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Cynopsis Announces 2024 Sports Media Awards Winners

You can find a list of the winners for the 2024 Cynopsis Sports Media Awards below:

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Cynopsis Sports Media Awards 2024
Cynopsis Sports Media Awards Logo – Courtesy: Cynopsis Media

Cynopsis held its 2024 Sports Media Awards ceremony on Thursday night in New York City, revealing winners across a variety of different categories. In addition to awards within categories, Cynopsis also granted standalone honors to different professionals in the sports media space. The ceremony was hosted by Colin Cosell, public address announcer for the New York Mets, New York Riptide and several Division I college teams. You can find a list of the winners for the 2024 Cynopsis Sports Media Awards below:

Navigator Award

  • Carolyn Tisch Blodgett
    • CEO and Founder | Next 3

Trailblazer Award

  • Keith Dawkins
    • President | Harlem Globetrotters and Hersch and Entertainment Studios

Engagement Innovation Luminary Award

  • Nickelodeon | CBS Sports
    • Kyle Moffat | Senior Director, Unscripted Development | Nickelodeon
    • Jennifer Bryson | Vice President, Production – Tentpoles, Events, Music & Specials | Nickelodeon
    • Shawn Robbins | Executive Producer/Coordinating Producer | CBS Sports

Excellence in Media Luminary Award

  • YES Network
    • Jared Boshnack | Vice President, Productions | YES Network

Brands of the Year

  • Carmax
    • Brandy Everhart | Director of Media & Partnerships | Carmax
  • Toyota
    • Dedra DeLilli | Head of Sponsorships | Toyota

All-Stars

  • Alexa Landestoy
    • Host/Reporter | Monumental Sports Network
  • Aliyah Funschelle
    • Sports Content Creator | Sports with Aliyah
  • Buster Scher
    • Founder | The Buster Agency, Hoops Nation
  • Sofia Tsachouridou
    • Senior Corporate Counsel | DraftKings
  • Laura Sonday
    • Editor-in-Chief | TennisONE LLC

Award Category Winners

CategoryAward WinnerTitle or Company
Activation at Live EventNew York JetsNew York Jets x LED Wristbands
Awareness Campaign for a Social Good by a Brand/Cause/LeagueWashington CommandersWashington Commanders Salute to Service Programming
Best Campaign to Engage with Consumers 30 and YoungerNFL MediaYouth Flag Football “Let’s Play”
Best Expansion of Team Marketing Outside North AmericaNew York JetsNew York Jets x Chicago Bears UK Girls Flag Football League
Best Fan Engagement ToolHang MediaHang Media
Best in Content Storytelling by a BrandNFL MediaDiana Flores – Super Bowl Commercial Surprise
Best in Content Storytelling by a LeagueHarlem GlobetrottersHarlem Globetrotters
Best in Team Communications/MarketingFOX SportsFOX Sports Communications & Marketing
Best Marketing Campaign by a College or UniversityLSU AthleticsThat Kid Jayden
Best Platform Geared to Diverse Sports Interest and AthletesNew York JetsEmpowHER: Keep Rising
Best Social Responsibility ActivationDIRECTVDIRECTV Soccer Champions Tour – “Goals for Good”
Best Social Responsibility ActivationThe Coach Knapp Memorial FundThe Coach Knapp Stair Climb
Best Streaming Platform InnovationPrime VideoPrime Vision with Next Gen Stats
Best Use of a FAST ChannelSportsGridSportsGrid: #1 Sports FAST Channel
Best Use of Brand Activation – Women’s Sports PropertiesHang MediaHang Media
Best Use of Name, Image and Likeness (NIL) by a Brand, Athlete or SchoolMuscle Milk/WNBA – Own Your StrengthMuscle Milk/WNBA – Own Your Strength
Best Use Overall of Web 3.0 from AR and VR to AINickelodeonSuper Bowl LVIII Live From Bikini Bottom
Broadcast/Consumer Tech InnovationCBS SportsDoink Camera
Digital ExecutiveKelly PrachtnVenue
Diversity InitiativeHarlem GlobetrottersHarlem Globetrotters
Documentary Series or Special – IndividualESPNSC Featured: Nothing Else Matters, Alexandra Nolen
Documentary Series or Special – TeamBig Ten NetworkB1G Story: Nebraska Volleyball
Esports EventONE EsportsONE Esports MPL Invitational 2023
League of the Year for Breakthrough SportSlamBallSlamBall
Live Coverage of a Sporting Event (Regional/Local)Bally Sports SouthSpecial Hall of Fame Booth Calls Braves vs Mets Thriller
Live Coverage of a Sporting Event (Regional/Local)Marquee Sports NetworkCubs Walk-Off vs White Sox
Live Coverage of a Sporting Event (National)TelemundoEl Clásico de México: Chivas vs. América
Live Stream PresentationPrime VideoBlack Friday Football
Live Stream PresentationProcter & Gamble (P&G)P&G Battle of the Paddles
Marketing Campaign (National)FOX Sports2023 FIFA Women’s World Cup: USA vs The World
Marketing Campaign (Regional/Local)Washington Wizards2023-24 City Edition Boundary Stone Campaign
Marketing ExecutiveKristen HerlihyOmaha Productions
Mobile AppONE EsportsONE Esports Mobile App for Samsung Galaxy
New Sports ShowMonumental Sports NetworkCaps Red Line
New Sports ShowThe VolumeNightcap
Overall Social Media Excellence (Brand)Bleacher ReportBleacher Report
Overall Social Media Excellence (Limited Run/Campaign)NBAThe Larry O’Brien Trophy’s NBA Finals Bucket List
Pregame ShowTelemundoCopa Mundial Femenina de la FIFA: La Antesala
Production ExecutiveTherese AndrewsOmaha Productions
Reality/Docu-SeriesNew York JetsFlight 23: Ascension
RSN of the YearMarquee Sports NetworkMarquee Sports Network
Seasonal Coverage (National)Omaha ProductionsMonday Night Football with Peyton and Eli
Seasonal Coverage (Regional)Marquee Sports NetworkChicago Cubs on Marquee Sports Network
Spoken Word Series – English/Non-EnglishNBC, Telemundo, On Her Turf and LemonadaMy New Favorite Futbolista
Spot (30 seconds) – NationalFOX Sports“Goalkeeping” – FOX Sports + Geico
Spot (30 seconds) – RegionalYES NetworkNY Liberty – Season Tease
Spot (Over 30 seconds) – NationalFOX SportsUndisputed: Eulogy
Spot (Over 30 seconds) – RegionalYES NetworkYES – We Got Nets
Studio ShowPrime VideoTNF Tonight/TNF Halftime/TNF Nightcap
Tune-In PromotionFOX Sports2023 NASCAR Daytona 500: Metallica
Use of Integrated Sponsorship for BroadcastHaworth Marketing + MediaSports Change Lives with Integrated Sponsorship of NCAA Basketball
Webisode SeriesBleacher ReportHero Ball

Presenters

  • Jessica Berman
    • Commissioner | National Women’s Soccer League
  • Bonnie Bernstein
    • Founder & CEO | Walk Swiftly Productions
  • Nate Burleson
    • Analyst & Host | CBS, CBS Sports & Nickelodeon
  • Noah Coslov
    • Broadcaster & Personal Producer
  • Nathan Lindberg
    • Owner | MONEYBADGER Consulting LLC
  • Nancy Newman
    • Yankees Batting Practice Today Host & Yankees and Nets Pre- and Post-Game Studio Anchor | YES Network
  • Christina Norman
    • Head of Content | National Basketball Players Association (NBPA)

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Sports TV News

‘NFL Total Access’ Comes to an End After 21 Years on NFL Network

“Today is our last show and while our team is disappointed, we are excited about what’s next for us at NFL Network.”

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‘NFL Total Access’ has been a part of the NFL Network since 2003 and today it is set for its final episode. The news of the show coming to an end came down earlier this month. Many of the current show participants took to social media to post their thoughts including hosts Mike Yam and Kimmi Chex along with analyst Chase Daniel.

“Tonight marks the last ever episode of NFL Total Access,” said Chex. “I was 7 years old when this show aired meaning that I spent my life watching. Co-hosting our flagship program this past season has been the honor of my career. I’m not going anywhere but for now, it’s goodbye TA.”

Yam said, “It’s been an absolute thrill hosting NFL Total Access. Today is our last show and while our team is disappointed, we are excited about what’s next for us at NFL Network. “Thank you” isn’t nearly enough to express the gratitude I have for the team. See you at 7est for 1 more run.”

A report from The Athletic said the show would be replaced “at least in the interim” by Insiders with Ian Rapoport, Mike Garafolo and Tom Pelissero.

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Sports TV News

NBCUniversal Names Olympic Hosts for USA, CNBC and E!; Kathryn Tappen Headlines

“We are excited to have an experienced group of hosts to present the most compelling stories, news, and interviews as we take viewers from event to event throughout the Games.”

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NBC Olympics Logo and photos of Cara Banks, Laura Britt, Trenni Casey, Lindsay Czarniak, Carolyn Manno, and Kathryn Tappen

NBCUniversal announced its hosts for coverage of the Olympic Games Paris 2024 on USA Network, CNBC and E! Cara Banks, Laura Britt and Trenni Casey will all be a part of the coverage on CNBC and E! Lindsay Czarniak, Carolyn Manno and Kathryn Tappen will all take part in the USA Network coverage.

The Opening Ceremony of the 2024 Paris Olympics is Friday, July 26 on NBC, Peacock, and Telemundo.

Coverage on USA Network, CNBC, and E! is expected to include Team USA men’s and women’s basketball, soccer, and volleyball, as well as swimming, gymnastics, and track & field, and more.

“We are excited to have an experienced group of hosts to present the most compelling stories, news, and interviews as we take viewers from event to event throughout the Games,” said Rebecca Chatman, Vice President and Coordinating Producer, NBC Olympics Production in a release.

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Mike Tirico, Danica Patrick Return to Host Indy 500 for NBC Sports

Seven-time NASCAR Series champion Jimmie Johnson will join NBC’s pre-race and race coverage. When his broadcasting duties are completed, Johnson will be flying to Charlotte Motor Speedway to drive in the NASCAR Coca-Cola 600.

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Logos for Indy 500, NBC Sports and photos of Mike Tirico and Danica Patrick
Photos Courtesy: NBC Sports

With less than two weeks until the event, NBC Sports has officially announced its team of race and studio commentators for the 108th Running of the Indianapolis 500. For the sixth year in a row, we can expect to see familiar faces such as host Mike Tirico and studio analyst Danica Patrick contributing to pre-race, in-race, and post-race coverage.

The race will air at 11 a.m. ET on Sunday, May 26, on both NBC and Peacock.

Seven-time NASCAR Series champion Jimmie Johnson will join NBC’s pre-race and race coverage. When his broadcasting duties are completed, Johnson will be flying to Charlotte Motor Speedway to drive in the NASCAR Coca-Cola 600.

Leigh Diffey, Townsend Bell and James Hinchcliffe will call the race for the sixth consecutive year. Marty Snider, Dillon Welch, Dave Burns, and Kevin Lee will serve as pit reporters. Former NASCAR driver Jeff Burton and Kim Coon will serve as roaming reporters.

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