How Do We Sell Local Podcasts?
“The pod listener is not only loyal to the talent but to the advertiser as well. The listener knows without the advertiser their favorite pod probably wouldn’t exist and they want to show support.”
“The pod listener is not only loyal to the talent but to the advertiser as well. The listener knows without the advertiser their favorite pod probably wouldn’t exist and they want to show support.”
“A look at some of the top stories making noise in sports media.”
“If we understand most of your listeners aren’t listening to every hour of your show, chances are they also don’t have the time to listen to every hour of the show in podcast form.”
“A lot of the podcasts I’ve found, people typically come for the people, for the hosts, not because ‘oh they’re talking about this, I want to hear it’ whereas with sports radio there is definitely more of that.”
The FOX Sports Radio Podcast Network saw record growth and reached more than 221 million podcast listens in 2020.
The FOX Sports Radio Podcast Network saw record growth and reached more than 221 million podcast listens in 2020.
“It is the payoff Spotify has been looking for and justifies the company’s decision to make major investments in sports content.”
“FOX Sports Radio issued a press release on Tuesday boasting record audience growth for its digital products in the month of June.”
“Jay Recher explains why WDAE is sticking to its strategy despite a global pandemic taking place.”
“Titled The Throwback League, the innovative podcast features a simulated March Madness style tournament containing 48 of the game’s best teams from 1974-2006.”