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The Athletic SVP/GM Evan Parker Announces Exit
“A big part of my motivation for joining The Athletic was to help create something long-lasting that would thrive well beyond my time with the company. I’m proud that we’ve done that.”

Published
6 months agoon
By
BSM Staff
Evan Parker, a Senior Vice President and General Manager at The Athletic, has announced he is departing the digital outlet.
In a post on LinkedIn, Parker shared that Friday, April 21st will be his final day with the company.
“To call this experience a dream is an understatement,” wrote Parker.
Parker joined The Athletic in July 2019 after spending 8 years working in content for NASCAR.
“A big part of my motivation for joining The Athletic was to help create something long-lasting that would thrive well beyond my time with the company,” he added.
“I’m proud that we’ve done that, and under the ownership of The New York Times (which acquired us 14 months ago), I have zero doubt I’ll be able to read The Athletic until I’m old and gray.”
Parker did not share what his next step would be, simply stating that he is “going to be partnering with a few people I deeply respect and admire on a new project”. He added that he would share more details soon.
Sports Online
Sports Media Reacts to Passing of Jim Caple
“We all love Jim Caple so much and he loved you.”

Published
17 hours agoon
October 3, 2023By
BSM Staff
Longtime ESPN baseball writer Jim Caple passed away on Sunday, his wife announced in a statement on social media. The 17-year ESPN veteran covered 20 World Series for the network, in addition to other sports media endeavors with the St. Paul Pioneer Press and the Seattle Post-Intelligencer.
He most recently wrote for The Athletic on topics including baseball, tennis, and the WNBA. Caple had been fighting both ALS and dementia and passed away at the age of 61, surprising and devastating those across the sports media world.
“My person, best friend, and husband died on Sunday afternoon,” his wife wrote on Facebook. “We all love Jim Caple so much and he loved you. Many great times, laughs, and adventures with all of us with Jim. Go in peace, my love.”
Kevin Jackson, a former vice president at ESPN and Caple’s editor, issued a statement on the passing of his venerated colleague. The duo worked closely on many stories for ESPN platforms, including on Page 2 where he was able to transform a story into a book deriding the New York Yankees titled, “The Devil Wears Pinstripes.”
“Jim was an amazing and prolific writer who always found the joy in sports,” Jackson said. “Whether he was writing about baseball, the Olympics, the NCAA Tournament or his beloved Tour de France, Jim cared deeply about the games we play, but he never took them too seriously.”
Those within the sports media industry reacted to the unfortunate news, sharing their memories of Caple and expressing their condolences.
Heartbroken over the passing of one of my favorite people in the world, Jim Caple
— Jayson Stark (@jaysonst) October 2, 2023
Jim & I shared a special love of the offbeat side of baseball. And it led us to so many laughs, unforgettable stories and “award-winning” ESPN videos.
Jim was a brilliant, beautiful soul. RIP, pal pic.twitter.com/bZu6qGdqY5
Devastated beyond words by the loss of my longtime friend and former ESPN colleague Jim Caple. He was brilliant, creative, thoughtful and kind. We love you, Capes. Rest easy. pic.twitter.com/CE02ccq9mC
— Jerry Crasnick (@jcrasnick) October 2, 2023
In a difficult month of personal losses and shocking ends to lives well spent, to learn last night that Jim Caple had passed further drained my drained emotional pool. He was brilliant, he was principled, kind. He once gave me a book he believed I would never forget.
— Peter Gammons (@pgammo) October 3, 2023
Jim Caple was a sportswriter (and cyclist) who saw the beauty in smaller sports and minor moments. He really did it all, around the world. A loss for Olympians and athletes of all backgrounds. Condolences to all of his family and friends.
— Jason Gay (@jasongay) October 2, 2023
Working with Jim Caple at ESPN was a pleasure and a privilege. Hearing that he's gone already is simply devastating. I was always struck by his balance of taking joy in sports, an example we can all profit from; I know I do.
— Christina Kahrl (@ChristinaKahrl) October 2, 2023
Saddened for the passing of my Page 2 colleague Jim Caple, who embodied the spirit of P2 with his combination of reporting chops and unique story ideas, which I always envied because he turned “wouldn’t it be amazing if…” into reality. Condolences to his family, friends & fans.
— Dan Shanoff (@danshanoff) October 2, 2023
Very sorry to hear this. Jim Caple was a great talent with his own distinct voice. We covered the Beijing Olympics together for ESPN and he was good company. https://t.co/oFKeHhaLz5
— Pat Forde (@ByPatForde) October 2, 2023
Deeply sad to hear that my old Page 2 colleague Jim Caple has passed away—he was a delightful person to work with, funny and generous and kind.
— Patrick Hruby (@patrick_hruby) October 3, 2023
Sports Online
Former CNN Exec Jeff Zucker Purchases Stake in Front Office Sports
“The team at Front Office Sports has built an impressive platform for sports business journalism, and I’m excited to help it grow in the years ahead.”

Published
2 days agoon
October 2, 2023By
BSM Staff
Upon his departure from CNN one year ago, former network president Jeff Zucker launched RedBird IMI, a venture looking to invest in properties throughout the media and finance industries. The entity is composed of private equity firm RedBird Capital Partners and International Media Investments, and it has approximately $1 billion in capital backing from key figures within both entities. Zucker is now set to make his first acquisition and third investment with the reported purchase of a minority stake in Front Office Sports, a multiplatform media brand covering all aspects of sports business.
The company was launched by Chief Executive Officer Adam White and President Russell Wilde while they were in college, and the property rapidly flourished over the last several years. While most of the content from the publisher is free, it did begin selling paid subscriptions in 2021 and was able to raise $5 million from Crain Communications last year at an overall valuation of $25 million. According to Axios, which first reported news of negotiations and, ultimately, the closed deal, Front Office Sports will be part of EverWonder Studio – a new, non-fiction content outlet – being led by former Time, Inc. president Ian Orefice.
Orefice was recently involved in a deal between the studio and Meadowlark Media pertaining to a feature documentary about a feature documentary between tennis stars Chris Evert and Martina Navratilova. With Zucker’s purchase, the company now has a valuation of $40 million, and it also installs him as co-chairman of the board alongside Jason Stein, an investor within SC Holdings.
“The team at Front Office Sports has built an impressive platform for sports business journalism, and I’m excited to help it grow in the years ahead,” Zucker said in a statement. “Audiences are more interested than ever in the business of sports, and this investment will allow Front Office Sports to create even more compelling news content that draws people in.”
The minority investment encompasses the 20% previously owned by Crain Communications, and also includes additional shares from SC Holdings. Both RedBird IMI and SC Holdings will have equal minority stakes, while the rest are owned by employees.
“The business of sports has become ubiquitous in recent years, permeating across all corners of culture. It now commands mainstream attention and is part of even the most casual fan’s daily content consumption,” White said in a statement. “The foundation of our company was built on a deep understanding and connection to this shift, and has long informed our editorial strategy and product development. As we enter this next stage of expansion, we are incredibly excited to partner with Jeff Zucker, one of the media industry’s greatest minds.”
“Front Office Sports has become a clear leader and important voice in the growing sports media landscape,” Stein added in a statement. “We were an early believer in their approach to covering sports in a way that would influence business leaders and inform fans. This credibility with highly coveted audiences will continue to separate them as they expand the business.”
Front Office Sports has a twice-daily newsletter with more than 800,000 subscribers and reports on news targeted towards both mainstream consumers and industry professionals. In recent news, the outlet was one of the first to report on Taylor Swift being in attendance for the Sunday Night Football matchup between the New York Jets and Kansas City Chiefs. The company currently employs more than 40 reporters to contribute to its content, ensuring that it remains a timely and credible source of information.
Sports Online
Sports Media Reacts to NFL Toy Story Broadcast
Sports media was ablaze with reaction to the unique broadcast.

Published
2 days agoon
October 2, 2023
The NFL held the first London game of the season on Sunday as the Jacksonville Jaguars took on the Atlanta Falcons. In addition to being the first ESPN+ exclusive game of the season, the game also featured a kid-focused, Toy Story-themed simulcast.
Similarly to how the NFL did their SpongeBob SquarePants simulcasts, trackers on all the players allowed for the game to be transformed into the world of the beloved Pixar film series.
ESPN had a similar simulcast earlier this year in its NHL coverage, having a game transformed into the Disney show Big City Greens.
Several across sports media had positive reactions to Sunday’s Toy Story Football.
Yea the @nfl and @Disney got this Toy Story broadcast right! My mini-me is loving it 😂
— Damien Woody (@damienwoody) October 1, 2023
tuned in to exactly 30 seconds of this toy story telecast and I could watch every NFL game like this for the rest of my life
— Clinton Yates (@clintonyates) October 1, 2023
I have one request, if there is an
— Kyle Brandt (@KyleBrandt) October 1, 2023
😡ANGRY RUN😡 in the Toy Story broadcast, I’d like this kid to run in and grab the pieces. pic.twitter.com/OF7ye1FQ1e
Confirmed. The @toystory presentation is a winner. My kids are watching the @Jaguars @nfl #ToyStoryFundayFootball pic.twitter.com/AEH4LuAZRr
— John Mamola (@JohnMamola) October 1, 2023
Our twins are 12. When they were very small they were in love with all things Toy Story.
— Colin Dunlap (@colin_dunlap) October 1, 2023
They have stopped, dead in their tracks, to watch this Toy Story football broadcast. Laughing, smiling, cheering, dancing like Woody, telling old stories.
This really is an awesome thing.
I guess the Toy Story NFL cartoon game is working.
— Tim Donnelly (@DonnellySports) October 1, 2023
Having Slinky Dog be the first down marker is hilarious too. pic.twitter.com/etR2zdfp7y
The Toy Story broadcast of the Jacksonville-Atlanta game is pretty cool. Great way to get young kids engaged in the NFL. It also reminds me that I need to see Toy Story. Haven’t seen any of the movies.
— Jemele Hill (@jemelehill) October 1, 2023
We love it. #ToyStory pic.twitter.com/oJR8tYrd2o
— Kay Adams (@heykayadams) October 1, 2023
How much is the "Toy Story NFL 24" game gonna cost?
— Kevin Whitey Gleason (@whiteygleason) October 1, 2023
While the majority of the reaction was overwhelmingly positive, there were some who didn’t care for the simulcast and how it was presented. Barstool’s Kevin Clancy was in that group.
Not to get all parenty on a Sunday, but this Toy Story broadcast is stupid. I thought it would be like the Nickelodeon broadcasts with extra graphics and packages. This entirely gamified version sucks. Kids who like sports, like sports. This fake version is unnecessary
— KFC (@KFCBarstool) October 1, 2023

Jordan Bondurant is a features reporter for Barrett Sports Media. He’s a multimedia journalist and communicator who works at the Virginia State Corporation Commission in Richmond. Jordan also contributes occasional coverage of the Washington Capitals for the blog NoVa Caps. His prior media experiences include working for the Richmond Times-Dispatch, the Danville Register & Bee, Virginia Lawyers Weekly, WRIC-TV 8News and Audacy Richmond. He can be reached by email at [email protected] or follow him on Twitter @J__Bondurant.