodgers. 

“If you grew up with baseball, it has a place in your heart,” Mandis said. “I collected baseball cards, and I was the kid who had the transistor glued to his ear listening to games.” 

There are two things I know for sure about Nashville; Minnie Pearl and the drinks are way overpriced.   

“We’re all about the free market,” Mandis said. “People from the north can come down, and we’ll take their money.” He’s been working in Nashville for eight years and just signed for another four years. According to Mandis, Nashville feels comfortable because the city embraces ‘everything that makes this country great.’ Oh, and there’s no state income tax. To avoid the exorbitant drink prices, Mandis suggests you go to a liquor store and pre-game before you go downtown. If you don’t know what that means, ask one of your kids.  

“I hate to sound like I’m pandering, but this state is ripped right out of Americana,” Mandis said. “Cities like Los Angeles and San Francisco are crime-ridden and have massive homeless issues. Down here, we have southern values.” He admits Nashville has its share of crime but nothing like other cities. The suburbs, he says, are second to none. 

If you find yourself in Nashville and are into presidential history, he says you have to visit Andrew Jackson’s Hermitage. There are lots of wineries and whiskey producers. Mandis sounds like a public service announcement for Tennessee.  

He loves baseball films too, like For Love of the Game and Moneyball. 

“For me, those are comfort movies,” Mandis said. “If it has baseball and a love story, I’m hooked.”  

Mandis likes prequels more than sequels, especially the Star Wars franchise.  

“I prefer Better Call Saul to Breaking Bad. Saul is one of the more intriguing characters in history.” He said movies don’t pack the same punch they used to.  

“I was a terrible student in high school. My passions didn’t really lend themselves to do a lot of reading. With one exception, I’m fascinated by the Civil War and so much of that went on down here. If I could go back in time, I’d be in the crowd for the Gettysburg Address.” 

That seems like a wasted wish. Lincoln’s speech was only two minutes long. 

The south and things southerners love have been a target during the past few years. Mandis said he understands when folks became upset when some of the statues were taken down. “I’m against it,” he said. “If you’re going to take down a statue of Robert E. Lee, that’s a mistake. He’s an important historical figure, and many in the south appreciate his role in the Civil War.” 

Mandis said he wouldn’t think of going up to someone and tell them to tear down their statue because he didn’t agree with them. 

What would he do if he got fired after the next four years? Retire and go off into the sunset? “I work in radio, and I’m a man of modest means,” Mandis said. “My goal in radio has always been to be that morning guy who has been in the market forever.” He’s not looking for syndication, a major market, or hoping to be a top-ten radio personality. That’s not on the radar. “I’ve had a long and pleasant career.” 

You can listen to Mandis daily from 5:00 a.m. – 9:00 a.m. on Nashville’s Morning News on WWTN.

Working in radio for as long as he has, Mandis has become a deft interviewer. He counts his interview with Steve Perry of Journey as one of his best and favorite.  

“I was allotted 20 minutes to talk with him,” Mandis said. “We ended up talking for about an hour and twenty minutes. He found the first question I asked to be interesting, and it was golden from there.” 

He said it pays to do your research on a subject. “I cared enough to really know about him, prepped for the interview, and I could tell Perry respected that.” Mandis said rock star Perry used to clean Turkey coops for a living.  

Mandis has done it all; worked as a call-screener, board operator, producer, news anchor, a news and traffic reporter, and now host. He also worked with Dr. Laura Schlessinger for many years.   

Mandis said his favorite all-time radio gig was traffic reporting in his hometown of Los Angeles. “I loved it. It goes back to my dream of play-by-play. Back in those days, all the reports were (for the most part) live. In a region the size of Los Angeles, it was a blast to do live reports on big-time radio stations as the traffic situation evolved. Such a blast.” 

“I was an off-air PD, then became a full-time host. I believe that’s unusual, but not sure.” He has amassed a collection of awards, including the Colorado Broadcasting Award for best radio imaging. Mandis was an AP winner for best reporter in Indiana and was nominated for a Marconi last year. “I was robbed,’ he jokes.  

He said his father was a big talk radio fan, listening to KABC in Los Angeles. “Early, I hated it, but tastes change,” Mandis said. “It was always a dream of mine to host a show on KABC in honor of my dad. I kind of did. I guest-hosted Red Eye Radio, and their LA affiliate is KABC. Given my lack of success in getting an opportunity on KABC, that will have to do.” 

“I’ve never really worked in anything but talk radio,” Mandis said. “It’s the greatest and most viable format, in my opinion.” 

If the radio gigs dry up, he’ll always have Lupus’ spot in right field.  

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BNM Writers

Possible Reversal of The 1973 Roe vs. Wade Decision Dominates Network TV Coverage

“Surprisingly, the overall cable news landscape remained relatively steady in prime time on May 2.”

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News of Justice Samuel Alito’s initial draft majority opinion that would have the Supreme Court overturn the landmark 1973 Roe v. Wade decision — which guaranteed federal constitutional protections of abortion rights — immediately spread like wildfire on the evening of May 2nd.

The development, first reported by the website Politico starting within the 9 p.m. ET hour, holds monumental implications for the nation if the Court officially does overturn the law.

Yet, surprisingly, the overall cable news landscape remained relatively steady in prime time on May 2. Compared to the three prior Monday nights (averaging Apr. 11, 18 & 25), MSNBC’s flagship program “Rachel Maddow Show” slipped 4 percent to 1.94 million total viewers, according to Nielsen Media Research. Its lead-out “Last Word with Lawrence O’Donnell” (1.45 million) was down 7 percent. 826,000 then tuned in to “The 11th Hour” up 3 percent.

Over at CNN, the 9 p.m. hour of “Anderson Cooper 360” (660,000 viewers) ticked up one percent. “Don Lemon Tonight” grew ten percent in the 10 p.m. hour (689,000 viewers) but fell two percent in the 11 p.m. hour (517,000 viewers).

Fox News Channel’s coverage focused on how the leak from the Supreme Court occurred. “Hannity” (2.79 million) stayed even, while the subsequent two lead-out programs on the night jumped up the most (of all cable telecasts) in raw figures — each increased by two million viewers: “The Ingraham Angle” (2.4 million; +9 percent from the 2.2 million average of Apr. 11, 18, 25) and “Gutfeld!” (2.15 million; +10 percent from the 1.95 million average of Apr. 11, 18, 25).

Cable news averages for May 2-8, 2022:

Total Day (May 2-8 @ 6 a.m.-5:59 a.m.)

  • Fox News Channel: 1.484 million viewers; 241,000 adults 25-54
  • MSNBC: 0.631 million viewers; 69,000 adults 25-54
  • CNN: 0.478 million viewers; 102,000 adults 25-54
  • HLN: 0.183 million viewers; 52,000 adults 25-54
  • CNBC: 0.132 million viewers; 32,000 adults 25-54
  • Newsmax: 0.132 million viewers; 18,000 adults 25-54
  • Fox Business Network: 0.112 million viewers; 12,000 adults 25-54
  • The Weather Channel: 0.111 million viewers; 22,000 adults 25-54

Prime Time (May 2-7 @ 8-11 p.m.; May 8 @ 7-11 p.m.)

  • Fox News Channel: 2.286 million viewers; 352,000 adults 25-54
  • MSNBC: 0.996 million viewers; 107,000 adults 25-54
  • CNN: 0.605 million viewers; 131,000 adults 25-54
  • Newsmax: 0.223 million viewers; 26,000 adults 25-54
  • HLN: 0.206 million viewers; 57,000 adults 25-54
  • CNBC: 0.149 million viewers; 54,000 adults 25-54
  • The Weather Channel: 0.142 million viewers; 25,000 adults 25-54
  • Fox Business Network: 0.059 million viewers; 8,000 adults 25-54
  • NewsNation: 0.052 million viewers; 10,000 adults 25-54

Top 10 most-watched cable news programs (and the top MSNBC and CNN programs with their respective associated ranks) in total viewers:

1. Tucker Carlson Tonight (FOXNC, Tue. 5/3/2022 8:00 PM, 60 min.) 3.449 million viewers

2. The Five (FOXNC, Tue. 5/3/2022 5:00 PM, 60 min.) 3.431 million viewers

3. The Five (FOXNC, Mon. 5/2/2022 5:00 PM, 60 min.) 3.371 million viewers

4. Tucker Carlson Tonight (FOXNC, Wed. 5/4/2022 8:00 PM, 60 min.) 3.284 million viewers

5. The Five (FOXNC, Thu. 5/5/2022 5:00 PM, 60 min.) 3.220 million viewers

6. Tucker Carlson Tonight (FOXNC, Mon. 5/2/2022 8:00 PM, 60 min.) 3.188 million viewers

7. The Five (FOXNC, Wed. 5/4/2022 5:00 PM, 60 min.) 3.182 million viewers

8. The Five (FOXNC, Fri. 5/6/2022 5:00 PM, 60 min.) 3.151 million viewers

9. Tucker Carlson Tonight (FOXNC, Thu. 5/5/2022 8:00 PM, 60 min.) 3.047 million viewers

10. Hannity (FOXNC, Wed. 5/4/2022 9:00 PM, 60 min.) 2.876 million viewers

36. Rachel Maddow Show (MSNBC, Mon. 5/2/2022 9:00 PM, 60 min.) 1.941 million viewers

159. Real Time With Bill Maher “Episode 599” (HBO, Fri. 5/6/2022 10:01 PM, 55 min.) 0.870 million viewers

161. Stanley Tucci “Piedmont” (CNN, Sun. 5/8/2022 9:00 PM, 60 min.) 0.859 million viewers

290. Last Week Tonight (HBO, Sun. 5/8/2022 11:01 PM, 42 min.) 0.567 million viewers

356. The Daily Show (CMDY, Wed. 5/4/2022 11:00 PM, 31 min.) 0.434 million viewers

Top 10 cable news programs (and the top  CNN, MSNBC, HBO and HLN programs with their respective associated ranks) among adults 25-54

1. Tucker Carlson Tonight (FOXNC, Tue. 5/3/2022 8:00 PM, 60 min.) 0.623 million adults 25-54

2. Tucker Carlson Tonight (FOXNC, Mon. 5/2/2022 8:00 PM, 60 min.) 0.553 million adults 25-54

3. The Five (FOXNC, Tue. 5/3/2022 5:00 PM, 60 min.) 0.533 million adults 25-54

4. Tucker Carlson Tonight (FOXNC, Thu. 5/5/2022 8:00 PM, 60 min.) 0.503 million adults 25-54

5. Tucker Carlson Tonight (FOXNC, Wed. 5/4/2022 8:00 PM, 60 min.) 0.480 million adults 25-54

6. Hannity (FOXNC, Tue. 5/3/2022 9:00 PM, 60 min.) 0.475 million adults 25-54

7. The Five (FOXNC, Wed. 5/4/2022 5:00 PM, 60 min.) 0.474 million adults 25-54

8. The Five (FOXNC, Mon. 5/2/2022 5:00 PM, 60 min.) 0.445 million adults 25-54

9. The Ingraham Angle (FOXNC, Tue. 5/3/2022 10:00 PM, 60 min.) 0.444 million adults 25-54

10. The Five (FOXNC, Thu. 5/5/2022 5:00 PM, 60 min.) 0.441 million adults 25-54

76. Last Week Tonight (HBO, Sun. 5/8/2022 11:01 PM, 42 min.) 0.231 million adults 25-54

81. Rachel Maddow Show (MSNBC, Mon. 5/2/2022 9:00 PM, 60 min.) 0.228 million adults 25-54

96. Don Lemon Tonight (CNN, Mon. 5/2/2022 10:00 PM, 60 min.) 0.211 million adults 25-54

129. The Daily Show (CMDY, Tue. 5/3/2022 11:00 PM, 31 min.) 0.167 million adults 25-54

152. Real Time With Bill Maher “Episode 599” (HBO, Fri. 5/6/2022 10:01 PM, 55 min.) 0.154 million adults 25-54

Source: Live+Same Day data, Nielsen Media Research

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BNM Writers

What Would a Jeff Warshaw Consortium Takeover of Cumulus Mean?

When the news of Warshaw’s consortium became public, some of us looking for a knight on a white horse wondered if this was what we had been waiting for. The announcement led to the question: would a Jeff Warshaw-led Cumulus be an improvement over the current management?

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On April 14, 2022, reports became public that a consortium led by Connoisseur Media CEO Jeff Warshaw made an unsolicited, $1.2 billion bid (including debt) to acquire Cumulus Media.

Reuters reported that Warshaw planned to take the company private with a bid of $15 to $17 per share. As a result, Cumulus shares which traded in the $10 – $11 range over the past year, jumped to $14.21, a 40% increase and a level not seen since July 2021.

Cumulus management responded to the reports by acknowledging the indication of interest and stated it was “reviewing the letter.”

During Cumulus’s Q1 22 earnings call on May 4, President/CEO Mary Berner announced a $50 million stock buyback program and rejected the Warshaw consortium acquisition bid.

Radio companies have lagged the overall financial markets for over a decade. I have participated in conversations with groups that already own radio stations and others currently outside the industry who have considered buying radio groups.

In 2013 music streaming service Pandora bought an FM station in Rapid City, South Dakota. Upon first hearing that news, some of us thought perhaps they realized how undervalued FM signals were and would invest in the medium. Alas, Pandora thought they had found a backdoor means to lower its music royalty costs but otherwise had little interest in broadcast radio.

As somebody who has been involved in every facet of the radio industry for nearly 40 years, I was interested in far more than just the investment implications of the proposed buyout.

When the news of Warshaw’s consortium became public, some of us looking for a knight on a white horse wondered if this was what we had been waiting for. The announcement led to the question: would a Jeff Warshaw-led Cumulus be an improvement over the current management?

To answer that question, I used reviews from the website Glassdoor. Reviewers can rate the company on a one to five bases, with five the best and one the worst.

These reviews have to be taken with a grain of salt as former employees may have an ax to grind, but this caveat holds equally true for all employers.

The company Jeff Warshaw currently runs, Connoisseur Media, receives an average of 2.9 stars (out of five) on Glassdoor. This rating is based on just 32 reviews, so the low sample size is a factor to consider.

Cumulus currently has an average of 3.2 stars on Glassdoor based on over 800 reviews.

These Glassdoor reviews suggest that a new Cumulus led by Warshaw wouldn’t be an improvement over the current management. If it takes a knight on a white horse to make Cumulus a better company to work for, it will have to wait for another day.

To be fair, I don’t know Jeff Warshaw. I have never spoken with him. I would appreciate the opportunity to talk to him at the appropriate time (assuming that his attempted takeover remains ongoing). I also welcome employees of Connoisseur or Cumulus who feel the average reflected on Glassdoor is unfair to contact me (andy@andybloom.com). I will accept comments and input anonymously regardless of whether it is more positive or negative than Glassdoor poses for use in a future column.

While we’re looking at the reviews for Connoisseur and Cumulus, it’s a worthwhile exercise to see how the other major radio broadcast groups fare:

iHeart also rates a 3.2 with over 2,200 reviews.

Audacy receives a 3.5, which is misleading as it’s based on 23 reviews. Entercom had 691 reviews and rates a 3.1.

The best I can find in the industry among the majors is Cox with 4.1. Again, this may be deceiving. Apollo Global Management scores a more modest 3.1.

Hubbard has no reviews. I’m not sure why.

SiriusXM appears to have the highest current score at 3.6.

You’ll find common themes, positive and the negatives are dizzyingly familiar across the companies throughout these reviews.

The main reoccurring negative themes include:

· Low pay

· Long hours

· No chance for advancement

· Doing the work of too many people

· Management pays lip service to feedback but doesn’t do anything

The main reoccurring positive themes include:

· The people

· Fun place to work

· Perks – such as free tickets

· Glad to be working in the industry

I was curious about the differences between the companies employees rated higher and lower to work for. Listening to a couple of recent earnings calls revealed some of the variations. In next week’s column, we will examine some of the differences.

Are the pros and cons listed above familiar to you? I welcome your input and anonymous comments for next week’s follow-up column. Please reach out to me at andy@andybloom.com.

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