ESPN has revealed a strong first month across its linear and digital platforms for The Pat McAfee Show, garnering a cumulative viewership of 242 million, an average of 1.4 million views per show.
Featuring interviews with guests such as New York Jets quarterback Aaron Rodgers, WWE superstar Dwayne “The Rock” Johnson, and Colorado Buffaloes head coach Deion Sanders, viewers have tuned in to the program. Pat McAfee, a former NFL punter, is joined by former NFL linebacker and co-host A.J. Hawk in addition to various contributors.
The 18-44 demographic primarily consumes the program through digital platforms, including YouTube, social media channels, and the ESPN app, with 82% of the audience falling into that niche. Digital platforms, overall, accounted for 213 million cumulative views throughout September. Additionally, viewers have tuned in to the program for an average of 44.5 minutes every day across all platforms, a testament to the show’s ability to retain the interest of its audience.
“To be rather transparent, I’m not sure any of us had any certainty of how this particular report was gonna be when this all started a month ago,” McAfee said in a statement. “We had hopes that a massive new audience provided by ESPN would give our show a chance, and ESPN had hopes of us helping with the transition into the new multiplatform generation of daily sports entertainment.
“I’m proud of my guys for their work and very thankful for ESPN’s belief in us because I do believe these numbers are telling us all that we’re off to a rather good start. We appreciate everything and everybody. We’re pumped about the continued possibilities on ESPN’s phenomenal platform. Cheers.”
Over the course of the football season, the show has weekly interviews lined up with recurring guests, including The NFL Today studio analyst and former defensive end J.J. Watt, Alabama Crimson Tide head coach Nick Saban, and the aforementioned Rodgers. The show has also gone on the road to different college campuses on Friday, which leads to McAfee’s responsibilities on College GameDay on Saturday. Two of the five most-watched episodes from the last month took place on Friday afternoons, with the visit to Boulder, Colo. accounting for 1.9 million views.
“Pat and his team have established a strong, loyal following and we’re happy to see these fans embrace the show on our platforms while also expanding ESPN’s overall reach,” Mike Foss, senior vice president of studio and digital production at ESPN, said in a statement. “The Pat McAfee Show has been an incredible addition to our strong weekday lineup, and we’re looking forward to seeing how fans continue to tune in across our multiple viewing platforms.”
ESPN has licensed 235 episodes of The Pat McAfee Show as part of a multi-year, multi-million dollar deal and simulcasts the program from noon to 2 p.m. EST on ESPN, ESPN+, and ESPN’s YouTube channel. The final hour of the program – 2 p.m. to 3 p.m. EST – airs on ESPN+ and McAfee’s individual show channel on YouTube.
Dan Le Batard: I Thought Pat McAfee Would Grow College GameDay, But That Hasn’t Happened
Le Batard said McAfee is playing under a different set of rules than others at ESPN.
Pat McAfee has checked all the boxes Disney and ESPN leadership had when the former NFL punter brought his daily sports talk show into the fray, but one area where it seems like the waters aren’t so smooth for McAfee is in his reception as an analyst on College GameDay.
GameDay viewers have not shied away from making their feelings known that they don’t like seeing McAfee on the show, and Dan Le Batard has found the criticism quite interesting.
On The Dan Le Batard Show with Stugotz on Thursday, Le Batard said he thought having Pat McAfee on GameDay would continue taking the show to the next level, but it turns out he was wrong in some respects.
“And so they get McAfee and they give him a new set of rules,” Le Batard said. “But I thought that would result in College GameDay getting bigger and better. More popular. I underestimated the allegiance that the viewer has to David Pollack.”
“I’m reading him and everyone around him saying he’s a good teammate, they all love him, they’re all getting along with him,” Le Batard added. “He is effusive, he is such a positive person. He is effusive in his praise for the people on that sat. But now the numbers are coming back, and this is something that McAfee couldn’t have expected.”
Executive producer Mike Ruiz chimed in saying that a contributing factor in the changing conditions at GameDay is due to the mass layoffs and non-renewals of more expensive talent over the last couple years. He said there was going to be a natural need to switch things up after cutting ties with the likes of Pollack, Tom Rinaldi, and Chris “The Bear” Fallica.
“The format of the show when you take someone like that, you’re changing it,” Ruiz said. “You’re changing the emotional stories that made you cry in advance of a Purdue/Ohio State game. All that stuff starts going away. And now it’s not just going away, some of that stuff is going to FOX.”
Dan Le Batard responded saying he wasn’t trying to blame Pat McAfee for Big Noon Kickoff closing the gap on GameDay and negative fan feedback. But all of a sudden now that FOX can tout its pregame show continuing to grow and be a successful alternative to ESPN’s product, the narrative shifts.
“I always say perception is not reality, but when all you have is perception and fudged numbers, FOX is saying, ‘We’ve caught College GameDay. We’ve caught one of the most popular shows in the history of sports television,'” Le Batard said.
Jordan Bondurant is a features reporter for Barrett Sports Media. He’s a multimedia journalist and communicator who works at the Virginia State Corporation Commission in Richmond. Jordan also contributes occasional coverage of the Washington Capitals for the blog NoVa Caps. His prior media experiences include working for the Richmond Times-Dispatch, the Danville Register & Bee, Virginia Lawyers Weekly, WRIC-TV 8News and Audacy Richmond. He can be reached by email at [email protected] or follow him on Twitter @J__Bondurant.
The CW to Air 2023 Barstool Arizona Bowl
After going streaming-only last year, the 2023 Barstool Arizona Bowl will also air on the CW.
The Barstool Arizona Bowl just secured an additional broadcast home — The CW.
The news broke earlier today on Twitter from the official Barstool Arizona Bowl account. The 2023 Barstool Arizona Bowl will stream once more on Barstool.TV but can also be found on your local CW affiliate.
Fear not, Stoolies — your favorite Barstool personalities won’t be replaced by The CW’s broadcast teams. Pardon My Take’s Jake Marsh confirmed that he will once again assume play-by-play duties, while his bosses Dan “Big Cat” Katz and Dave Portnoy will join him as color commentators. Caleb Pressley and Adam “Rone” Ferrone will act as sideline reporters.
Last year, Barstool ditched a traditional media platform to air their bowl game after reports surfaced that CBS wouldn’t work with Barstool to broadcast the game. Instead, the company streamed the game direct-to-consumer on Barstool.TV, the company’s streaming platform. Ratings were about on par with a streaming-only event, with 1 million total viewers, 500,000 unique viewers, and a high of 130,000 concurrent viewers according to Front Office Sports.
Last year, Ohio defeated Wyoming 30-27. We’ll find out which two teams will play in this year’s Barstool Arizona Bowl following this weekend’s college football slate.
Jeff Kotuby is a nationally-published journalist with bylines on many popular broadcasting and pop culture sites, including The Streamable, eBaum’s World, Twin Galaxies, and more. Jeff grew up in the shadows of New York City and cultivated his love for sports media with the classic broadcasting voices of the area, like Mike & The Mad Dog, Mike “Doc” Emerick, and Michael Kay. You can reach Jeff on Twitter @JeffKotu3y.
CFP National Championship Game Could Rotate Between Partners in New TV Deal
According to Front Office Sports, ESPN and FOX have already made presentations to the CFP.
Ahead of the College Football Playoff (CFP) expansion to 12 teams in the 2024 season, the playoff could look to have the National Championship Game rotate among its media partners every year.
The goal through the process would be to maximize the scope of the media rights fees and cross-promote the game once the existing 12-year, $5.64 billion rights deal with ESPN expires, sources have told Front Office Sports.
Various media outlets have reportedly expressed interest in acquiring rights to the CFP, including ESPN, FOX Sports, NBC Sports, and Warner Bros. Discovery, along with streaming providers Amazon Prime Video and Apple. Michael McCarthy and Amanda Christovich of Front Office Sports reported the news of the prospective structure, along with several media companies that could be involved in the bidding.
Within the report, it is stated that no structure of a deal has been agreed upon at the moment. Last year’s contest between Georgia and TCU averaged 17.2 million viewers on ABC, which made the contest the least-watched National Championship Game since the Bowl Championship Series (BCS) came into existence in 1999. According to Front Office Sports, ESPN and FOX have already made presentations to the CFP, and ESPN could be reportedly willing to forgo part of the CFP to pay for other rights, such as the National Basketball Association.
The discussion surrounding the CFP comes at a time when NASCAR recently announced seven-year media rights deals with CBS, NBC, Warner Bros. Discovery, and Amazon Prime Video worth a combined $7.7 billion. Moreover, the Big Ten inked a seven-year, $8 billion deal with CBS, NBC, and FOX that began this season and is slated to run through 2029.
ESPN will broadcast the National Championship Game on Jan. 8, 2024 at 7:30 PM ET.
Last year, the network presented an alternate broadcast featuring Pat McAfee and members of his program, The Pat McAfee Show, broadcast on ESPN2 while Chris Fowler, Kirk Herbstreit, Holly Rowe, and Molly McGrath were on the traditional presentation on ESPN.