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FS1 Afternoon Programs Continue Ratings Success

“The Herd,” “First Things First,” and “Speak” are all reporting growth for Sept. 2023 within the FS1 studio lineup.

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FS1
Courtesy: FOX Sports

Studio shows on FS1 continue to attain new levels of record viewership coming off of a record-setting Super Bowl, which is considered the most-watched television program in American history with an adjusted average final viewership of 115.1 million households.

The daily studio lineup has remained steady in the afternoons over the last year following a schedule adjustment that moved First Things First to the daypart. This modification has resulted in precipitous growth for the program hosted by Kevin Wildes, Nick Wright and Chris Broussard.

The afternoon show just attained its most-watched month ever, which is up 113% year-over-year. Moreover, six of the program’s top-10 most-watched telecasts aired over the last month. Overall, the show has had 13 consecutive months of double-digit YoY growth, with every month in the new timeslot surpassing the one previous to it.

Following First Things First is Speak, the remodeled program featuring Joy Taylor, LeSean McCoy, and Emmanuel Acho, and the studio show continues to set records. Last month accounted for its most-watched September ever, up 77% YoY and its most-watched month in general since January 2020. Viewership of the program has steadily grown since the debut of the revamped show, with data from Nielsen Media Research indicating an 11th consecutive month of YoY growth in the slot.

Preceding both programs, Colin Cowherd and Jason McIntyre bring their insights and perspectives on The Herd, which is also simulcast across FOX Sports Radio. As for its performance on FS1, the show just tied its most-watched month ever and is up 39% YoY.

These figures account for the 10th consecutive month of YoY viewership growth, a significant achievement for the program as it faces new competition from The Pat McAfee Show across ESPN’s linear and digital platforms.

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Sports TV News

Dan Le Batard: I Thought Pat McAfee Would Grow College GameDay, But That Hasn’t Happened

Le Batard said McAfee is playing under a different set of rules than others at ESPN.

Jordan Bondurant

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Pat McAfee
(Photo: ESPN Images)

Pat McAfee has checked all the boxes Disney and ESPN leadership had when the former NFL punter brought his daily sports talk show into the fray, but one area where it seems like the waters aren’t so smooth for McAfee is in his reception as an analyst on College GameDay.

GameDay viewers have not shied away from making their feelings known that they don’t like seeing McAfee on the show, and Dan Le Batard has found the criticism quite interesting.

On The Dan Le Batard Show with Stugotz on Thursday, Le Batard said he thought having Pat McAfee on GameDay would continue taking the show to the next level, but it turns out he was wrong in some respects.

“And so they get McAfee and they give him a new set of rules,” Le Batard said. “But I thought that would result in College GameDay getting bigger and better. More popular. I underestimated the allegiance that the viewer has to David Pollack.”

“I’m reading him and everyone around him saying he’s a good teammate, they all love him, they’re all getting along with him,” Le Batard added. “He is effusive, he is such a positive person. He is effusive in his praise for the people on that sat. But now the numbers are coming back, and this is something that McAfee couldn’t have expected.”

Executive producer Mike Ruiz chimed in saying that a contributing factor in the changing conditions at GameDay is due to the mass layoffs and non-renewals of more expensive talent over the last couple years. He said there was going to be a natural need to switch things up after cutting ties with the likes of Pollack, Tom Rinaldi, and Chris “The Bear” Fallica.

“The format of the show when you take someone like that, you’re changing it,” Ruiz said. “You’re changing the emotional stories that made you cry in advance of a Purdue/Ohio State game. All that stuff starts going away. And now it’s not just going away, some of that stuff is going to FOX.”

Dan Le Batard responded saying he wasn’t trying to blame Pat McAfee for Big Noon Kickoff closing the gap on GameDay and negative fan feedback. But all of a sudden now that FOX can tout its pregame show continuing to grow and be a successful alternative to ESPN’s product, the narrative shifts.

“I always say perception is not reality, but when all you have is perception and fudged numbers, FOX is saying, ‘We’ve caught College GameDay. We’ve caught one of the most popular shows in the history of sports television,'” Le Batard said.

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The CW to Air 2023 Barstool Arizona Bowl

After going streaming-only last year, the 2023 Barstool Arizona Bowl will also air on the CW.

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The Barstool Arizona Bowl just secured an additional broadcast home — The CW.

The news broke earlier today on Twitter from the official Barstool Arizona Bowl account. The 2023 Barstool Arizona Bowl will stream once more on Barstool.TV but can also be found on your local CW affiliate.

Fear not, Stoolies — your favorite Barstool personalities won’t be replaced by The CW’s broadcast teams. Pardon My Take’s Jake Marsh confirmed that he will once again assume play-by-play duties, while his bosses Dan “Big Cat” Katz and Dave Portnoy will join him as color commentators. Caleb Pressley and Adam “Rone” Ferrone will act as sideline reporters.

Last year, Barstool ditched a traditional media platform to air their bowl game after reports surfaced that CBS wouldn’t work with Barstool to broadcast the game. Instead, the company streamed the game direct-to-consumer on Barstool.TV, the company’s streaming platform. Ratings were about on par with a streaming-only event, with 1 million total viewers, 500,000 unique viewers, and a high of 130,000 concurrent viewers according to Front Office Sports.

Last year, Ohio defeated Wyoming 30-27. We’ll find out which two teams will play in this year’s Barstool Arizona Bowl following this weekend’s college football slate.

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CFP National Championship Game Could Rotate Between Partners in New TV Deal

According to Front Office Sports, ESPN and FOX have already made presentations to the CFP.

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College Football Playoff Logo
Courtesy: College Football Playoff

Ahead of the College Football Playoff (CFP) expansion to 12 teams in the 2024 season, the playoff could look to have the National Championship Game rotate among its media partners every year.

The goal through the process would be to maximize the scope of the media rights fees and cross-promote the game once the existing 12-year, $5.64 billion rights deal with ESPN expires, sources have told Front Office Sports.

Various media outlets have reportedly expressed interest in acquiring rights to the CFP, including ESPN, FOX Sports, NBC Sports, and Warner Bros. Discovery, along with streaming providers Amazon Prime Video and Apple. Michael McCarthy and Amanda Christovich of Front Office Sports reported the news of the prospective structure, along with several media companies that could be involved in the bidding.

Within the report, it is stated that no structure of a deal has been agreed upon at the moment. Last year’s contest between Georgia and TCU averaged 17.2 million viewers on ABC, which made the contest the least-watched National Championship Game since the Bowl Championship Series (BCS) came into existence in 1999. According to Front Office Sports, ESPN and FOX have already made presentations to the CFP, and ESPN could be reportedly willing to forgo part of the CFP to pay for other rights, such as the National Basketball Association.

The discussion surrounding the CFP comes at a time when NASCAR recently announced seven-year media rights deals with CBS, NBC, Warner Bros. Discovery, and Amazon Prime Video worth a combined $7.7 billion. Moreover, the Big Ten inked a seven-year, $8 billion deal with CBS, NBC, and FOX that began this season and is slated to run through 2029.

ESPN will broadcast the National Championship Game on Jan. 8, 2024 at 7:30 PM ET.

Last year, the network presented an alternate broadcast featuring Pat McAfee and members of his program, The Pat McAfee Show, broadcast on ESPN2 while Chris Fowler, Kirk Herbstreit, Holly Rowe, and Molly McGrath were on the traditional presentation on ESPN.

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