"It may take a little more effort, but if you have an 18-34-year-old targeted station in your cluster, grab a dance partner and start executing some...
"Collins Moe returned to his hometown with a lifetime of stories to tell, thanks to his punishment becoming an adventure."
There were so many times I’d be frustrated that a good piece of content would be allowed to simply vanish into thin air.
"Did you see social media on Friday? Did you see any media at all leading up to Friday? Disney created a 24-hour commercial you could not...
"The key is to completely understand the venue well before the station event. If it’s local and you haven’t been there before, go do a site...
"When the beginning of May rolls around, if that’s the first time you’re talking to people about Mother’s Day advertising, good luck."
"Anytime a team that has a history of underachieving makes a deep playoff run, civic pride tends to experience a spike. Every media outlet and business...
"I remember thinking that she would probably have made a pretty good sales manager. A very mean sales manager, but a good one, nonetheless."
"As long as you get your bracket on the air by Thursday, there is plenty of time left to put something together that excites the listeners."
Where do you come down on the holiday decorations debate? Are you someone that is all for stores and maybe even a few houses in the...