"Athletes already have the fame and the brand. They are the story and consumers help drive that story with their engagement."
"For better and worse, time is the antidote to news."
"If played right, this opportunity for the Rays is tremendous."
"It really depends on how innovative networks want to get in their news and streaming content."
"With NBC Sports paying nearly $3 billion for Premier League rights, live sports will continue to drive up streaming prices and add much needed content."
"Digitalization, searchability, and access to information is the embodiment of progress in the twentieth and twenty-first centuries."
"The NFL is betting on the international market to be its next significant fan base."
"Going back to the Apple/Comcast deal, it highlights the need for partnerships in the streaming age in order for streamers to avoid being becoming siloed."
"Arguably, the investment in the infrastructure of MiLB is why Endeavor and Silver Lake are looking to buy forty MiLB franchises."
"The immediate answer has been the move to social media advertising through company posts and influencers."
