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Clay Travis: I Could Save Sports Illustrated

Travis remarked he had several simple steps to return the brand to its once former glory.

Jordan Bondurant

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A photo of Clay Travis
(Photo: OutKick)

The future of Sports Illustrated is up in the air given the developments of the end of last week, but OutKick’s Clay Travis thinks he could give the storied magazine a brighter future.

Travis reacted to the news on OutKick: The Show on Friday. He said the publication set itself up for failure by not monetizing its content online with a paywall.

“Instead they tried to maintain their magazine while also growing on the internet, and both collapsed simultaneously,” Travis said. “Now they accelerated that collapse because they also became one of the wokest sports media companies on the planet.”

Travis’ attention then focused to the SI Swimsuit Issue, which is one of the big money makers for SI each year. He said the swimsuit issue’s downfall came when the company started including transgender and plus-size models on the cover. Travis felt like he could save Sports Illustrated if he bought it.

“And a part of me now is sitting around, and I’m thinking to myself, should I buy the SI swimsuit issue and just put hot chicks back on the cover and do away with chicks with dicks, which SI puts on the cover now, and do away with fat chicks on Sports Illustrated Swimsuit Issue?” he asked.

“Look, I’m a hundred millionaire now, so I’ve made plenty of money off just basic common sense, right?” Clay Travis continued. “All these other people are out there chasing around, ‘We gotta have a chick with a dick on the cover of our magazine.'”

“So part of me thinks I should. I have the money to do it, I should just buy SI, I should fire every single person who has ever complained about attractive girls existing in the swimsuit issue. I will hire an entire team to just go through their entire social media history, I will fire everyone who’s ever complained about an attractive girl being on a magazine cover or an attractive girlfriend being a story on SI.

Clay Travis said if he rolled SI into OutKick, almost overnight SI would be back as a viable business. He’s keeping an eye on the developments.

“So if this company goes bankrupt, which it might, I legit may sit around and be like, you know what I’m gonna go buy SI, I’m gonna buy the freaking swimsuit issue, and I’m going to make women great again on the cover of swimsuits by putting actual hot women on the cover, as opposed to chicks with d—s and fat chicks,” he said.

“The entire foundation of human civilization repudiates the choices that the woke imbeciles who are destroying businesses everywhere do every single day,” Travis added. “And so I’m sorry, yes on some level I’m becoming super rich. Can I go from a hundred millionaire to a billionaire, maybe?

“But if everything else is burning around me because everyone else has lost their mind because eight people on social media said something mean to you and you have to change your entire worldview and you have to put chicks with d—s in Sports Illustrated, and chicks with d—s in Victoria’s Secret lingerie and chicks with dicks to sell you beer, I’m sorry your brand and your business is going to die.”

He said he would have SI just get back to the basics that made it the institution in sports media that it is.

“I guess maybe I’ll buy it and bring it back and actually make SI great again,” Clay Travis concluded. “And you know what I’ll do, I’ll have all of my SI writers just write about sports. I’ll have them just write about athletes, just write about sports, just be entertaining writing about something that everybody already likes, instead of trying to sell me chicks with dicks and fat chicks in bikinis. It ain’t going to work.”

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Chris Fowler and Kirk Herbstreit Featured As Commentary Team for ‘NCAA Football 25’

“I’m so excited to FINALLY announce that I’m part of @EASPORTSCollege
. I’m proud to be a partner and one of the voices of the game once again.”

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An image of Kirk Herbstreit and Chris Fowler
Courtesy: Sports Illustrated

NCAA Football fans rejoice — NCAA Football 25 will feature ESPN’s Chris Fowler and Kirk Herbstreit. Fowler will be making his first appearance in the game while Herbstreit will be doing it for the 14th time. The pair confirmed the news today via their X accounts:

The pair were finally able to reveal their involvement as more news came out about the game starting today. Multiple news items about the game were reported, including the participation of all 134 Division I football programs, and that college football players could opt into the game for NIL purposes. According to The Athletic’s Chris Vannini, players will receive $600 and a free copy of the game for opting in. Those who fail to opt in will be replaced by a generic avatar.

Following the initial news, Front Office Sports revealed more names attached to NCAA Football 25 — Rece Davis, Jesse Palmer, Kevin Connors, and David Pollack. All but Pollack, who was laid off from the company in June, are ESPN employees.

The last NCAA Football game was released in 2013 and started the conversation of whether players should be paid for their participation. EA Sports then stopped putting out versions of the game, despite critical and commercial success. Fan projects like College Football Revamped strived to bring the game into modern times — but now it’s no longer needed. College Football 25 will be revealed in earnest this May, with a release date slated for the summer.

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Joy Taylor and Taylor Rooks to Launch New Podcast

“This show is a space for us to be honest about our experiences, our emotions, and the way we view the world.”

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Joy Taylor and Taylor Rooks podcast logo
Courtesy: Two Personal Podcast

Fox Sports 1’s Joy Taylor and Thursday Night Football’s Taylor Rooks are teaming up for a new podcast, Two Personal, which will debut on March 6. The description of the new content says it will take on subjects beyond the world of sports such as mental health, discrmination and other social issues. The two friends plan to share things they would normally talk about only in private.

“Joy [Taylor] and I have navigated our careers together as sisters in sport, but Two Personal allows us to expand and share our private thoughts and conversations with our listeners,” said Rooks. “This show is a space for us to be honest about our experiences, our emotions, and the way we view the world. There is infinitely more to us than what we have allowed the public to see, and I’m thrilled to be in a place where I feel ready to bare my full self and give an honest look into who I am completely.”

“I am so excited to launch Two Personal with Taylor [Rooks]” Joy Taylor said. “We have spent our careers in sports and now have created an opportunity to show a different side of ourselves. The authentic, raw and exposing side of our experiences and personalities outside of sports. We can’t wait to bring our girl talk to the world!”

The podcast is scheduled to drop a new episode each Wednesday on YouTube and wherever you listen to podcasts.

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Report: Amazon Prime Video Paying $120M to Stream NFL Playoff Game

NBCU wanted to keep the game, however, the report says Amazon has a clause in its agreement for ‘Thursday Night Football’ which allows it to have first choice.

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Amazon Prime Video Logo

The Wall Street Journal is reporting Amazon and the NFL have reached agreement on a $120 million deal for Prime Video to have exclusive rights to stream an NFL playoff game at the end of the 2024 season.

Amazon had passed on the opportunity to air the game this past season. It subsequently aired on Peacock in a deal which was valued at $110 million. The AFC Wild Card round matchup between the Miami Dolphins and Kansas City Chiefs made sports media history, garnering an average minute audience (AMA) of 23.0 million viewers, making the contest the most-streamed live event in the history of the United States.

NBCUniversal also revealed that the contest reached 27.6 million total viewers and peaked at an average of 24.6 million viewers during the second quarter. Engagement with the playoff game accounted for the largest internet event in history with 30% of internet traffic prioritizing the game at this time.

NBCU wanted to keep the game, however, the report says Amazon has a clause in its agreement for ‘Thursday Night Football’ which allows it to have first choice.

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