"Think WKRP in Cincinnati only with the whole focus on the sales team."
I don’t know why, but back in July of 2015, the great actor Bill Murray tweeted out: “There’s no “I” in team. There is, however, an...
What do you do to stand out? In the highly competitive world of media sales, why should someone choose you? This is something we ask clients...
I believe it might be law that when one is writing a column this close to Thanksgiving, you must write about what you’re thankful for. I’ve always...
Last week, Jason Barrett posted a blog titled “How Not to Get a Job in Sports Radio” outlining a myriad of ways you can blow your opportunity...
Much like we know any publicity is not really good publicity, your customers aren’t always right. In fact, I’d venture to say in my almost twenty-five...
Ever wonder what you’d say to your younger self, the person you were when you just started in sports media sales? Here’s what I’d say: Dear...
One of the biggest mistakes we can make in media sales is to decide what it is our client or prospect can or cannot spend on...
Let’s talk about one of the hardest things to do in our line of work: walking away. Yes, believe it or not, there are reasons why...
In my office hangs a small sign that (in part) reads: “You are not in the sales business, you are a marketing consultant who sells ideas...