BSM Podcast
BSM Podcast – Season 2 – Episode 10 – Bernie Miklasz – 101 ESPN
The 10th episode of Season 2 features a 50+ minute conversation with St. Louis sports radio host Bernie Miklasz. The longtime writer and current morning man for 101 ESPN reflects on his multimedia career and discusses his views on a number of topics related to the current state of the radio and print industries.
Jason also bypasses the 5 in 5 this week to focus on the big story involving the media’s coverage of the national anthem protests and how they’re affecting sports radio, television, print and social media.
SUBJECTS DISCUSSED WITH BERNIE MIKLASZ:
- When he first discovered he wanted to pursue sports media
- His first job as a High School sports editor and photographer
- Landing an opportunity at the Baltimore News-American
- Changes in media but old school principles that remain
- The challenge of writing on a deadline and excelling at it
- Why it’s important to be more than one dimensional
- What the early days of St. Louis sports radio was like
- Staying at 1380 over KFNS and how it ended up paying off
- His initial hesitation of going to work for Jason at 101 ESPN
- The balance of introducing calls and whether a co-host matters
- What he looks for out of a producer and his role in their careers
- Losing the Rams but not missing a beat as a radio station
- How the losses of Bryan Burwell and Joe Strass affected him
- Earning the respect as a host of the industry’s top programmers
- Navigating a programming clock and the pros and cons of it
- Quick Hits: Advice for writing, Best/Worst of JB, Best STL host
FROM THE GUEST
Bernie’s Twitter handle: @Miklasz
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Jason Barrett is the owner and operator of Barrett Sports Media. Prior to launching BSM he served as a sports radio programmer, launching brands such as 95.7 The Game in San Francisco and 101 ESPN in St. Louis. He has also produced national shows for ESPN Radio including GameNight and the Dan Patrick Show. You can find him on Twitter @SportsRadioPD or reach him by email at [email protected].
Brady Farkas is a sports radio professional with 5+ years of experience as a Program Director, On-Air Personality, Assistant Program Director and Producer in Burlington, VT and Albany, NY. He’s well versed in content creation, developing ideas to generate ratings and revenue, working in a team environment, and improving and growing digital content thru the use of social media, audio/video, and station websites. His primary goal is to host a daily sports talk program for a company/station that is dedicated to serving sports fans. You can find him on Twitter @WDEVRadioBrady and reach him by email at [email protected].
Stephen Strom can be heard hosting ‘The Sports Talkers Podcast’ for Barrett Sports Media. In addition to hosting here, Stephen works as a broadcasting assistant for the Miami Heat and color analyst for Nova Southeastern. Additional career experiences include working for SiriusXM, performing analyst duties for Princeton basketball, and hosting shows for TalkNorth.com. You can find him on Twitter @SStrom_.
Brady Farkas is a sports radio professional with 5+ years of experience as a Program Director, On-Air Personality, Assistant Program Director and Producer in Burlington, VT and Albany, NY. He’s well versed in content creation, developing ideas to generate ratings and revenue, working in a team environment, and improving and growing digital content thru the use of social media, audio/video, and station websites. His primary goal is to host a daily sports talk program for a company/station that is dedicated to serving sports fans. You can find him on Twitter @WDEVRadioBrady and reach him by email at [email protected].
