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NFL Ordered by Jury to Pay Over $4 Billion in Damages in Sunday Ticket Case

NFL Sunday Ticket is currently available through YouTube and YouTube TV as part of a media rights deal valued at a reported $2 billion annually over seven years.

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NFL Sunday Ticket
(Illustration) | Courtesy: Alphabet

The National Football League has been ordered to pay approximately $4.7 billion in damages after it lost a jury trial regarding the anticompetitive aspects of the NFL Sunday Ticket broadcast package. Following deliberation, a jury in Los Angeles federal court sided with the plaintiffs in the class-action lawsuit on Thursday afternoon. The jury vote claims that the league colluded with DirecTV, CBS and FOX to raise the price of subscriptions to watch out-of-market games.

The league has now been ordered by the jury to pay $96.9 million in damages to the commercial class and $4.61 billion in damages to the residential class. These damages are also tripled under federal antitrust law, thus equating to more than $14 billion. U.S. District Judge Philip Gutierrez could still rule in a manner that would eliminate the jury verdict. In a statement released shortly after the ruling, the league stated that it will appeal the decision.

“We are disappointed with the jury’s verdict today in the NFL Sunday Ticket class action lawsuit,” a spokesperson for the National Football League said in a statement. “We continue to believe that our media distribution strategy, which features all NFL games broadcast on free over-the-air television in the markets of the participating teams and national distribution of our most popular games, supplemented by many additional choices including RedZone, Sunday Ticket and NFL+, is by far the most fan friendly distribution model in all of sports and entertainment.”

NFL Sunday Ticket is currently available through YouTube and YouTube TV as part of a media rights deal valued at a reported $2 billion annually over seven years. The broadcast package had previously been distributed by DirecTV, which is said to have paid $1.5 billion per year. DirecTV was not involved in the trial after the judge agreed to allow it to send customer claims against the company into closed-door arbitration.

Within the trial, it was revealed that the NFL declined a proposal from ESPN to lower the price of the package to $70 per year and include single-team packages. NFL Sunday Ticket currently costs $349 per year on YouTube TV, with NFL Commissioner Roger Goodell calling it a “premium product” during the trial.

“We will certainly contest this decision as we believe that the class action claims in this case are baseless and without merit,” a spokesperson for the National Football League said in a statement. “We thank the jury for their time and service and for the guidance and oversight from Judge Gutierrez throughout the trial.”

NFL games were responsible for 93 of the 100 most-watched television broadcasts in the United States last year, according to data from Nielsen Media Research. The class action lawsuit was filed on behalf of over 2.4 million residential subscribers and over 48,000 commercial establishments that purchased NFL Sunday Ticket.

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Dick Vitale Has Cancerous Lymph Node in Neck, Undergoing Surgery Next Week

“With all the [prayers] I have received & the loving support of my family, friends & ESPN colleagues, I will win this battle.”

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Dick Vitale
Courtesy: Phil Ellsworth, ESPN Images

ESPN basketball analyst Dick Vitale recently revealed that a biopsy on the lymph node in his neck has come back as cancerous and that he will be having surgery next Tuesday. Vitale, who has been broadcasting for the network since 1979, had the biopsy on Wednesday of this week after a PET scan had detected the lymph node on his neck. Vitale posted the news on his X account Friday afternoon and thanked everyone for their prayers.

“With all the [prayers] I have received & the loving support of my family, friends & ESPN colleagues, I will win this battle,” Vitale said in his post. “[Praying] surgery on Tues. will be a success.”

After he had received an ultrasound on Monday, Vitale’s oncologist scheduled him for a biopsy. Throughout the week on social media, Vitale posted updates about his status and expressed his hope that he would receive a report that it was non-malignant. It is unknown how his forthcoming surgery will affect his ability to call college basketball games in the fall.

Vitale was recently declared cancer free after being diagnosed with vocal cord cancer last July. He received six weeks of radiation treatment and a four-hour vocal cord surgery thereafter followed by vocal rest, resulting in Dr. Steven Zeitels expressing optimism that he could return to work in the fall. Over the last several years, Vitale has fought against lymphoma and melanoma and tried to returning to the broadcast booth. During the 2022 college basketball season, he was able to resume calling games and received standing ovations from crowds at various arenas.

Over the summer, he planned to minimize what he did and engage in a gradual assimilation into speaking more. In a previous interview with Barrett Sports Media, he expressed his aspiration to call basketball games at the age of 100 and the motivation he feels from the winning formula of passion, pride and perseverance.

Vitale accepted the Jimmy V Award for Perseverance at the 2022 ESPYS where he discussed the importance of raising money for research into cancer treatment and prevention. Earlier in the week, he expressed that he is more motivated than ever to raise money for children fighting cancer, stating that “no kid should go thru this.” He recently announced that the 20th anniversary of his annual Dick Vitale Gala will take place on May 2, 2025 with honorees including Dan Hurley, Michael Strahan, Hannah Storm, Nancy Lieberman, Grant Hill and John Calipari.

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SNY Averages 411,000 Viewers for Mets-Yankees Subway Series

The network surpassed coverage on YES Network by 40% in total viewers.

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SportsNet New York (SNY)
Courtesy: SportsNet New York

Earlier in the week, the New York Mets swept the first half of the Subway Series from the New York Yankees in two games at Citi Field. The Mets outscored the Yankees 21-9 in the games and attained a .500 record in the regular season for the first time since early May of this year. SportsNet New York (SNY), the television home of the Mets, averaged 411,000 viewers for the series, including its two most-watched games of the season. The two games averaged 247,000 households reached as well, a strong performance for the local television outlet. Additionally, the Subway Series resulted in an average of 3.1 million live minutes streamed, making the Tuesday and Wednesday contests the two most-streamed games of the season for SNY.

The first game of the series on Tuesday night garnered 243,575 households, the largest household audience for a Mets game on SNY since the 2023 season opener last March. Six out of every 10 viewers locally tuned into SNY to watch the Subway Series matchup on Tuesday as well. The network surpassed coverage on YES Network by 40% in total viewers, 47% in the age 18-49 demographic and 58% in the age 25-54 demographic.

Wednesday night’s game included an 87-minute rain delay in the fifth inning; however, it still posted strong numbers that eclipsed the previous game. The Subway Series broadcast attained 16,000 more viewers and 7,500 additional households compared to Tuesday. The Yankees game broadcast aired on Amazon’s Prime Video on Wednesday instead of YES Network, part of a media rights deal in which 21 Yankees games air exclusively on the platform this season.

Play-by-play announcer Gary Cohen, analysts Keith Hernandez and Ron Darling and field reporter Steve Gelbs called the action on SNY. For Cohen, Hernandez and Darling, the 2024 MLB season marks their 19th year working together, the most among any broadcast team in Mets history. Mets baseball on SNY will return to the air on Monday, July 1 for the first of a four-game series on the road against the Washington Nationals.

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Subscriber Numbers Show Why ESPN, FOX Sports and Others Are Developing New Distribution Outlets

ESPN has fallen below 70 million homes for the first time since the early days of cable television.

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Venu Sports; ESPN; FOX Sports; TNT Sports Logos
(Illustration) | Venu Sports Logo – Courtesy: Venu Sports | ESPN Logo – Courtesy: The Walt Disney Company | FOX Sports Logo – Courtesy: FOX Corporation | TNT Sports Logo – Courtesy: Warner Bros. Discovery

A note from John Ourand of Puck in his twice-weekly email about the sports business, The Varsity, says that Neilsen numbers show distribution of ESPN has fallen below 70 million homes for the first time since the early days of cable television. Ourand says the actual number is less than 68 million homes, whereas the subscriber numbers were once over 100 million homes.

In giving the stats for other major sports outlets, Ourand writes that “cord-cutting is impacting every pay TV channel: FS1 has dropped to 67.9 million homes, and FS2 is currently in 49 million homes. TBS and TNT have each seen their subscriber numbers shrink to 66 million homes.

“Meanwhile, the NFL Network has fallen below 50 million homes for the first time in recent memory, to 49.6 million, and NBA TV (36 million) and MLB Network (33 million) have seen their numbers fall even more dramatically than channels run by traditional media companies.”

Now, the sports television networks have to figure out how to reach the 60 million or so who do not subscribe to pay television. As Ourand points out, this is the reason ESPN, Fox and Warner Bros. Discovery are getting set to launch Venu and why ESPN will launch a direct-to-consumer platform next year.

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